scholarly journals PENGARUH KOMUNIKASI NCTZEN INDONESIA TERHADAP PERILAKU MEMILIH NCT DREAM

2020 ◽  
Vol 3 (01) ◽  
pp. 40-50
Author(s):  
Indah Purnama Sari ◽  
Aniek Irawatie ◽  
Retno Dyah Kusumastuti
Keyword(s):  
Social Media ◽  
Voting Behavior ◽  
Strong Relationship ◽  
Communication Process ◽  
Coefficient Of Determination ◽  
Survey Method ◽  
Voting Behaviour ◽  
Test Results ◽  
The Social ◽  
And Behavior

Social media is a social change tool using the internet where social media used by everyone as their communication process that reaches all levels of society to form a group to talk about something that is in common with the group. NCTzen Indonesia is a fan group from the Kpop idol group, NCT Dream that formed from the social media Twitter, nctconfess. The nctconfess followers are considered to be able to influence the activities and behavior of other followers. This research aims to determine the effect of NCTzen Indonesia's communication through Twitter on the voting behaviour of fellow followers using the S-O-R theory as its foundation. This research uses the quantitative approach with a survey method in the form of questionnaires spread through menfess to 100 respondents in the category of followers of Nctconfess who vote in NCT Dream during the promotion period. The results based on the correlation test show that there is a strong relationship between NCTzen Indonesia's communication and voting behaviour. Referring to the test results of the coefficient of determination, they show that the magnitude of the effect generated by the Communication of NCTzen Indonesia (X) on the Voting Behavior (Y) is 39.81% and the remaining 60.19% is influenced by other factors outside this research.

scholarly journals STUDI KUALITAS PELAYANAN PADA SOSIAL MEDIA INSTAGRAM NINJA XPRESS TERHADAP PENINGKATAN CITRA PERUSAHAAN

2020 ◽  
Vol 3 (1) ◽  
pp. 96-108
Author(s):  
Aditya Krisna Putri, Yani Hendrayani, Uljanatunnisa
Keyword(s):  
Social Media ◽  
Quality Of Service ◽  
Sampling Technique ◽  
Corporate Image ◽  
T Test ◽  
Coefficient Of Determination ◽  
Survey Method ◽  
Test Results

This study discusses quality of service study in social media instagram of Ninja Xpress against improving the corporate image. The purpose of this research is to know the magnitude of the influence quality of service against improving corporate image on delivery service of Ninja Xpress. The model used in this study is a model of the formation of images. The method used is quantitative. This research using survey method by using a questionnaire. The population in this research is a followes of Ninja Xpress’s Instagram, for the sample Yamane formula using which then obtained as many as 99 of respondents. Sample withdrawal techniques used in this research is purposive sampling technique. The research results showed that test results correlation variable X (quality of service) against the variable Y (the corporate image) of 0,821. Based on the results of the calculation of the coefficient of determination of the obtained results the presence of the influence of variables X against Y variables of 67,4% it means the results of the influences is significant between variables X against Y variables. T test results in apat t calculate > t table i.e. t calculate 14,184 > 1,661 table t, then it can be inferred H0 is rejected and the Ha are received. The conclusion from research that Instagram of Ninja Xpress account must always be active in interacting with their customers and making the latest innovations in Instagram content uploads.

Legal Information and the Social Media: Some Current Issues

Libri ◽  
2018 ◽  
Vol 68 (4) ◽  
pp. 345-359
Author(s):  
Vicki Lawal ◽  
Peter G Underwood ◽  
Christine Stilwell
Keyword(s):  
Social Media ◽  
Legal Education ◽  
Preliminary Evidence ◽  
Survey Method ◽  
Law Firms ◽  
Legal Practice ◽  
Legal Research ◽  
Legal Information ◽  
The Social ◽  
Study Population

Abstract This article examines the effect of the adoption of social media in legal practice in Nigeria. It discusses some of the major challenges that have recently been experienced in the use of legal information in Nigeria within the context of the social media revolution, particularly with respect to ethics. A survey method was employed and data was collected through self-administered questionnaires to the study population comprising practicing lawyers located in various law firms in Nigeria. Outcomes from the study provide preliminary evidence on the nature of the application of social media in legal practice and the prospects for its inclusion as an important aspect of legal research in the legal education system in Nigeria.

Impact and Usage of Social Media Among the Post Graduate Students of Arts in Alagappa University, Karaikudi, India

2020 ◽  
pp. 99-110
Author(s):  
P. Pitchaipandi
Keyword(s):  
Social Media ◽  
Graduate Students ◽  
Survey Method ◽  
Age Group ◽  
Postgraduate Students ◽  
Post Graduate ◽  
The Social ◽  
The University ◽  
The Impact

This chapter tries to analyse the impact and usage of social media among the postgraduate students of arts in Alagappa University, Karaikudi, under survey method for the study. The study identified the majority (69.79%) of the respondents under female category, and 72.92% of the respondents belong in the age group between 21 and 23 years. It is observed that 32.29% of the respondents use the social media, preferably YouTube. The plurality (48.96%) of the respondents use smartphone/mobiles compare to iPod, desktop, laptop, and others. 35.42% of the respondents' spent between 1 and 5 hours weekly using social media. Further, the study also observes the positive and negative aspects of using social media in postgraduate students of arts disciplines in the university.

scholarly journals Going Forward with #MeToo Movement: Towards a Safer Work Environment

2019 ◽  
Vol 1 (2) ◽  
pp. 174-179 ◽  
Author(s):  
Rajiv Gupta ◽  
Arunima Gupta ◽  
Dharmender Nehra
Keyword(s):  
Social Media ◽  
Sexual Harassment ◽  
Work Environment ◽  
Volcanic Eruption ◽  
Print Media ◽  
Human Psychology ◽  
Psychological Mechanisms ◽  
The Social ◽  
Scientific Attention ◽  
And Behavior

Introduction: The volcanic eruption of the #MeToo movement shows that the problem was there for long and was simmering on. The movement was initiated with the aim of knowing the magnitude of the problem and has now spread worldwide. The cases of the Me Too sexual wave are recent and have not yet attracted much scientific attention, though literature on sexual harassment is widely available and the psychological mechanisms implicated in this movement can be understood and examined through it. Objectives: This article aims to attract attention of the medical fraternity to update themselves of this issue which is essential for better understanding of the movement which has potentially good, bad, and ugly undercurrents. We will call attention to these aspects perusing the literature both at national and international levels. This would also be subjected to an analysis of the established concepts and principles of human psychology and behavior. Conclusion: It is amply clear that the time for sweeping things under the carpet is over and the catharsis that flooded the social media, print media, and TV just show how important it is to make the future workplace fair to both genders.

scholarly journals Efektivitas Social Media Marketing E-Commerce dalam Meningkatkan Brand Image Perusahaan (Survei Pada Pelanggan Tokopedia)

Prologia ◽  
2019 ◽  
Vol 3 (2) ◽  
pp. 505
Author(s):  
Defrianto Defrianto ◽  
Riris Loisa
Keyword(s):  
Social Media ◽  
Communication Theory ◽  
Brand Image ◽  
Social Media Marketing ◽  
Survey Method ◽  
Marketing Communication ◽  
Purposive Sampling ◽  
Image Dimension ◽  
The Social ◽  
The Impact

The research was done to determine the impact the of social media marketing will have on brand image Tokopedia. The research uses marketing communication theory, social media marketing, and brand image. Tokopedia is an e-commerce that offers a variety of products for its users starting with bill payment, electronics, beauty, automotive, and daily necessities. The approach used for this study is a quantitative approach with a survey method. The population in this study is the user of Tokopedia and the number of samples taken as much as 218 individuals and are using nonprobability sampling techniques with the purposive sampling approach. The data collected in this study is from a questionnaire. Based on the results of the research, it has been obtained that partial, there is an impact that social media marketing has had on the brand image Tokopedia. On the dimension of social media marketing, communication indicators are the highest indicator, and on the brand image dimension, brand benefit and competence indicators are the highest indicator. The relation that happened is only 28,3%. The rest of the 71,7% are affected by other factors outside the social media marketing activity.Penelitian ini dilakukan untuk mengetahui pengaruh social media marketing terhadap brand image Tokopedia. Penelitian ini menggunakan teori komunikasi pemasaran, social media marketing, dan brand image. Tokopedia merupakan e-commerce yang menawarkan berbagai macam produk-produk untuk penggunanya dimulai dari pembayaran tagihan, elektronik, kecantikan, otomotif, dan kebutuhan sehari-hari. Pendekatan yang digunakan untuk penelitian ini adalah pendekatan kuantitatif dengan metode survey. Populasi dalam penelitian ini adalah pengguna Tokopedia dan jumlah sampel yang diambil sebanyak 218 orang dan menggunakan teknik nonprobability sampling dengan pendekatan purposive sampling. Data yang dikumpulkan dalam penelitian ini dengan menggunakan kuisioner. Berdasarkan hasil penelitian, maka diperoleh hasil bahwa secara parsial, ada pengaruh social media marketing terhadap brand image Tokopedia. Pada dimensi social media marketing, indikator komunikasi merupakan indikator yang tertinggi, dan pada dimensi brand image, indikator brand benefit and competence merupakan indikator tertinggi. Hubungan yang terjadi hanya sebesar 28,3%. Sisanya 71,7% dipengaruhi oleh faktor lain diluar kegiatan social media marketing. 

scholarly journals Effects of the Usage of Social Media on Political Socialization of Youth

2020 ◽  
Vol 04 (01) ◽  
pp. 67-81
Author(s):  
Asim Razzaq ◽  
Sadaf Asif ◽  
Raza Waqas Ahmad
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Voting Behavior ◽  
Political Socialization ◽  
Statistical Tests ◽  
Sampling Technique ◽  
Survey Method ◽  
Uses And Gratification ◽  
Political Motivation ◽  
Use Of Social Media

This research is conducted to explore how much social media involved in engaging Pakistani adolescents towards political socialization. In addition, how they are participating and what impact of their participation is reflecting on their political motivation, political behavior and voting tendency. It was tentative estimate that social media plays significant role in political socialization. To explore this prospect, Uses and Gratification school of thought were closer to this research, which questions about what are the purposes behind use of social media and what urges youth to use them? This theory also suggests that the usage of these social mediums vary from user to user where everyone has right to use these for their satisfaction. This study is grounded on quantitative analysis in which survey method is used with Non-probability sampling technique and respondents have been selected through convenient sampling to obtain a representative sample by using a sound judgment. The study explored the usage of media by gender and purpose. Moreover, the relation between social media and political socialization is also observed in this study. For this purpose, statistical tests are also applied on gathered data. It can be concluded that the usage of digital media in Pakistan politicize the youth and that affects the voting behavior of its users. As Pakistan is not considered suitable for demonstrations due to internal threats that’s why individuals could not participate physically. Therefore, most of the users share their views online because it is convenient and safest platform for them to reveal their concerns.

scholarly journals Pengaruh Media Sosial Twitter Terhadap Wawasan Kebangsaan Remaja Indonesia dari Perspektif Psikologi Sosial

2021 ◽  
Vol 3 (3) ◽  
pp. 230-235
Author(s):  
Nayla Rizqiyah ◽  
Dinie Anggraeni Dewi
Keyword(s):  
Social Psychology ◽  
Social Media ◽  
Case Study Method ◽  
Public Figures ◽  
The Social ◽  
Psychology Theory ◽  
Twitter Users ◽  
Main Instrument ◽  
And Behavior

The stage of human development in psychology is divided into several phases. In this case, the social psychology theory of development and behavior will be used to explore the patterns of social media influence. By using the case study method, this study aims to determine how the influence of Twitter social media on the national insight of adolescents. According to Erikson, adolescence begins at the age of 15-20 years. The main instrument that influences the national insight of the younger generation today is content from Twitter users themselves, as well as from influencers or public figures who provide knowledge or introduce new mindsets in dealing with national issues. Sometimes it is just to add the national insight that Twitter users have. The purpose of writing this article is to find out how teenage Twitter users are able to accept existing content and how it affects their national insight

scholarly journals THE INFLUENCE OF SOCIAL MEDIA USAGE ON QUALITY TIME SPENT WITH FAMILY AMONG IIUM STUDENTS

2020 ◽  
Vol 3 (14) ◽  
pp. 01-20
Author(s):  
Siti Hajar Mohd Badrol ◽  
Saodah Wok
Keyword(s):  
Social Media ◽  
Quantitative Research ◽  
Media Use ◽  
Survey Method ◽  
Social Media Use ◽  
Family Time ◽  
Media Usage ◽  
Media Platform ◽  
And Behavior ◽  
E Mail

This study was conducted to determine social media usage and its influence on the quality time spent with family among the students of the International Islamic University of Malaysia (IIUM). The objectives of the study are to determine: (a) the exposure to social media use; (b) the level of perception, attitude, and behavior towards social media use, and the quality time spent with family; and (c) the relationships of perception, attitude, and behaviour towards social media use with the quality time spent with family. Time displacement theory was used to explain the relationship between the variables. The quantitative research design was employed using a network sampling survey method, with a questionnaire as a tool for data collection. A total of 210 respondents participated in this study. The findings of the study revealed that WhatsApp is the most frequently used social media platform, followed by YouTube, E-mail, Instagram, Facebook, and Telegram. The levels of perception, attitude, and behavior towards social media usage and the quality of time spent with family are high and significant. Perception, attitude, and behavior were found to show a significant positive correlation with social media usage and the quality time spent with family. Thus, this study suggests that students should allocate the time they spend on social media for their families.

AN ALTERNATIVE METHOD OF ESTIMATING SPACE-MEAN SPEED

2015 ◽  
Vol 76 (14) ◽  
Author(s):  
Nur Syahriza Muhamad Nor ◽  
Othman Che Puan ◽  
Nordiana Mashros
Keyword(s):  
Linear Regression Analysis ◽  
Strong Relationship ◽  
Coefficient Of Determination ◽  
P Value ◽  
Data Sets ◽  
Test Results ◽  
Average Technique ◽  
Actual Operating ◽  
Alternative Method ◽  
Alternative Equation

Average travelling speed usually applied in the traffic analysis as required in the fundamental traffic model. As one type of speed under the space-mean speed, most of the researchers have derived the equation to estimate the space-mean speed. There are a few factors that influence the speed changes along the segment. The fluctuate speed along the segment give an idea to average the spot mean speed from at least two points in order to estimate the space-mean speed. This paper explores an alternative method on how to convert the time-mean speed to space-mean speed that can represent the actual operating speed along segment using the average technique. A total of 18 data sets of time-mean speed and space-mean speed in six segments of uninterrupted two-lane single carriageway road were collected using automatic traffic counter and moving car observer, respectively. Two sets of automatic traffic counter were installed along the segment to record the spot speed and then converted to the time-mean speed, while the moving car observer were conducted concurrently to get the space-mean speed. The data sets were analysed using linear regression analysis. The results of summary of model show a strong relationship with coefficient of determination, R2=0.808, while ANOVA test results show the coefficient of constant and time-mean speed is not zero with p-value is less than 0.05 at confident level of 95%. The error obtained from this alternative equation are lesser than the established equation and it recommends that the alternative equation is acceptable.

Grown Up Digital: Effect Social Media Usage on Consumer Behavior

2015 ◽  
Vol 21 (4) ◽  
pp. 1035-1038 ◽  
Author(s):  
Robertus Tang Herman
Keyword(s):  
Social Media ◽  
Cluster Analysis ◽  
Significant Contribution ◽  
Decision Making Process ◽  
Media Usage ◽  
Customer Involvement ◽  
The Social ◽  
And Cluster Analysis ◽  
And Behavior ◽  
Behavior Profiling

The social media now becomes more powerful for customer in decision making process and behavior. In reality, social media also has a significant contribution for customer because many information and recommendation provided by social media. Social media usage and customer involvement in social networking will affect the consumers’ opinion, interest and behavior. This paper aims to investigate consumer usage behavior and mapping consumers profile based on the social media used. This research used Factor Analysis and Cluster Analysis to identify and analyze the social media usage. The result describes a significant affect of social media on consumer usage. From cluster analysis show the different consumer’s behavior profiling based on their social media usage relate to their profile. There is three characteristic level of consumers based on result study and the characteristic describe the consumers profile based on the reason of using social media.

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