Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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135

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Published By Springer International Publishing

9783319170510, 9783319170527

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Self-Enhancement: A Neglected Dimension of Self-Concept Theories

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-17052-7_16 ◽

2015 ◽

pp. 74-79

Author(s):

Anusorn Singhapakdi

Keyword(s):

Self Concept

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Questionnaire Development for the Periodic Survey of a Logistics Infrastructure

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-17052-7_97 ◽

2015 ◽

pp. 475-479

Author(s):

Clyde K. Walter ◽

L. Lynn Judd

Keyword(s):

Questionnaire Development

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Protocol Analysis: An Appropriate Methodology for the Study of Salespersons

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-17052-7_67 ◽

2015 ◽

pp. 326-329

Author(s):

Robert Desormeaux ◽

Jacques A. Nantel

Keyword(s):

Protocol Analysis

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Advertising and the Elderly Consumer: A Review and Managerial Implications

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-17052-7_54 ◽

2015 ◽

pp. 265-269

Author(s):

Alan J. Greco

Keyword(s):

The Elderly ◽

Managerial Implications

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Perceived Risk in Buying Apparel from Selected Retail Patronage Modes

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-17052-7_52 ◽

2015 ◽

pp. 255-259

Author(s):

James R. Lumpkin ◽

Mark G. Dunn

Keyword(s):

Perceived Risk

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Standardizing Marketing Strategies Internationally: A Model of the Issues and a Look at the Future

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-17052-7_35 ◽

2015 ◽

pp. 171-175

Author(s):

Lynn W. McGee

Keyword(s):

Marketing Strategies ◽

The Future

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Some Observations on Japanese Retailing Strategies: Lessons for Eastern Europe and America

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-17052-7_34 ◽

2015 ◽

pp. 165-170

Author(s):

Claudius Claiborne ◽

A. Coskun Samli

Keyword(s):

Eastern Europe

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An Empirical Investgation of the Role of Language in Cross-National Research

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-17052-7_29 ◽

2015 ◽

pp. 141-145 ◽

Cited By ~ 1

Author(s):

Bruce Seaton

Keyword(s):

Cross National

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Consumer Logistics: The Handling and Storage Subsystem

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-17052-7_26 ◽

2015 ◽

pp. 123-128

Author(s):

Kent L. Granzin

Keyword(s):

And Storage

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The Degree of Rivalry (Competition) in an Industry can be Measured

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-17052-7_128 ◽

2015 ◽

pp. 522-522

Author(s):

Ernest F. Cooke

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Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing ScienceLatest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Springer International Publishing

Self-Enhancement: A Neglected Dimension of Self-Concept Theories

Questionnaire Development for the Periodic Survey of a Logistics Infrastructure

Protocol Analysis: An Appropriate Methodology for the Study of Salespersons

Advertising and the Elderly Consumer: A Review and Managerial Implications

Perceived Risk in Buying Apparel from Selected Retail Patronage Modes

Standardizing Marketing Strategies Internationally: A Model of the Issues and a Look at the Future

Some Observations on Japanese Retailing Strategies: Lessons for Eastern Europe and America

An Empirical Investgation of the Role of Language in Cross-National Research

Consumer Logistics: The Handling and Storage Subsystem

The Degree of Rivalry (Competition) in an Industry can be Measured

Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Latest Publications