Case Studies in the Traditional Food Sector
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22

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3

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Published By Elsevier

9780081010075

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

How Do Firms Use Consumer Science to Target Consumer Communication? The Case of Animal Welfare

Case Studies in the Traditional Food Sector ◽

10.1016/b978-0-08-101007-5.00015-4 ◽

2018 ◽

pp. 337-357 ◽

Cited By ~ 3

Author(s):

Maria C. Mancini ◽

Davide Menozzi ◽

Filippo Arfini ◽

Mario Veneziani

Keyword(s):

Animal Welfare ◽

Target Consumer ◽

Consumer Science

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How Do Firms Process Info? Monitoring Brand Equity Drivers in Food and Beverage Sectors

Case Studies in the Traditional Food Sector ◽

10.1016/b978-0-08-101007-5.00014-2 ◽

2018 ◽

pp. 171-206

Author(s):

Rosaria Romano ◽

Marcello Risitano ◽

Michele Quintano

Keyword(s):

Brand Equity ◽

Food And Beverage

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Foreword

Case Studies in the Traditional Food Sector ◽

10.1016/b978-0-08-101007-5.00020-8 ◽

2018 ◽

pp. xv-xvi ◽

Cited By ~ 1

Author(s):

Gianluca Brunori

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Marketing Research on Fruit Branding

Case Studies in the Traditional Food Sector ◽

10.1016/b978-0-08-101007-5.00009-9 ◽

2018 ◽

pp. 239-254 ◽

Cited By ~ 3

Author(s):

Maurizio Canavari

Keyword(s):

Marketing Research

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About the Editors

Case Studies in the Traditional Food Sector ◽

10.1016/b978-0-08-101007-5.00022-1 ◽

2018 ◽

pp. xiii

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Index

Case Studies in the Traditional Food Sector ◽

10.1016/b978-0-08-101007-5.00031-2 ◽

2018 ◽

pp. 363-376

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Traditional Food

Case Studies in the Traditional Food Sector ◽

10.1016/b978-0-08-101007-5.00002-6 ◽

2018 ◽

pp. 3-24 ◽

Cited By ~ 2

Author(s):

Francesca Galli

Keyword(s):

Traditional Food

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Preface

Case Studies in the Traditional Food Sector ◽

10.1016/b978-0-08-101007-5.00025-7 ◽

2018 ◽

pp. xvii-xx

Author(s):

Alessio Cavicchi ◽

Cristina Santini

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How Can Consumer Science Be Used for Gaining Information About Consumers and the Market?

Case Studies in the Traditional Food Sector ◽

10.1016/b978-0-08-101007-5.00013-0 ◽

2018 ◽

pp. 129-152 ◽

Cited By ~ 4

Author(s):

Erdogan Koc ◽

Hakan Boz

Keyword(s):

Consumer Science

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Conclusions

Case Studies in the Traditional Food Sector ◽

10.1016/b978-0-08-101007-5.00028-2 ◽

2018 ◽

pp. 359-361

Author(s):

Santini Cristina ◽

Alessio Cavicchi

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