Marketing Analytics
Latest Publications

TOTAL DOCUMENTS

21

(FIVE YEARS 21)

H-INDEX

0

(FIVE YEARS 0)

Published By University Of Virginia Press

9780813945163, 081394516x, 9780813945156

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Back Matter

Marketing Analytics ◽

10.2307/j.ctv1bd4mz9.21 ◽

2021 ◽

pp. 295-300

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Further Resources

Marketing Analytics ◽

10.2307/j.ctv1bd4mz9.19 ◽

2021 ◽

pp. 269-272

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Notes

Marketing Analytics ◽

10.2307/j.ctv1bd4mz9.18 ◽

2021 ◽

pp. 259-268

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Acknowledgments

Marketing Analytics ◽

10.2307/j.ctv1bd4mz9.17 ◽

2021 ◽

pp. 257-258

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Implementing Marketing Analytics

Marketing Analytics ◽

10.2307/j.ctv1bd4mz9.16 ◽

2021 ◽

pp. 246-256

Keyword(s):

Marketing Analytics

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Text Analytics

Marketing Analytics ◽

10.2307/j.ctv1bd4mz9.12 ◽

2021 ◽

pp. 175-193

Keyword(s):

Text Analytics

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Linear Regression

Marketing Analytics ◽

10.2307/j.ctv1bd4mz9.8 ◽

2021 ◽

pp. 67-99

Keyword(s):

Linear Regression

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Automation of Marketing Models

Marketing Analytics ◽

10.2307/j.ctv1bd4mz9.15 ◽

2021 ◽

pp. 232-245

Keyword(s):

Marketing Models

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Paid Search Advertising

Marketing Analytics ◽

10.2307/j.ctv1bd4mz9.11 ◽

2021 ◽

pp. 149-174

Keyword(s):

Search Advertising ◽

Paid Search ◽

Paid Search Advertising

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Front Matter

Marketing Analytics ◽

10.2307/j.ctv1bd4mz9.1 ◽

2021 ◽

pp. i-iv

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