Handbuch der Public Relations
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65

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Published By Springer Fachmedien Wiesbaden

9783531174389, 9783531189178

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Berufsfeld Verbände

Handbuch der Public Relations ◽

10.1007/978-3-531-18917-8_37 ◽

2015 ◽

pp. 597-614 ◽

Cited By ~ 1

Author(s):

Beatrice Dernbach

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Rechtliche Anforderungen an die Öffentlichkeitsarbeit

Handbuch der Public Relations ◽

10.1007/978-3-531-18917-8_64 ◽

2015 ◽

pp. 1055-1067

Author(s):

Udo Branahl

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CSR – Potenziale für die PR-Forschung

Handbuch der Public Relations ◽

10.1007/978-3-531-18917-8_56 ◽

2015 ◽

pp. 933-948

Author(s):

Franzisca Weder ◽

Matthias Karmasin

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PR-Arbeit im Absatzmarkt

Handbuch der Public Relations ◽

10.1007/978-3-531-18917-8_51 ◽

2015 ◽

pp. 851-868 ◽

Cited By ~ 2

Author(s):

Peter Szyszka ◽

Sabine Einwiller

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Non-Profit-PR

Handbuch der Public Relations ◽

10.1007/978-3-531-18917-8_39 ◽

2015 ◽

pp. 631-649 ◽

Cited By ~ 1

Author(s):

Romy Fröhlich ◽

Sonja B. Peters

Keyword(s):

Non Profit

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Berufsgeschichte der Public Relations in der Schweiz

Handbuch der Public Relations ◽

10.1007/978-3-531-18917-8_32 ◽

2015 ◽

pp. 529-539

Author(s):

Ulrike Röttger

Keyword(s):

Public Relations

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Berufsgeschichte Public Relations in Deutschland

Handbuch der Public Relations ◽

10.1007/978-3-531-18917-8_30 ◽

2015 ◽

pp. 487-510 ◽

Cited By ~ 1

Author(s):

Peter Szyszka

Keyword(s):

Public Relations

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Public Relations aus kommunikationswissenschaftlicher Sicht

Handbuch der Public Relations ◽

10.1007/978-3-531-18917-8_3 ◽

2015 ◽

pp. 29-46 ◽

Cited By ~ 5

Author(s):

Otfried Jarren ◽

Ulrike Röttger

Keyword(s):

Public Relations

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Identität, Image und Reputation – Eine kommunikationssoziologische Begriffsarchitektur

Handbuch der Public Relations ◽

10.1007/978-3-531-18917-8_27 ◽

2015 ◽

pp. 431-460 ◽

Cited By ~ 5

Author(s):

Mark Eisenegger

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Kommunikation und Persuasion

Handbuch der Public Relations ◽

10.1007/978-3-531-18917-8_24 ◽

2015 ◽

pp. 385-398 ◽

Cited By ~ 1

Author(s):

Klaus Merten

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