Film Marketing
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16

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Published By Elsevier

9780750686839

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Copyright

Film Marketing ◽

10.1016/b978-0-7506-8683-9.10012-2 ◽

2010 ◽

pp. iv-iv

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Film Marketing Materials

Film Marketing ◽

10.1016/b978-0-7506-8683-9.10007-9 ◽

2010 ◽

pp. 123-149

Author(s):

F KERRIGAN

Keyword(s):

Marketing Materials ◽

Film Marketing

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Structural Considerations and Film Marketing

Film Marketing ◽

10.1016/b978-0-7506-8683-9.10004-3 ◽

2010 ◽

pp. 57-80

Author(s):

F KERRIGAN

Keyword(s):

Film Marketing

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Subject Index

Film Marketing ◽

10.1016/b978-0-7506-8683-9.10015-8 ◽

2010 ◽

pp. 257-261

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Consumer Selection of Films

Film Marketing ◽

10.1016/b978-0-7506-8683-9.10006-7 ◽

2010 ◽

pp. 103-121

Author(s):

F KERRIGAN

Keyword(s):

Selection Of

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Introduction

Film Marketing ◽

10.1016/b978-0-7506-8683-9.10001-8 ◽

2010 ◽

pp. 1-16

Author(s):

F KERRIGAN

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The Origins and Development of the Film Industry

Film Marketing ◽

10.1016/b978-0-7506-8683-9.10002-x ◽

2010 ◽

pp. 17-40

Author(s):

F KERRIGAN

Keyword(s):

Film Industry

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Social and Societal Marketing and Film

Film Marketing ◽

10.1016/b978-0-7506-8683-9.10009-2 ◽

2010 ◽

pp. 175-191

Author(s):

F KERRIGAN

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The Film Marketing Mix

Film Marketing ◽

10.1016/b978-0-7506-8683-9.10005-5 ◽

2010 ◽

pp. 81-102 ◽

Cited By ~ 16

Author(s):

F KERRIGAN

Keyword(s):

Marketing Mix ◽

Film Marketing

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Author Index

Film Marketing ◽

10.1016/b978-0-7506-8683-9.10016-x ◽

2010 ◽

pp. 263-265

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