Preference Inconsistency in Multidisciplinary Design Decision Making

Author(s):  
Erin MacDonald ◽  
Richard Gonzalez ◽  
Panos Papalambros

Research from behavioral psychology and experimental economics asserts that individuals construct preferences on a case-by-case basis when called to make a decision. A common, implicit assumption in engineering design is that user preferences exist a priori. Thus, preference elicitation methods used in design decision making can lead to preference inconsistencies across elicitation scenarios. This paper offers a framework for understanding preference inconsistencies, within and across individual users. We give examples of three components of this new framework: comparative, internal, and external inconsistencies across users. The examples demonstrate the impact of inconsistent preference construction on common engineering and marketing design methods, including discrete choice analysis, modeling stated vs. revealed preferences, and the Kano method and thus QFD. Exploring and explaining preference inconsistencies produces new understandings of the relationship between user and product.

2009 ◽  
Vol 131 (3) ◽  
Author(s):  
Erin F. MacDonald ◽  
Richard Gonzalez ◽  
Panos Y. Papalambros

A common implicit assumption in engineering design is that user preferences exist a priori. However, research from behavioral psychology and experimental economics suggests that individuals construct preferences on a case-by-case basis when called to make a decision rather than referring to an existing preference structure. Thus, across different contexts, preference elicitation methods used in design decision making can lead to preference inconsistencies. This paper offers a framework for understanding preference inconsistencies, giving three examples of preference inconsistencies that demonstrate the implications of unnoticed inconsistencies, and also discusses the design benefits of testing for inconsistencies. Three common engineering and marketing design methods are discussed: discrete choice analysis, modeling stated versus revealed preferences, and the Kano method. In these examples, we discuss perceived relationships between product attributes, identify market opportunities for a “green” product, and show how people find it is easier to imagine delight rather than necessity of product attributes. Understanding preference inconsistencies offers new insights into the relationship between user and product design.


GIS Business ◽  
2019 ◽  
Vol 14 (4) ◽  
pp. 85-98
Author(s):  
Idoko Peter

This research the impact of competitive quasi market on service delivery in Benue State University, Makurdi Nigeria. Both primary and secondary source of data and information were used for the study and questionnaire was used to extract information from the purposively selected respondents. The population for this study is one hundred and seventy three (173) administrative staff of Benue State University selected at random. The statistical tools employed was the classical ordinary least square (OLS) and the probability value of the estimates was used to tests hypotheses of the study. The result of the study indicates that a positive relationship exist between Competitive quasi marketing in Benue State University, Makurdi Nigeria (CQM) and Transparency in the service delivery (TRSP) and the relationship is statistically significant (p<0.05). Competitive quasi marketing (CQM) has a negative effect on Observe Competence in Benue State University, Makurdi Nigeria (OBCP) and the relationship is not statistically significant (p>0.05). Competitive quasi marketing (CQM) has a positive effect on Innovation in Benue State University, Makurdi Nigeria (INVO) and the relationship is statistically significant (p<0.05) and in line with a priori expectation. This means that a unit increases in Competitive quasi marketing (CQM) will result to a corresponding increase in innovation in Benue State University, Makurdi Nigeria (INVO) by a margin of 22.5%. It was concluded that government monopoly in the provision of certain types of services has greatly affected the quality of service experience in the institution. It was recommended among others that the stakeholders in the market has to be transparent so that the system will be productive to serve the society effectively


2021 ◽  
Vol 16 (4) ◽  
pp. 638-669
Author(s):  
Miriam Alzate ◽  
Marta Arce-Urriza ◽  
Javier Cebollada

When studying the impact of online reviews on product sales, previous scholars have usually assumed that every review for a product has the same probability of being viewed by consumers. However, decision-making and information processing theories underline that the accessibility of information plays a role in consumer decision-making. We incorporate the notion of review visibility to study the relationship between online reviews and product sales, which is proxied by sales rank information, studying three different cases: (1) when every online review is assumed to have the same probability of being viewed; (2) when we assume that consumers sort online reviews by the most helpful mechanism; and (3) when we assume that consumers sort online reviews by the most recent mechanism. Review non-textual and textual variables are analyzed. The empirical analysis is conducted using a panel of 119 cosmetic products over a period of nine weeks. Using the system generalized method of moments (system GMM) method for dynamic models of panel data, our findings reveal that review variables influence product sales, but the magnitude, and even the direction of the effect, vary amongst visibility cases. Overall, the characteristics of the most helpful reviews have a higher impact on sales.


Author(s):  
Nory B. Jones ◽  
Thomas R. Kochtanek

Practitioners and academics often assume that investments in technology will lead to productivity improvements. While the literature provides many examples of performance improvements resulting from adoption of different technologies, there is little evidence demonstrating specific, generalizable factors that contribute to these improvements. Furthermore, investment in technology does not guarantee effective implementation. This qualitative study examined the relationship between four classes of potential success factors on the adoption of a collaborative technology and whether they were related to performance improvements in a small service company. Users of a newly adopted collaborative technology were interviewed to explore which factors contributed to their initial adoption and subsequent effective use of this technology. The results show that several factors were strongly related to adoption and effective implementation. The impact on performance improvements was further explored. Results showed a qualitative link to several performance improvements including timesavings and improved decision-making. These results are discussed in terms of generalizability as well as suggestions for future research.


2018 ◽  
Vol 13 (8) ◽  
pp. 184 ◽  
Author(s):  
Umar Altahtooh ◽  
Thamir Alaskar

Despite the importance of milestone as a key knowledge in project management, there has been lack of research to understand the relationship between milestones and decision-making. This paper presents a pragmatic research context that aims understanding the nature of milestones and their relationship with different decision-making structures and responsibilities across projects. Data were collected through 14 semi-structured interviews with project managers and analyzed using thematic analysis. The findings explore the concepts of project milestones among project managers in Saudi Arabia. The paper finds that there is a relationship between milestones and the impact on decision-making.


Complexity ◽  
2020 ◽  
Vol 2020 ◽  
pp. 1-5
Author(s):  
Jianzhong Li ◽  
Xiaobo Gu ◽  
Ruidian Zhan ◽  
Xiaoming Xiong ◽  
Yuan Liu

In this paper, a direction of arrival (DOA) estimator is proposed to improve the cyber-physical interactions, which is based on the second-order statistics without a priori knowledge of the source number. The impact of noise will firstly be eliminated. Then the relationship between the processed covariance matrix and the steering matrix is studied. By applying the elementary column transformation, an oblique projector will be designed without the source number. At last, a rooting method will be adopted to estimate the DOAs with the constructed projector. Simulation results show that the proposed method performs as well as other methods, which requires that the source number must be known.


2015 ◽  
Vol 10 (1) ◽  
pp. 2-20 ◽  
Author(s):  
Socrates John Moschuris

Purpose – The purpose of this paper is to seek to contribute to the assessment of the impact of a number of decision-making criteria in resolving tactical make-or-buy issues in enterprises operating in Greece. Moreover, it sheds light on the relationship between the impact of each criterion and a number of independent variables. Design/methodology/approach – Initially, depth interviews were made with purchasing managers in ten industrial firms operating in Greece. The findings of these interviews and the review of the pertinent literature provided the basis for the questionnaire design. Then, a copy of the questionnaire and a prepaid self-addressed return envelope were mailed to a stratified sample of 300 industrial firms operating in Greece. By the end of this process, 85 questionnaires were received, representing a 28.3 percent response rate. Findings – Cost and quality appear to be the criteria with the most impact, which indicates that companies usually resolve tactical make-or-buy issues in order to achieve short-term cost savings or operational advantage. The emphasis placed upon the other criteria tends to vary with the situation under which the particular make-or-buy issue is resolved. Originality/value – It develops a more precise assessment of the impact of each make-or-buy decision-making criterion and investigates the relationship between this impact and a number of independent variables.


2007 ◽  
Vol 7 ◽  
pp. 283-294
Author(s):  
H P P Lötter

I provide a philosophical analysis of the claim that ICTs are necessary preconditions for the eradication of poverty. What are the links between information and communication technologies (ICTs) and poverty? I first define technology and then give a brief depiction of ICTs. Thereafter I define poverty and give a brief expla-nation of its context and causes. Next I discuss the relationship between poverty and ICTs in three paradigm cases: [i] the role of ICTs in poor societies, [ii] the effect of poor ICT knowledge and skill of individuals in highly developed technological societies, and [iii] the impact of impoverished ICT knowledge and skills on the rich, powerful, and intelligent ones in society. I propose a procedure for decision making about the appropria-tion of ICTs by individuals and societies. I assess the claim that both access to ICTs and effective use of them are preconditions for the eradication of poverty.


2019 ◽  
Vol 118 (10) ◽  
pp. 298-306
Author(s):  
Dr.(Smt)N.Kamala ◽  
Smt. S.Arumuga Selvi ◽  
M. Chandra ◽  
Smt.M. Maheswari

Now days in the banking sector experts have to pay special attention to the service quality because it will decide the customer decision making process, but also it will make some changes in the customer satisfaction, purchase retention, loyalty and business survival. It may be shown in many researches. The main objective of this paper is to review the relationship between service quality and customer satisfaction. The research will help to understand the impact on the service quality and customer satisfaction.


Author(s):  
Gordon Boyce

This chapter examines the ownership of the Furness Group and the impact of closely-knit shipping companies on the group’s overall administrative structure. It uses Alfred Chandler’s patterns of expansion - vertical integration and horizontal combination - to provide an overview of the growth of large companies in both British and American markets, before turning attention to the structural dynamics of the Furness Group itself. It explores the patterns of internal ownership beginning with Christopher Furness’ holdings over time before moving into discussion of consolidation under the Furness Group, and through to the management of new subsidiaries. It also explores the company’s decision-making and administrative processes in the shipping sector between 1901 and 1912, and the course of administrative adjustment between 1900 and 1919. The relationship between the Furness Group, British Maritime Trust (BMT), and Chesapeake and Ohio (C&O) comes under close scrutiny throughout the chapter, and the management structure after Christopher Furness’ death in 1912 also comes under analysis. It concludes that much of the company was shaped by Furness’ personal influence and stature, so much so that his succession would undoubtedly necessitate change to its internal structure and a shift toward a more ‘businessman-like’ management.


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