ENTREPRENEUR'S PERSONALITY, EDUCATION AND VENTURE EFFECTIVENESS: PERCEPTIONS OF PALESTINIAN ENTREPRENEURS
Two hundred and eighty five entrepreneurs, prospective entrepreneurs and the lay public in the West Bank, Palestine, were surveyed to determine their motivations for business ownership, the factors contributing to their success and the challenges they faced. Based on survey responses, the personality variable has been found to be a major determinant of success in an economically disadvantaged, politically unstable and culturally traditional environment as exists in the Palestinian Society. The public attitudes have a tremendous impact on how Palestinian entrepreneurs view themselves and their role in the community. More weight was assigned to internal or subjective factors (personality characteristics and social competence) than to external or objective factors (economic, political) in the achievement of business success. The results have very significant implications for the design and implementation of training courses for both prospective and operating entrepreneurs in Palestine and possibly elsewhere in the world.