Digital Channels and Social Media Management in Luxury Markets
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Published By Routledge

9780203702048

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Digital Channels: Reference Models for Direct and Indirect Distribution

Digital Channels and Social Media Management in Luxury Markets ◽

10.4324/9780203702048-3 ◽

2017 ◽

pp. 41-63

Author(s):

Fabrizio Mosca ◽

Chiara Civera

Keyword(s):

Reference Models ◽

Digital Channels

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The Frontiers of Luxury Goods Marketing: Social Media Systems and Channels Integration

Digital Channels and Social Media Management in Luxury Markets ◽

10.4324/9780203702048-5 ◽

2017 ◽

pp. 97-115

Author(s):

Fabrizio Mosca ◽

Chiara Civera

Keyword(s):

Social Media ◽

Luxury Goods ◽

Marketing Social ◽

Media Systems

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Digital Channels in Luxury Markets

Digital Channels and Social Media Management in Luxury Markets ◽

10.4324/9780203702048-2 ◽

2017 ◽

pp. 19-39

Author(s):

Fabrizio Mosca ◽

Chiara Civera

Keyword(s):

Digital Channels

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Marketing and Digital Innovations

Digital Channels and Social Media Management in Luxury Markets ◽

10.4324/9780203702048-1 ◽

2017 ◽

pp. 1-18

Author(s):

Fabrizio Mosca ◽

Chiara Civera

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The Frontiers of Luxury Goods Strategies: Corporate Social Responsibility and Online Communication

Digital Channels and Social Media Management in Luxury Markets ◽

10.4324/9780203702048-6 ◽

2017 ◽

pp. 117-132

Author(s):

Fabrizio Mosca ◽

Chiara Civera

Keyword(s):

Corporate Social Responsibility ◽

Social Responsibility ◽

Online Communication ◽

Luxury Goods ◽

Corporate Social

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Social Media and Integrated Communication in Luxury Markets

Digital Channels and Social Media Management in Luxury Markets ◽

10.4324/9780203702048-4 ◽

2017 ◽

pp. 65-95

Author(s):

Fabrizio Mosca ◽

Chiara Civera

Keyword(s):

Social Media ◽

Integrated Communication

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Digital Channels and Social Media Management in Luxury MarketsLatest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Routledge

Digital Channels: Reference Models for Direct and Indirect Distribution

The Frontiers of Luxury Goods Marketing: Social Media Systems and Channels Integration

Digital Channels in Luxury Markets

Marketing and Digital Innovations

The Frontiers of Luxury Goods Strategies: Corporate Social Responsibility and Online Communication

Social Media and Integrated Communication in Luxury Markets

Digital Channels and Social Media Management in Luxury Markets
Latest Publications