Organizational Buying Behaviour
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Published By Palgrave Macmillan UK

9781349080502, 9781349080489
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Overview and Summary

1986 ◽  
pp. 250-256
Author(s):  
Stephen T. Parkinson ◽  
Michael J. Baker ◽  
K. Moller

Developing the Market for New Industrial Products

1986 ◽  
pp. 223-249
Author(s):  
Stephen T. Parkinson ◽  
Michael J. Baker ◽  
K. Moller
Keyword(s):  
Industrial Products

Buying Decision Models: Influences on Choice

1986 ◽  
pp. 78-110
Author(s):  
Stephen T. Parkinson ◽  
Michael J. Baker ◽  
K. Moller
Keyword(s):  
Decision Models

Organizational Buying Behaviour and Industrial Marketing

1986 ◽  
pp. 1-17
Author(s):  
Stephen T. Parkinson ◽  
Michael J. Baker ◽  
K. Moller
Keyword(s):  
Industrial Marketing ◽  
Organizational Buying ◽  
Buying Behaviour

Organizational Buying Behaviour as an Interaction Process

1986 ◽  
pp. 188-222
Author(s):  
Stephen T. Parkinson ◽  
Michael J. Baker ◽  
K. Moller
Keyword(s):  
Interaction Process ◽  
Organizational Buying ◽  
Buying Behaviour

Organizational Buying Processes

1986 ◽  
pp. 111-155
Author(s):  
Stephen T. Parkinson ◽  
Michael J. Baker ◽  
K. Moller
Keyword(s):  
Organizational Buying

Professional Aspects of Organizational Buying Behaviour

1986 ◽  
pp. 43-77
Author(s):  
Stephen T. Parkinson ◽  
Michael J. Baker ◽  
K. Moller
Keyword(s):  
Organizational Buying ◽  
Buying Behaviour

The Context of Organizational Buying Behaviour

1986 ◽  
pp. 156-187
Author(s):  
Stephen T. Parkinson ◽  
Michael J. Baker ◽  
K. Moller
Keyword(s):  
Organizational Buying ◽  
Buying Behaviour

Locating Purchasing Decisions in the Organization

1986 ◽  
pp. 18-42
Author(s):  
Stephen T. Parkinson ◽  
Michael J. Baker ◽  
K. Moller
Keyword(s):  
Purchasing Decisions
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