Hispanic Marketing
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Published By Elsevier

9781856177948
Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Latino Consumers and the Future of US Marketing

2012 ◽  
pp. 365-373
Author(s):  
Felipe Korzenny ◽  
Betty Ann Korzenny
Keyword(s):  
The Future

The Composition of the Hispanic/Latino Market

2012 ◽  
pp. 39-79
Author(s):  
Felipe Korzenny ◽  
Betty Ann Korzenny

Latino Subjective Culture

2012 ◽  
pp. 195-243
Author(s):  
Felipe Korzenny ◽  
Betty Ann Korzenny

Language Considerations in Marketing to US Hispanics

2012 ◽  
pp. 113-151
Author(s):  
Felipe Korzenny ◽  
Betty Ann Korzenny
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