scholarly journals An experimental study on the effects of exit options and preliminary interaction in electronic negotiation

2005 ◽  
Vol 18 (1) ◽  
pp. 45-51
Author(s):  
Taketoshi HATTA ◽  
Ken-ichi OHBUCHI
2007 ◽  
Vol 23 (3) ◽  
pp. 283-305 ◽  
Author(s):  
Taketoshi Hatta ◽  
Ken-ichi Ohbuchi ◽  
Mitsuteru Fukuno

2018 ◽  
Vol 19 (4) ◽  
pp. 433-449 ◽  
Author(s):  
Christopher Dick

Purpose The few studies on the effects of a sponsorship termination do not consider the effects of different exit options on consumers’ attitudes toward the exiting sponsor. To fill this gap, the purpose of this paper is to investigate the effects of the extent of the exit (gradual vs entire) as well as the timing of the announcement (early vs late) on consumers’ attitudes. Moreover, this research considers the mediating role of the perceived abandonment of the sponsored party. Design/methodology/approach This research uses an experimental study (n=204). Data were collected among supporters of a German second division soccer team. Findings The results emphasize that the extent of the exit as well as the timing of the announcement influences consumers’ attitudes. They develop negative attitudes toward the withdrawing sponsor, especially when the sponsor exits entirely instead of gradually and announces the decision late instead of early. Furthermore, the results reveal that the perceived abandonment of the sponsored party mediates the effect of the extent of exit on attitudes. Practical implications The results help to formulate several exit options for the withdrawing sponsor that will help to minimize the possible negative effects on their brand. Specifically, the author recommends a gradual exit as well as an early announcement of the decision to prevent negative effects on the sponsor brand. Originality/value This study expands the research on the effects of a sponsorship termination on consumers’ attitudes toward the sponsor brand. Specifically, it is the first study that considers several aspects regarding the sponsor management of a sponsorship termination as important determinants of consumers’ attitudes.


Author(s):  
Norio Baba ◽  
Norihiko Ichise ◽  
Syunya Watanabe

The tilted beam illumination method is used to improve the resolution comparing with the axial illumination mode. Using this advantage, a restoration method of several tilted beam images covering the full azimuthal range was proposed by Saxton, and experimentally examined. To make this technique more reliable it seems that some practical problems still remain. In this report the restoration was attempted and the problems were considered. In our study, four problems were pointed out for the experiment of the restoration. (1) Accurate beam tilt adjustment to fit the incident beam to the coma-free axis for the symmetrical beam tilting over the full azimuthal range. (2) Accurate measurements of the optical parameters which are necessary to design the restoration filter. Even if the spherical aberration coefficient Cs is known with accuracy and the axial astigmatism is sufficiently compensated, at least the defocus value must be measured. (3) Accurate alignment of the tilt-azimuth series images.


1962 ◽  
Vol 5 (4) ◽  
pp. 387-394 ◽  
Author(s):  
Bruce Quarrington ◽  
Jerome Conway ◽  
Nathan Siegel
Keyword(s):  

1974 ◽  
Vol 126 (2) ◽  
pp. 243-248
Author(s):  
A WAKABAYASHI ◽  
T KUBO ◽  
K CHARNEY ◽  
Y NAKAMURA ◽  
J CONNOLLY

1963 ◽  
Vol 45 (3) ◽  
pp. 374-383 ◽  
Author(s):  
Donald C. McIlrath ◽  
George A. Hallenbeck ◽  
Hubert A. Allen ◽  
Charles V. Mann ◽  
Edward J. Baldes ◽  
...  
Keyword(s):  

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