Experiment 9: Radio audience measurement.

2009 ◽  
pp. 95-111
Author(s):  
Wilbert S. Ray
Keyword(s):  
Audience Measurement

Audience Measurement Concepts for Industrial Publications

1966 ◽  
Vol 30 (1) ◽  
pp. 59
Author(s):  
Malcolm B. Ochs
Keyword(s):  
Audience Measurement

scholarly journals Media Concentration in Spain: National, sectorial, and regional groups

2021 ◽  
Vol 27 (3) ◽  
pp. 765-777
Author(s):  
Juan Pablo Artero-Muñoz ◽  
Ricardo Zugasti ◽  
Sira Hernánez-Corchete
Keyword(s):  
Market Structure ◽  
Digital Media ◽  
Current Structure ◽  
Media Companies ◽  
Recent Developments ◽  
The Media ◽  
Secondary Information ◽  
Audience Measurement ◽  
Media Concentration ◽  
Do So

In Spain, the media market structure is made up of very different media groups, making it necessary to identify and classify them in a clear and coherent manner. To do so, this article collects secondary information from media companies’ websites and from audience measurement institutions. Results identify 50 media groups with activity in the Spanish market. They are classified into three categories according to the type of outlet, including national, sectorial, and regional. The current structure is based on recent developments in the last four decades of democracy among newspapers, magazines, radio, television and digital media.

Oriented Trajectories as a Method for Audience Measurement

2018 ◽  
Author(s):  
Manuel Lopez-Palma ◽  
Josep Ramon Morros ◽  
Javier Gago ◽  
Montserrat Corbalan
Keyword(s):  
Audience Measurement
Sign in / Sign up

Export Citation Format

Share Document