Hospitality Marketing and Consumer Behavior
Latest Publications

TOTAL DOCUMENTS

13

(FIVE YEARS 0)

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1

(FIVE YEARS 0)

Published By Apple Academic Press

9781315366227

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Exploration of Service Quality Factors in the Restaurant Industry: a Study of Selected Restaurants in the New Delhi Region

Hospitality Marketing and Consumer Behavior ◽

10.1201/9781315366227-8 ◽

2017 ◽

pp. 189-207

Author(s):

Gaurav Tripathi ◽

Kartik Dave

Keyword(s):

Service Quality ◽

Restaurant Industry ◽

New Delhi ◽

Quality Factors

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Social Media and Engaging with Consumers in the Hospitality Sector

Hospitality Marketing and Consumer Behavior ◽

10.1201/9781315366227-12 ◽

2017 ◽

pp. 293-324

Author(s):

Kaur Kular Navdeep

Keyword(s):

Social Media ◽

Hospitality Sector

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Managing Technologies for Consumer Engagement

Hospitality Marketing and Consumer Behavior ◽

10.1201/9781315366227-11 ◽

2017 ◽

pp. 261-289

Author(s):

Parul Wasan

Keyword(s):

Consumer Engagement

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Driving Value Through Pricing: Strategies Adopted by Managers in Price-Sensitive and Fierce Competitive Markets

Hospitality Marketing and Consumer Behavior ◽

10.1201/9781315366227-10 ◽

2017 ◽

pp. 241-257

Author(s):

Anjana Singh ◽

Kamal Manaktola

Keyword(s):

Pricing Strategies ◽

Competitive Markets

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An Exploratory Study of Competencies Required to Cocreate Memorable Customer Experiences in the Hospitality Industry

Hospitality Marketing and Consumer Behavior ◽

10.1201/9781315366227-7 ◽

2017 ◽

pp. 159-185 ◽

Cited By ~ 1

Author(s):

Sonia Bharwani ◽

Vinnie Jauhari

Keyword(s):

Exploratory Study ◽

Hospitality Industry

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Creating Memorable Experiences: Lessons from the World’s Top 10 Hotels

Hospitality Marketing and Consumer Behavior ◽

10.1201/9781315366227-3 ◽

2017 ◽

pp. 49-72 ◽

Cited By ~ 1

Author(s):

Halimin Herjanto ◽

Sanjaya S. Gaur

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Dimensional Analysis of Customer Experience in the Civil Aviation Sector

Hospitality Marketing and Consumer Behavior ◽

10.1201/9781315366227-4 ◽

2017 ◽

pp. 75-101 ◽

Cited By ~ 1

Author(s):

Vinay Chauhan ◽

Deepak Manhas

Keyword(s):

Dimensional Analysis ◽

Customer Experience ◽

Civil Aviation

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Consumer Experiences: an Introduction

Hospitality Marketing and Consumer Behavior ◽

10.1201/9781315366227-1 ◽

2017 ◽

pp. 1-15

Author(s):

Vinnie Jauhari

Keyword(s):

Consumer Experiences

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Assessing Quality of Food, Service and Customer Experience at a Restaurant: the Case of a Student-Run Restaurant in the USA

Hospitality Marketing and Consumer Behavior ◽

10.1201/9781315366227-6 ◽

2017 ◽

pp. 129-156 ◽

Cited By ~ 1

Author(s):

Bharath M. Josiam ◽

Rosa Malave ◽

Charles Foster ◽

Watson Baldwin

Keyword(s):

Food Service ◽

Customer Experience ◽

The Usa ◽

Quality Of Food

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Consumer Behaviour in Restaurants: Assessing the Importance of Restaurant Attributes in Consumer Patronage and Willingness to Pay

Hospitality Marketing and Consumer Behavior ◽

10.1201/9781315366227-9 ◽

2017 ◽

pp. 211-239

Author(s):

H.G. Parsa ◽

Kirti Dutta ◽

David Njite

Keyword(s):

Willingness To Pay ◽

Consumer Behaviour

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