Digital Career Environment of the University: Practical Aspects

In modern conditions, more and more attention in the university is focused on the effective use of methods and tools for building effective work in the field of employment and career promotion of graduates. All these processes, taking into account modern realities, should be included in the digital agenda of the university. The article considers the features of the digital ecosystem of the university in the context of career promotion of graduates, including the example of a number of universities. The author considers the practice and effect of using digital services and platforms for conducting career events at the university. In conclusion, the priority directions of the implementation of the university's development strategy are formulated, including the formation and development of the university's digital career environment.

Customer personal values of hygiene product consumption: a means-end analytic approach

Purpose Deodorant, as a hygienic product, becomes a daily necessity product and has significant benefits to its users. Yet, the real motivation for consuming deodorant is not fully understood, and therefore, this study aims to join the extant literature in this context by investigating the effect of personal values. Design/methodology/approach A qualitative study using the laddering approach (means-end analytic) was used and 50 college students participated in this study. Findings The hierarchical value maps show that achievement, power, security and benevolent personal values are responsible for millennials deodorant consumption behavior. Fragrance, price and antiperspirant are the most important attributes that appeal to such consumption. Practical implications The findings also suggested that three different situational factors generated these different personal values. It includes a pre-career environment, puberty and maintaining self-stability. The strongest attributes that appeal to millennials are fragrance, price, antiperspirant, brand, long-lasting quality and packaging. Originality/value This study offers the means-end approach to the framework of millennials deodorant consumption behavior and which can be implemented to investigate millennials consumption decision-making processes.

A retrospective view from traditional to boundaryless career and career success

An increasingly dynamic career context has changed the nature of careers and led to the emergence of more autonomous and self-directed boundaryless careers. The common idea in different forms of boundaryless careers is mobility. Psychologically and physically mobile individuals start to manage their own careers in terms of their personal pursuits. In such a career environment, the nature of career success has also changed. The importance of subjective career success has been emphasized more than objective career success because only individuals themselves can meaningfully define and assess their career success with reference to their own self-defined standards, needs, and values in such an unstable environment. With the transmission of career responsibility to the individuals, the need to develop career competencies as knowing why competencies, knowing whom competencies, and knowing how competencies emerge in order to survive and become successful. This study reviews career concept and the new perspectives as a boundaryless career within a constantly changing environment which makes it impossible to become successful unless gaining new competencies and survival methods and the new perspectives on career success with a growing increase in subjective career success instead of objective career success

Reverse Migration Determinant Factor: A systematic literature review

Reverse migration in Malaysia is a relatively new emerging phenomenon where the migrants have intentionally chosen to return to their hometown for better living. Thus, there is a considerable demand to investigate the determinants that lead to these changing trends of population mobility in Malaysia. This study adopts the systematic literature review to identify the determinant factors of reverse migration. The aim is to analyze empirical studies to determine factors in reverse migration. Consequently, the findings discovered several determinants namely following family, career, environment, economic reason, quality of life, and social aspect as the driving factors towards achieving subsistence living. Keywords: reverse migration, systematic literature review, determinant, Malaysia eISSN: 2398-4287© 2021. The Authors. Published for AMER ABRA cE-Bs by e-International Publishing House, Ltd., UK. This is an open access article under the CC BYNC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer–review under responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), ABRA (Association of Behavioural Researchers on Asians/Africans/Arabians) and cE-Bs (Centre for Environment-Behaviour Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia. DOI:

Back to My Roots

This chapter explores the use of hair, a common yet complex object, as an entry point to student-led practice. As students bring their personal, past, and present experiences into the classroom in a safe, supported space on a topic everyone can relate to, so they are able to engage in complex, opposing viewpoints. Students are supported by the educator who serves as a facilitator, and various outside guests from diverse backgrounds established in their careers via Zoom, a technological, virtual space who also share their experiences with hair in their career environment. In this setting, students are led by their own hair stories, collaboratively discuss and debate viewpoints, and are supported by professionals in their own workspaces. Combined, this multi-level layer of culturally based learning is both student-led, technologically supported, and provides opportunities to achieve both hard and soft skills, all through the lens of a single, unifying artifact, hair.

The role of career exploration in career decision participants

In the digital era, humans were required to be more able to develop themselves according to potentials owned so that it was important for each individual to understand his/her ability and also able to develop other various skills. Career selection was one of most important decision making processes in individual living. However, today learners were facing various different career environment both in characteristics as well as their kinds, and also trend of learners who were less understand potentials owned both due to their ignorance as well as due to they do not explore nor develop potentials owned so that it gives a negative impact for himself/herself in a career decision so that needed roles of career exploration in a career decision making. Therefore, understanding, awareness and acceptance towards potentialsowned by each individual is necessary in supporting learner career in the future. Efforts conducted in preparing learner career were very much. One of efforts in preparing it was by exploring career. Career exploration was defined as an individual desire to explore or search information towards career information sources. Roles of career exploration in a career decision was related to a career exploration region includes selection orientation, self-exploration, environmental exploration, in-depth environmental exploration, decision status and commitment.

Take control to break glass ceiling

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings The paper illustrates the difficulties that women continue to face in the workplace and how terms such as leadership, management and team leader may be gender biased. There is a need for employers and for individuals to consider a variety of different approaches to help create a more positive career environment for women. Practical implications The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

A better career environment for women: developing a blueprint for individuals and organisations

Purpose The purpose of this paper is to explore the findings from empirical research conducted with women managers about their careers and to propose a template or blueprint for how individuals and organisations might create a better career environment for women. Design/methodology/approach This paper draws on a research study that included interviews with 20 senior women managers from a range of sectors and countries and a self-completion survey questionnaire completed by 1,402 women. Findings The paper illustrates the difficulties that women continue to face in the workplace and how terms such as leadership, management and team leader may be gender biased. There is a need for employers and for individuals to consider a variety of different approaches to help create a more positive career environment for women. Research limitations/implications The findings have implications for career development structures and talent management processes within organisations. They also would be useful for professional associations. Practical implications The template proposed offers a useful guide to help organisations reflect on possible gender bias in career development structures. Originality/value This paper adds to the understanding of the issues that women managers face and highlight the practical changes employers could make to help address these issues.