A Short-Cut to Marketing the Library
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Published By Elsevier

9781843344254

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Front matter

A Short-Cut to Marketing the Library ◽

10.1016/b978-1-84334-425-4.50007-5 ◽

2008 ◽

pp. i-iii

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Introduction

A Short-Cut to Marketing the Library ◽

10.1016/b978-1-84334-425-4.50001-4 ◽

2008 ◽

pp. 1-4

Author(s):

Zuzana Helinsky

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Index

A Short-Cut to Marketing the Library ◽

10.1016/b978-1-84334-425-4.50013-0 ◽

2008 ◽

pp. 95-98

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Copyright

A Short-Cut to Marketing the Library ◽

10.1016/b978-1-84334-425-4.50008-7 ◽

2008 ◽

pp. iv

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Marketing tools

A Short-Cut to Marketing the Library ◽

10.1016/b978-1-84334-425-4.50003-8 ◽

2008 ◽

pp. 21-42

Author(s):

Zuzana Helinsky

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About the author

A Short-Cut to Marketing the Library ◽

10.1016/b978-1-84334-425-4.50009-9 ◽

2008 ◽

pp. vii-viii

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Who else can help us? Publishers’ marketing suggestions

A Short-Cut to Marketing the Library ◽

10.1016/b978-1-84334-425-4.50005-1 ◽

2008 ◽

pp. 77-88

Author(s):

Zuzana Helinsky

Keyword(s):

Marketing Suggestions

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References

A Short-Cut to Marketing the Library ◽

10.1016/b978-1-84334-425-4.50011-7 ◽

2008 ◽

pp. 91-92

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Conclusion

A Short-Cut to Marketing the Library ◽

10.1016/b978-1-84334-425-4.50006-3 ◽

2008 ◽

pp. 89-90

Author(s):

Zuzana Helinsky

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Futher Information

A Short-Cut to Marketing the Library ◽

10.1016/b978-1-84334-425-4.50012-9 ◽

2008 ◽

pp. 93

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