Persuasion
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Published By Routledge

9781315209302
Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Structuring and Ordering Persuasive Messages

Persuasion ◽  
2018 ◽  
pp. 210-234
Author(s):  
Robert H. Gass ◽  
John S. Seiter
Keyword(s):  
Persuasive Messages

Attitudes and Consistency

Persuasion ◽  
2018 ◽  
pp. 51-82
Author(s):  
Robert H. Gass ◽  
John S. Seiter

Sequential Persuasion

Persuasion ◽  
2018 ◽  
pp. 260-282
Author(s):  
Robert H. Gass ◽  
John S. Seiter

Communicator Characteristics and Persuasion

Persuasion ◽  
2018 ◽  
pp. 104-133
Author(s):  
Robert H. Gass ◽  
John S. Seiter

Visual Persuasion

Persuasion ◽  
2018 ◽  
pp. 336-362
Author(s):  
Robert H. Gass ◽  
John S. Seiter
Keyword(s):  
Visual Persuasion

Motivational Appeals

Persuasion ◽  
2018 ◽  
pp. 309-335
Author(s):  
Robert H. Gass ◽  
John S. Seiter

Compliance Gaining

Persuasion ◽  
2018 ◽  
pp. 235-259 ◽  
Author(s):  
Robert H. Gass ◽  
John S. Seiter
Keyword(s):  
Compliance Gaining

Why Study Persuasion?

Persuasion ◽  
2018 ◽  
pp. 1-29
Author(s):  
Robert H. Gass ◽  
John S. Seiter

Conformity and Influence in Groups

Persuasion ◽  
2018 ◽  
pp. 134-161
Author(s):  
Robert H. Gass ◽  
John S. Seiter

The Ethics of Persuasion

Persuasion ◽  
2018 ◽  
pp. 390-414
Author(s):  
Robert H. Gass ◽  
John S. Seiter
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