Public Relations Evaluation in Sport: Views From the Field

2009 ◽  
Vol 2 (2) ◽  
pp. 223-239 ◽  
Author(s):  
G. Clayton Stoldt ◽  
Lori K. Miller ◽  
Mark Vermillion
Keyword(s):  
United States ◽  
Public Relations ◽  
Media Coverage ◽  
The United States ◽  
Common Method ◽  
Common Goal ◽  
Intended Audience ◽  
Organizational Goals ◽  
Public Relations Practitioners ◽  
The Public

The purposes of this study were to gain insights regarding how sport public relations practitioners in the United States define public relations goals, identify linkages between the public relations function and overall organizational goals, and evaluate public relations’ effectiveness. Using a modified approach to a method first employed by Hon (1997, 1998), the investigators queried 30 public relations professionals in diverse sport settings. Findings indicated that achieving some sort of outcome with an intended audience, although those outcomes varied, was the most common goal. Respondents also indicated that there were linkages between public relations and organizational goals, although the nature of those linkages was not always specified. The most common method of evaluating public relations was tracking media coverage.

Correlates and Predictors of Self-Reported Ethics among U.S. Public Relations Practitioners

1992 ◽  
Vol 70 (1) ◽  
pp. 259-267 ◽  
Author(s):  
Cornelius B. Pratt
Keyword(s):  
United States ◽  
Public Relations ◽  
Behavioral Intentions ◽  
The United States ◽  
Regional Study ◽  
Factor Solution ◽  
Public Relations Practitioners ◽  
The Public ◽  
And Behaviors ◽  
Belief Statements

This regional study used a two-factor solution from responses to 12 five-point belief statements to investigate the correlates and predictors of public relations practitioners' self-reported beliefs about and behaviors in unethical situations. Responses from 307 practitioners from the mid-Atlantic district of the United States indicate that practitioners' self-reported beliefs and behaviors correlate significantly with gender, accreditation by the Public Relations Society of America, age, and income, which are also significant predictors of practitioners' self-reported beliefs and behaviors. The implications of these results for the public relations practice are discussed within the context of the Ajzen and Fishbein behavioral-intentions model. Suggestions for research are offered.

Understanding and addressing the gaps: Generational perspectives on public relations leadership development in the United States

2017 ◽  
Vol 6 (3) ◽  
pp. 293-312 ◽  
Author(s):  
Michele E. Ewing ◽  
David L. Remund
Keyword(s):  
United States ◽  
Leadership Development ◽  
Public Relations ◽  
The United States ◽  
Development Programs ◽  
Structured Interviews ◽  
Public Relations Practitioners ◽  
The Public ◽  
Young Professionals ◽  
Public Relations Education

This qualitative study is the first known effort to define the differing perceptions of public relations leadership at three distinct career points, and explore the leadership development gaps and needs from these varied perspectives. Semi-structured interviews with senior public relations practitioners, young professionals and current students in the United States bring needed depth and clarity to prior scholarship on leadership development, a growing concern within the public relations industry around the world. Additionally, the findings pinpoint leadership development best practices for better infusing leadership development into undergraduate public relations education, and into training and development programs for young professionals.

Media coverage of the unfolding crisis of domestic terrorism in the United States, 1990–2020

2021 ◽  
pp. 2046147X2199601
Author(s):  
Diana Zulli ◽  
Kevin Coe ◽  
Zachary Isaacs ◽  
Ian Summers
Keyword(s):  
United States ◽  
Public Relations ◽  
Crisis Management ◽  
Media Coverage ◽  
Television News ◽  
News Coverage ◽  
The United States ◽  
Theory And Practice ◽  
Domestic Terrorism ◽  
Definitional Uncertainty

Public relations research has paid considerable attention to foreign terrorist crises but relatively little attention to domestic ones—despite the growing salience of domestic terrorism in the United States. This study content analyzes 30 years of network television news coverage of domestic terrorism to gain insight into four theoretical issues of enduring interest within the literature on news framing and crisis management: sourcing, contextualization, ideological labeling, and definitional uncertainty. Results indicate that the sources called upon to contextualize domestic terrorism have shifted over time, that ideological labels are more often applied on the right than the left, and that definitional uncertainty has increased markedly in recent years. Implications for the theory and practice of public relations and crisis management are discussed.

scholarly journals 2018: A watershed year for psychedelic science

2019 ◽  
Vol 5 ◽  
pp. 205032451987228 ◽  
Author(s):  
Jacob S Aday ◽  
Christopher C Davoli ◽  
Emily K Bloesch
Keyword(s):  
United States ◽  
Media Coverage ◽  
The United States ◽  
Ballot Initiatives ◽  
The Public ◽  
Psychedelic Drugs ◽  
The Status ◽  
Regulatory Bodies ◽  
The Public Sphere

While interest in the study of psychedelic drugs has increased over much of the last decade, in this article, we argue that 2018 marked the true turning point for the field. Substantive advances in the scientific, public, and regulatory communities in 2018 significantly elevated the status and long-term outlook of psychedelic science, particularly in the United States. Advances in the scientific community can be attributed to impactful research applications of psychedelics as well as acknowledgement in preeminent journals. In the public sphere, Michael Pollan’s book How to Change Your Mind was a commercial hit and spurred thought-provoking, positive media coverage on psychedelics. Unprecedented psychedelic ballot initiatives in the United States were representative of changes in public interest. Finally, regulatory bodies began to acknowledge psychedelic science in earnest in 2018, as evidenced by the designation of psilocybin-assisted psychotherapy to “breakthrough therapy” status for treatment-resistant depression by the U.S. Food and Drug Administration (FDA). In short, 2018 was a seminal year for psychedelic science.

scholarly journals It Takes Three: How Mass Media Coverage Conditions Public Responsiveness to Policy Outputs in the United States

2017 ◽  
Author(s):  
Christopher Williams ◽  
Martijn Schoonvelde
Keyword(s):  
United States ◽  
Media Coverage ◽  
Public Attitudes ◽  
Empirical Support ◽  
The United States ◽  
Policy Outcomes ◽  
Policy Area ◽  
The Public ◽  
Media Attention ◽  
Public Demand

Democratic governance requires that policy outcomes and public demand for policy be linked. While studies have shown empirical support for such a relationship in various policy domains, empirical evidence also indicates that the public is relatively unaware of policy outputs. This raises a puzzle: Why do policy outputs influence public attitudes if the public knows little about them?MethodsThis study seeks to address this paradox by examining the conditioning role of media coverage. We rely on data derived from the Policy Agendas Project in the United States, allowing us to analyze the relationship between policy outcomes, public preferences, and newspaper content across a long span of time (1972–2007).ResultsOur results indicate that public policy preferences respond to policy outputs, and that this relationship is strengthened by greater media attention to a policy area. Importantly, our findings also indicate that without media attention to a policy area, there is no direct effect of policy outputs on public demand for policy.ConclusionsMedia coverage appears to be a key factor for public responsiveness to occur. In the absence of policy coverage by the media, public responsiveness to policy outputs is greatly reduced.

scholarly journals The Politics of Botched Executions

2017 ◽  
Author(s):  
Corinna Barrett Lain
Keyword(s):  
United States ◽  
Public Relations ◽  
Death Penalty ◽  
The United States ◽  
The State ◽  
The Public ◽  
Best Friend ◽  
Lethal Injection ◽  
Cultural Construct ◽  
State Responses

In this symposium essay, I explore the politics of botched executions, discussing state responses to the latest round of executions gone wrong and the ways in which those responses matter. Part I recounts four botched executions in 2014 and the state responses that accompanied them. Part II makes three observations about those responses-one about states' fealty to the death penalty, one about backlash politics and the scope of the public relations problem, and one about the changing cultural construct of lethal injection in the United States. Part III explores how state responses to botched executions (or the lack thereof) might impact the constitutionality of lethal injection itself. In the end, the recent spate of botched executions may prove true the old adage about politics making strange bedfellows. The inept executioner may prove the abolitionist's best friend.

Effects of Gender on Professional Encroachment in Public Relations

1992 ◽  
Vol 69 (1) ◽  
pp. 173-180 ◽  
Author(s):  
Martha Lauzen
Keyword(s):  
United States ◽  
Public Relations ◽  
The United States ◽  
Public Relations Practitioners ◽  
Systematic Sample ◽  
Public Relations Practitioner

Using a systematic sample of 166 public relations practitioners in the United States, this study tests a model that explains the effects of gender on professional encroachment, which is the assignment of non-public relations professionals as top public relations managers. Organizations in which the top public relations practitioner is a woman are likely to have higher levels of encroachment than organizations where the top practitioner is male. Women are less likely to have worked long enough to obtain the skills and perspectives of management.

scholarly journals Analisis Isi Skripsi Kehumasan di Perguruan Tinggi

ARISTO ◽  
2020 ◽  
Vol 8 (1) ◽  
pp. 111
Author(s):  
Rachmat Kriyantono
Keyword(s):  
United States ◽  
Public Relations ◽  
Qualitative Method ◽  
Theoretical Study ◽  
The United States ◽  
Theoretical Studies ◽  
The Public ◽  
Excellence Theory ◽  
Practical Dimension ◽  
Student Thesis

This study aims to prove three hypotheses, namely public relations theories have been widely adopted in the theses of public relations students, the theory that dominates public relations studies is the Theory of Excellence, and the most widely used of the method is qualitative. The researcher conducted a content analysis on student thesis in universities in Surabaya and Malang City in 2015 until 2019. The samples of this study were 388 theses of the students majoring in the Public Relations study. This study has proven the three hypotheses, namely the theses have applied Public Relations theories, the most widely used of the theory is Excellence theory, and the Qualitative method is the most widely used of the method. This research has also confirmed that the public relations field is not only focused on practice, but also theoretical studies. This study also confirms that the development of public relations in Indonesia is in line with the development of public relations in the United States, that is, from the practical dimension to the dimension of theoretical study.

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