A Word from Our Sponsor
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36

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Published By Fordham University Press

9780823253777, 0823253775, 9780823253715

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Acknowledgments

A Word from Our Sponsor ◽

10.1515/9780823253777-001 ◽

2020 ◽

pp. vii-xii

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Index

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10.1515/9780823253777-016 ◽

2020 ◽

pp. 371-391

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Bibliography

A Word from Our Sponsor ◽

10.1515/9780823253777-015 ◽

2020 ◽

pp. 357-370

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4. ‘‘Who Owns the Time?’’

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10.1515/9780823253777-006 ◽

2020 ◽

pp. 78-102

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2. The Fourth Dimension of Advertising

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10.1515/9780823253777-004 ◽

2020 ◽

pp. 33-54

Keyword(s):

Fourth Dimension

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3. They Sway Millions as If by Some Magic Wand

A Word from Our Sponsor ◽

10.1515/9780823253777-005 ◽

2020 ◽

pp. 55-77

Keyword(s):

Magic Wand ◽

As If

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Conclusion

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10.1515/9780823253777-013 ◽

2020 ◽

pp. 282-294

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6. The Ballet and Ballyhoo of Radio Showmanship

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10.1515/9780823253777-008 ◽

2020 ◽

pp. 130-169

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Notes

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10.1515/9780823253777-014 ◽

2020 ◽

pp. 295-356

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10. On a Treadmill to Oblivion

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10.1515/9780823253777-012 ◽

2020 ◽

pp. 253-281

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