Overview on SMEs Family-run Local Coffee Shop in Malaysia: Challenges and Determinants of Survival

2013 ◽  
Vol 64 (2) ◽  
Author(s):  
Wai Choong Foo ◽  
Norkhairul Hafiz Bajuri ◽  
Kuan Yew Wong

Recently, The Tourism Minister has challenged the Malaysia-Singapore Coffee Shop Proprietors General Association to publish a booklet with a list of 100 best kopitiams in Malaysia to promote the nation’s unique coffee shop trade to the world. Local coffee shops (kopitiams) are the intangible cultural heritage that are successful in guarding their traditional recipe, thus an adequate review on local coffee shops is significant as they can use this opportunity to benefit from the country’s expanding tourism industry. In essence, this paper provides an overview of the Small and Medium Enterprises (SMEs) family-run local coffee shop businesses. An attempt was made to identify the challenges of local coffee shops (kopitiams) from literature review. These challenges include lack of interest from the new generation to take over those businesses, fierce competition in food industry, and change of consumer demand. Furthermore, this paper also helps to understand the determinants of local coffee shop survival.

Author(s):  
Mario Tani ◽  
Ornella Papaluca

This chapter analyzes the role of local area resources in the global hospitality market as a way for small and medium enterprises to create a portfolio of distinctive resources to reach a sustainable competitive advantage position in the international markets. After a brief introduction on the tourism industry and its main change factors the chapter adopts a resource base and market-driven approach in order to identify resources role in shaping competitive advantages. The chapter discuss a case-study on a successful example of diffused hotel in Abruzzo, Italy, identifying the core resources and those needed to support them in creating a successful tourism product.


Author(s):  
Yildiray Kabak ◽  
Mehmet Olduz ◽  
Gokce B. Laleci ◽  
Tuncay Namli ◽  
Veli Bicer ◽  
...  

Currently in the travel domain, most of the travel products are sold through global distribution aystems (GDSs). Since only major airline companies or hotel chains can afford to join GDSs, it is difficult for small and medium enterprises to market their travel products. In this chapter, we describe a middleware, called SATINE, to address this problem. In the SATINE middleware, existing travel applications are wrapped as Web services. Web services, as such, is of limited use because the service consumer must know all the details of the Web service like the functionality of the Web service (what it does) and the content and the structure of input and output messages. Therefore, we annotate both the service functionality and the service messages with Web ontology language (OWL) ontologies. Service functionality ontology is obtained from the “Open Travel Alliance (OTA)” specifications. Service message ontologies are automatically generated from the XML schema definitions of the messages. These local message ontologies are mapped into one or more global message ontologies through an ontology mapping tool developed, called OWLmt. The mapping definitions thus obtained are used to automatically map heterogeneous message instances used by the Web service provider and the consumer using a global ontology as a common denominator. This architecture is complemented by a peer-to-peer network which uses the introduced semantics for the discovery of Web services. Through the SATINE middleware, the travel parties can expose their existing applications as semantic Web services either to their Web site or to Web service registries they maintain. SATINE middleware facilitates the discovery and execution of these services seamlessly to the user.


2019 ◽  
Vol 11 (10) ◽  
pp. 2771 ◽  
Author(s):  
Rojan Baniya ◽  
Brijesh Thapa ◽  
Min-Seong Kim

Travel and tour operators (TTOs) have become increasingly and positively engaged in Corporate Social Responsibility (CSR) due to increased consumer awareness and responsible business practices. However, CSR engagement has not fully permeated the travel and tourism industry in Nepal as it is still considered ambiguous. There is a need to identify baseline knowledge, and to institute programs and policies for CSR engagement. This study formulated a conceptual model to empirically test the relationship between perceptions of CSR (comparative, benefits and favorability) and its association with the importance, participation and future engagement intentions among TTOs in Nepal. Data were collected via a questionnaire among TTO (n = 138) that were registered with the National Association of Tour and Travel Agents. Based on the results, CSR was deemed to be important due to customers’ favorability toward organizations that implemented related activities. This relationship influenced CSR participation and subsequently led to future intentions to engage. Overall, it was apparent that the TTOs which were essentially small and medium enterprises were focused on CSR implementation largely due to customers’ pressure and/or demand. This study provides knowledge to devise appropriate strategies to drive CSR implementation in the tourism industry via TTO in Nepal.


2019 ◽  
Vol 9 (3) ◽  
pp. 102
Author(s):  
Nguyen Xuan Trung ◽  
Dang Thai Binh ◽  
Dang Thi Thuy ◽  
Dong Thi Thuy Linh

SMEs account for a large propotion and play an important role in the development of each country in the world, including India. The globalization will bring many advantages for enterprises however SMEs will face fierce competition at the local, national and international level. In order to maintain and promote the important role of SMEs in the context of increased competition, SMEs have to change and adopt new technologies. E-commerce and digital technologies are bringing opportunities to help SMEs improve their competitiveness, narrow the gap with big enterprises thanks to their fairness and flexibility of the digital business environment. According to UNIDO (2017), India is one of the countries successfully applying e-commerce to SMEs. Contributing to this success is the important role of the Indian government. Therefore, this paper focuses on researching the application of e-commerce to SMEs in terms of the role of government in promoting and creating ecosystem for SMEs and e-commerce development.


Author(s):  
Ahmed Abdullah Alhamami ◽  
Noor Azuan Hashim ◽  
Roshayati Abdul Hamid ◽  
Siti Ngayesah Ab. Hamid

Social media (SM) has become a necessity and a method to confront challenges and fierce competition. More than half of the population are using SM. However, its implication for small and medium enterprises (SMEs) is not well documented and researched. Therefore, the purpose of this study is to review the literature pertaining to the adoption of SM by SMEs. A systematic literature review was conducted using specific keywords and database. This has resulted in reviewing 28 related articles. The findings was presented using frequency analysis. Number of articles are increasing steadily especially in emerging markets with large number of studies deploying the exploratory nature. The most widely used theory is the technological-organizational-environmental framework (TOE) and the sample size of the reviewed studies is adequate. Increasingly the structural equation modelling are being used. However, the use of intervening variable is minimal. The finding also showed that organizational and environmental context variables are the most important predictors of SM adoption by SMEs while the consequence of this adoption on business performance is mixed. There is a need for more studies to discover the consequence of adopting SM by SMEs using a combination of theories.


2019 ◽  
Vol 13 (1) ◽  
pp. 1-17
Author(s):  
Laila Afifah ◽  
Mudatsir Najamuddin ◽  
Bintan Humaeira

Marketing is a significant point in agriculture. Without marketing, products that have been resulted may be difficult to sale. Marketing is not just a method to sell products as many as possible for benefits, but it is also the way to keep the existence of produced products on the market. The company also needs to communicate the product and the company itself to the customers, especially in the situation of fierce competition. One of the marketing successes is influenced by the promotions. Many products are not successful in the market because of the promotions failure although in terms of quality are well-established if compared with the other products (simamora, 2003: 284). Promotion program that currently favored by business is by using social media as a way to promote their products especially in companies with low budget. One of companies that uses social media to promote the products is Royal Sandwich. Royal Sandwich is one of the UKM (small and medium enterprises) in the field of convenience food. The aims of this study are: 1) Recognizing various promotion conducted by the Royal Sandwich. 2) Analyzing the effectiveness of promotion media of the fried sandwich product by Royal Sandwich based on the impact of communication. 3) Analyzing the effectiveness of promotion media of the fried sandwich product by Royal Sandwich based on the impact of sale.


2020 ◽  
pp. 135481662092195
Author(s):  
Pablo Moya-Martínez ◽  
Raúl Del Pozo-Rubio

Small and medium enterprises (SMEs) are a powerful economic engine in many European countries. Moreover, tourism SMEs are particularly important in the economies of countries in southern Europe due to the climate and sociodemographic situation, among other reasons. In Spain, specifically, these enterprises are a vital economic asset. Nonetheless, neither the importance of SMEs in the tourism industry nor the main factors that influence their capital structure have been sufficiently studied. We used panel data methodology with a regression model to analyse the capital structure of SMEs in the tourism sector at the onset of the 2008 financial crisis. Our results show the significance of SMEs within the tourism industry as well as the need to take into account the main factors that influence their capital, which are type (micro, small or medium enterprise), profitability, number of employees and size (logarithm of total assets). Furthermore, despite the robustness of these companies, they have been affected by the crisis. This study is of great interest as it provides indicators to understand the strength of tourist SMEs to confront potential crises.


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