Trade Show Management
Latest Publications

TOTAL DOCUMENTS

79

(FIVE YEARS 0)

H-INDEX

3

(FIVE YEARS 0)

Published By Gabler Verlag

9783663056607, 9783663056584

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Security in trade shows

Trade Show Management ◽

10.1007/978-3-663-05658-4_79 ◽

2005 ◽

pp. 1115-1122

Author(s):

Charles Chow Hoi Hee

Keyword(s):

Trade Shows

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Trade fair catering

Trade Show Management ◽

10.1007/978-3-663-05658-4_69 ◽

2005 ◽

pp. 965-979

Author(s):

Klaus-Peter Suhling

Keyword(s):

Trade Fair

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Training/further training for the trade fair and congress industry

Trade Show Management ◽

10.1007/978-3-663-05658-4_60 ◽

2005 ◽

pp. 835-851

Author(s):

Peter Neven

Keyword(s):

Trade Fair ◽

Further Training

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Trade shows as tools of regional and global marketing in politics

Trade Show Management ◽

10.1007/978-3-663-05658-4_5 ◽

2005 ◽

pp. 71-79

Author(s):

Klaus E. Goehrmann

Keyword(s):

Global Marketing ◽

Trade Shows

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Efficient project and process management as a success factor

Trade Show Management ◽

10.1007/978-3-663-05658-4_48 ◽

2005 ◽

pp. 655-665

Author(s):

Walter Hufnagel

Keyword(s):

Process Management ◽

Success Factor

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Trade fair trends in Asian countries

Trade Show Management ◽

10.1007/978-3-663-05658-4_45 ◽

2005 ◽

pp. 615-628

Author(s):

Thomas Khoo

Keyword(s):

Trade Fair ◽

Asian Countries

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Russia’s trade show industry — central planning and perestroika

Trade Show Management ◽

10.1007/978-3-663-05658-4_41 ◽

2005 ◽

pp. 575-586

Author(s):

Bernd Jablonowski

Keyword(s):

Central Planning ◽

Trade Show

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Success factors for internationalising trade fair organisations

Trade Show Management ◽

10.1007/978-3-663-05658-4_40 ◽

2005 ◽

pp. 563-573

Author(s):

Manfred Wutzlhofer

Keyword(s):

Success Factors ◽

Trade Fair

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Representation networks as foreign sales channels

Trade Show Management ◽

10.1007/978-3-663-05658-4_37 ◽

2005 ◽

pp. 521-539

Author(s):

Karlheinz Wismer ◽

Clemens Schütte

Keyword(s):

Sales Channels

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Strategic collaboration with associations

Trade Show Management ◽

10.1007/978-3-663-05658-4_35 ◽

2005 ◽

pp. 499-510

Author(s):

Werner M. Dornscheidt

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