Tourism cluster as a base of regional tourism development (Belgorod region as an example)

2016 ◽  
Vol 10 (4) ◽  
pp. 16-29
Author(s):  
Марина Комарова ◽  
Marina Komarova
Keyword(s):  
Cluster Formation ◽  
Tourism Industry ◽  
Infrastructure Development ◽  
Cluster Approach ◽  
Regional Tourism ◽  
Recreation Areas ◽  
Territorial Structure ◽  
Event Tourism ◽  
Tourism Potential ◽  
Promising Development

The cluster approach in the tourism industry in transition economies is very relevant and is associated with a number of features in the industry. The article reveals the concept and features of a regional tourism cluster, traces the genesis of this concept, examines the objective conditions for the emergence of a cluster and its elements and structure. The author distinguishes stages of cluster formation and analyzes the factors and possible ways of development. The author substantiates the necessity for use of the cluster approach in tourism and the formation of regional tourism clusters performing the socio-economic, natural and ecological, recreational and economic functions in the entities’ territories of the Russian Federation. An emerging regional tourism and recreation cluster of Belgorod region is considered as the object of the study. Taking into account the assessment of the tourism potential, the level of infrastructure development, transport, environment, territorial structure of the region, the author conducted zoning of Belgorod region and identified seven tourism and recreation areas, outlined the prospects of their development. This study has allowed to determine in the region potential inter-regional clusters emerging, developing and having possibilities to be created. Military and historical, rural, event tourism are recognized as the promising development directions of regional tourism cluster. According to the author’s opinion, the creation of the cluster system will significantly improve the efficiency of the regional tourism market and strengthen its competitive position in the Russian market of the tourism industry.

scholarly journals EVENT TOURISM OF THE MIDDLE DNIEPER REGION AS A STRATEGIC DIRECTION OF REGIONAL DEVELOPMENT

2020 ◽  
pp. 33-42
Author(s):  
Victor Sokolovsky ◽  
Inna Shchegolieva
Keyword(s):  
Fund Raising ◽  
Tourism Industry ◽  
Practical Significance ◽  
Internal Factors ◽  
Strategic Direction ◽  
Regional Tourism ◽  
Territorial Structure ◽  
Event Tourism ◽  
Tourist Region

The purpose of the article is to substantiate the role of event tourism as a strategic direction for the development of the Middle Dnieper region. Methodology. The tourism industry is sensitive to the effects of both external and internal factors, therefore, determining the strategic directions of development and predicting their state causes certain difficulties. However, the absence of a defined development vector excludes the activation of the resources, the use of which would make obtaining positive economic and social effect possible. The study information base is the websites of the Kirovograd and Cherkassy regions state administrations as well as the Strategy for their development until 2027. Analytical, comparative and historical research methods were used to solve the main tasks. Results. The features of the historical development of event tourism have been considered and the factors of its popularization have been analyzed. General analysis of the regional event resources has been made. Based on the tourist region evolution model by R. Butler, the spatial tourism model by Tuner-Weber and the geomarketing approach, the strategic importance of the event tourism development in the territory of the Middle Dnieper region has been substantiated. The events held in the territory of the Middle Dnieper region have been systematized. Based on the events analysis within the region, it was determined that the most common direction is festivals of various scales, ranks and themes. The development priority of event tourism in the context of Development strategies of the Kirovograd and Cherkasy regions for 2021-2027 has been proved. Scientific novelty. The spatial-territorial structure of event tourism in the Middle Dnieper region has been analyzed. Events in the territory of the Middle Dnieper region have been systematized according to various criteria. Comprehensive research of festival events as the most promising direction of event tourism in the Middle Dnieper region has been made. Practical significance. The conducted research can be considered a basis for further research of the tourist potential of the Middle Dnieper region, in particular, its event resources. The research results can be used in planning of tourist activities in the Middle Dnieper region, providing for monitoring and subsequent analysis of the necessary material and technical base; natural, natural-anthropogenic and socio-historical tourist resources; human resources involved in tourism, in particular, their quantitative and qualitative representation; the most popular activities, events having a strong development potential. Realization of the event potential of the Middle Dnieper region will have an impact on the formation of the regional tourism policy and commitment of local business figures in their consolidation about the events, in the process of creating various cluster associations, especially of tourism destination, and contribute to fund-raising.

Event as a unique tool of tourism development (experience of Belgorod region)

2015 ◽  
Vol 9 (3) ◽  
pp. 105-112 ◽  
Author(s):  
Екатерина Вишневская ◽  
Ekaterina Vishnevskaya ◽  
Татьяна Климова ◽  
Tatyana Klimova ◽  
Светлана Стенюшкина ◽  
...  
Keyword(s):  
Tourism Industry ◽  
Tourist Attraction ◽  
Russian Regions ◽  
Regional Tourism ◽  
Development Experience ◽  
Event Tourism ◽  
The Right ◽  
Regional Authorities ◽  
Communication Culture ◽  
Tourist Flow

The article discusses the significance of the events in the development of the tourism industry and in the formation of the image of the regions. It is noted that the regional tourism authorities in the search for new forms of PR-activity are beginning to use the possibility of the development of event tourism. The Belgorod region is no exception. Event tourism in the Belgorod region is in its infancy. The article highlights the most important events taking place in the territory of the Belgorod region. Despite the apparent activity in this area, a lot of the activities that take place in the regions of our country can hardly be attributed to the field of event tourism. For the most part, it this local events that do not have good policies to promote them, often missing factor of the cyclicity and regularity of their carrying out, not always takes place getting revenue and efficiency of their organization. A lot of events are not generating the tourist flow, because focused on the inhabitants of the territory, rather than tourists. In order to these activities moved into the category of event and would attract tourists to the region, it is necessary to consolidate the efforts of specialists in various spheres, including the sphere of public communication, culture, tourism, regional authorities to solution the urgent tasks of development of event tourism and creating a positive image of Russian regions. The result of this interaction must be not just the festival events but new event tourism products, which will create effect of immersion of tourists in the atmosphere of celebration and will be the points of tourist attraction. With the right approach to the organization of event tourism products successfully solves the problem of socio-cultural formation of the image of the region, not only domestically, but also abroad, and as a consequence, increases the tourist flow and the financial inflow of participants of the tourist market.

scholarly journals Analysis of the tourist services market in Ukraine. Problems and prospects of development

2020 ◽  
pp. 6-12
Author(s):  
Tetiana AVERIKHINA ◽  
Alina VLAIEVA
Keyword(s):  
Developed Countries ◽  
Tourism Industry ◽  
Virtual Space ◽  
Market Development ◽  
Technological Innovations ◽  
Heritage Sites ◽  
Regional Tourism ◽  
Tourism Potential ◽  
Definition Of ◽  
Cultural Monuments

Introduction. The tourism industry is a powerful socio-economic and political factor that determines the economic development and policy of many countries and regions of the world. The purpose of the paper is to determine the conceptual basis for the development of the tourist services market in Ukraine. The paper examines the authors’ approaches to defining the concept of «tourist services» and gives the author’s definition of this concept. Results. The analysis of the main indicators of the development of the tourist services market in Ukraine is carried out. During 2015-2019, there observed increase in domestic tourists who went abroad to 2.3 million people and growth in the number of foreigners who entered Ukraine in 0.1 million. Also the paper reveals the problems and prospects of domestic tourism market development. One of the important obstacles to the development of the tourism industry in Ukraine is technological underdevelopment – innovative tourist technologies which are widely used in developed countries are practically not used in Ukraine. One of the main directions of technological innovations in tourism is the use of virtual space to inform and promote their services to the market. Organizations that provide tourist services must realize the need to implement and use modern software and technical interactive information systems that will help expand the capabilities of tourist enterprises in Ukraine. Conclusion. In order to increase the representativeness of the Ukraine tourist image, the introduction of promising directions for the development of regional tourism, it is necessary to take into account those components of the tourist potential that have the necessary properties for the development, creation and successful use of a competitive tourist product on the regional and national tourist markets. An important step to optimize the tourism potential of Ukraine should be to eliminate the advertising vacuum, especially for foreign citizens, through the involvement of various advertising companies. Creating an effective advertising campaign, holding tenders for the restoration and promotion of cultural heritage sites in Ukraine will help to solve many problems related to the destruction of historical and cultural monuments, as well as to form and strengthen a positive image of the country.

Certification of a Tourist Destination As an Intellectual Potential for the Development of Tourism in the Region

2021 ◽  
pp. 69-72
Author(s):  
A. Kuznecov ◽  
S. Shelonaev ◽  
T. Smetanina
Keyword(s):  
Tourism Industry ◽  
Coherent System ◽  
Tourist Destination ◽  
Tourist Destinations ◽  
Regional Tourism ◽  
Expert Assessments ◽  
Promising Development ◽  
Intellectual Potential ◽  
Regional Authorities

World and domestic experience shows that it is very effective to use the method of "tourist destinations" for the development of complex programs or strategies for tourism (1). As a result of numerous studies, a fairly coherent system of describing a "tourist destination" has been developed, allowing you to have a fairly comprehensive idea of both the product itself and the conditions for its receipt, attractiveness and related products. At the same time, the task of entrepreneurs, investors and representatives of regional authorities responsible for the tourism industry is to determine the prospects for the development of a particular tourist product or route. To do this, it is necessary to solve the problem of determining the investment attractiveness and prospects of a particular tourist destination, determine its competitiveness in relation to those available in this region and make a decision on the priority and expediency of investing in this direction of the tourism industry. This article is an attempt of the authors to formalize the process of determining the priority and promising development of regional tourism directions in the region, using the example of the tourism industry of Udmurtia. The basis is the preparation of a passport of a tourist destination and the use of expert assessments.

scholarly journals Present and Future Climate—Tourism Conditions in Milos Island, Greece

Atmosphere ◽  
2019 ◽  
Vol 10 (3) ◽  
pp. 145 ◽  
Author(s):  
Panagiotis Nastos ◽  
Andreas Matzarakis
Keyword(s):  
Climate Model ◽  
Regional Climate ◽  
Aegean Sea ◽  
Tourism Industry ◽  
Future Climate ◽  
Future Climate Change ◽  
Infrastructure Development ◽  
Thermal Indices ◽  
Climate Simulations ◽  
Tourism Potential

The objective of this study is to analyze the present and future climate-tourism conditions in Milos Island, Cyclades, Greece, by means of the assessment of the three climate components (physical, thermal, and aesthetic), which interprets the so-called climatic tourism potential. Milos Island is chosen as a representative island of the Cyclades complex in the Aegean Sea. Future climate change conditions are analyzed using the high-resolution simulations (grid size 0.11° × 0.11°) of the Regional Climate Model ALADIN 5.2 from Centre National de Recherche Meteorologiques, Meteo France (CNRM). The climate simulations concern the future periods 2021–2050 and 2071–2100 against the reference period 1961–1990, under two Representative Concentration Pathways, RCP4.5 and RCP8.5. Based on regional climate simulations, the tourism potential can be described in a meaningful and simple way by applying the Climate-Tourism-Information-Scheme (CTIS), which depicts detailed climate information that could be used by tourists to foresee the thermal comfort, aesthetic, and physical conditions for planning their vacations. More specifically, the thermal climate component is interpreted by the Physiologically Equivalent Temperature (PET), which is one of the most popular physiological thermal indices based on the human energy balance. The findings of the analysis could be used by stakeholders and the tourism industry in decision-making regarding the destination of Milos for tourism planning and touristic infrastructure development.

New opportunities for the development of the tourism industry in russian municipalities

2021 ◽  
Vol 7 (Extra-D) ◽  
pp. 208-217
Author(s):  
Elena Viktorovna Frolova ◽  
Elena Evgenevna Kabanova ◽  
Ekaterina Aleksandrovna Vetrova ◽  
Olga Vladimirovna Rogach
Keyword(s):  
Tourism Industry ◽  
Regional Differentiation ◽  
Infrastructure Development ◽  
Tourist Attractions ◽  
Educational Tourism ◽  
Wide Range ◽  
Domestic Tourism ◽  
The Russian Federation ◽  
Scientific Significance ◽  
Tourism Potential

The article identifies the most significant problems of the development of domestic tourism, reveals the main directions of the development of the tourist attractiveness of Russian territories, and justifies the contradiction between the high tourism potential of municipalities, the importance of unique territorial resources, and the low level of their tourist attractiveness. The key problems in the field of tourism infrastructure development are transport inaccessibility of tourist attractions, a shortage of economy-class hotels, regional differentiation (which means that transport, leisure, and tourism infrastructure are concentrated mainly in big cities and are absent in small and medium-sized cities of the Russian Federation). During the population survey, the authors identified the problem of the insufficient relevance of the existing techniques of providing services in the field of cultural and educational tourism, as well as the problem of meeting the renewing needs of consumers by tourist attractions. The article has scientific significance and practical value for the local government leaders and can interest a wide range of readers.

scholarly journals Simulation of the Influence of External Factors on the Level of Use of the Regional Tourism Potential: A Practical Aspect

2021 ◽  
Vol 11 (3) ◽  
pp. 85
Author(s):  
Nestor Shpak ◽  
Oksana Muzychenko-Kozlovska ◽  
Maryana Gvozd ◽  
Włodzimierz Sroka
Keyword(s):  
Reference Value ◽  
Practical Aspect ◽  
Tourism Industry ◽  
External Factors ◽  
Carpathian Region ◽  
Regional Tourism ◽  
Level Of Use ◽  
Tourism Potential ◽  
The Impact ◽  
Integral Indicator

Today, the issue of development of the tourism industry is becoming increasingly relevant, as this industry is an important component of the economic system of each country. External factors have the most significant impact on the development of tourism: natural disasters, wars, economic crises, and pandemics have had a destabilizing effect on the development of the tourism industry around the world. To avoid or reduce the impact of negative phenomena on the tourism industry of a particular country or region, it is crucial to predict the impact of external factors, identify the most important of them, and develop strategic measures to turn threats into opportunities. In the context of solving the mentioned problem, this study aims to model the impact of external factors on the level of use of tourism potential of the region. After all, tourist services and products of each country and region are unique, as they are formed under the influence of existing special natural resources, cultural heritage, environmental, social and other factors inherent only in them; and if in one country/region the influence of a certain factor can weaken the development of tourism, in another one—it can stimulate it. A method of comparison with the reference value and a method of calculating the integral indicator were used in the study. Based on the analysis, an integral indicator of the level of use of the tourist potential of the region was calculated and the method of assessing the impact of external factors on the level of tourist potential on the example of the Carpathian region of Ukraine was tested.

scholarly journals CLUSTER AS A TOOL FOR PROMOTING A TOURIST BRAND OF THE REGION

2021 ◽  
Author(s):  
Maryna Zaitseva ◽  
Natalia Shumlianska
Keyword(s):  
Cluster Formation ◽  
Public Support ◽  
Tourism Industry ◽  
Bottom Up ◽  
Tourist Destinations ◽  
Regional Tourism ◽  
Lack Of Information ◽  
The Creation ◽  
Tourism Enterprises ◽  
Regional Authorities

The role of clusters for regional tourism, the stages of cluster formation and its advantages are considered. Business clustering contributes to raising awareness of the travel destination and enhancing branding through a combination of knowledge and resources. With the formation of a cluster, it is possible to increase the success of the regions by spending on tourism and visiting tourists. The purpose of the article is to find out how the tourism business in the regional direction can progress at the stages of cluster formation. Find out what contributes to the branding of the tourism business, significantly develops the tourism industry and contributes to the management know-how of cluster formation. It is noted that the creation of the cluster will improve the tourism brand of the region. The cooperation of stakeholders in the tourism business in promoting the branding of territories has been investigated and their effectiveness in various tourism destinations has been revealed. A cluster approach is proposed for regional tourism enterprises to create a tourism cluster using a step-by-step guide method. Business clusters can be implemented from the top down by regional authorities, or from the bottom up by a group of enterprises. A business cluster is directly guided by groups of enterprises and does not require public support; it has broader regional implications. Bottom-up clusters support intangible qualities better. A bottom-up approach is the most appropriate clustering style. However, even with in-depth research, there is still a significant lack of information about the formation of a cluster or the creation of a business cluster. It was revealed that the formation of the cluster at different stages made it possible to unite the enterprises of the tourism industry and improve the branding of the region through the creation of an event. The formation and functioning of a business cluster is a successful cooperation of stakeholders. Cooperation and clustering of the tourism business determines the management of tourist destinations and is the goal of improving cooperation between the subjects of the tourism market and government bodies in the region.

ASPECTS AND POSSIBILITIES OF USING THE CLUSTER APPROACH IN DEVELOPING THE EFFECTIVENESS OF ZIYARAH TOURISM

2020 ◽  
Vol 10 (3) ◽  
pp. 19-26
Author(s):  
Anvar Khudoyarov ◽  
Keyword(s):  
International Organizations ◽  
Tourism Industry ◽  
Economic Aspects ◽  
Cluster Approach ◽  
Cluster Management ◽  
Foreign Countries ◽  
Management Method ◽  
The Republic

This article describes how the Republic of Uzbekistan establishes and develops relations with international organizations and foreign countries in the field of tourism, increases the flow of tourists to our country, creates all conditions for tourists, improves the quality and culture of services, and also provides the tourism industry. The organizational and economic aspects of tourism regulation by the cluster management method are considered

Implication of Tourism Traits on Jharkhand Tourism with special reference to perception of local residents

2019 ◽  
Vol 11 (2) ◽  
Author(s):  
Pranjal Kumar ◽  
Ashutosh Mishra
Keyword(s):  
Economic Factor ◽  
Tourism Industry ◽  
Primary Data ◽  
Infrastructure Development ◽  
Development Cost ◽  
Tribal Culture ◽  
Natural Beauty ◽  
Domestic Tourism ◽  
Local Residents ◽  
The Impact

Jharkhand is popular for tribal culture and uniqueness of its inherent natural beauty attributing significantly on Tourism Industry of Jharkhand. There has been visible change and impact on socio-economic factor because of tourist influx in the Jharkhand state. The inherent beauty and nature has made the state popular for tourism. The attraction towards various important tourist spots revolves mostly within the domestic tourism. The paper attempts to ascertain the impact of tourism traits, like economic Development, Cost of living, Infrastructure Development, Socio-Cultural and the Environment affect through primary data collected from the responses of residents of six dominant tourist circuits of Jharkhand. The respondent’s views were ascertained on five point Likert Scale. The data so collected was subjected to analysis for identifying the impact of various tourism traits on the prospects of Jharkhand Tourism.

Sign in / Sign up

Export Citation Format

Share Document