Investigating the Use of Sex in Media Promotion and Advertising
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Published By Routledge

9780203824115

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Consumer Responses to Sexual Magazine Covers on a Men's Magazine

Investigating the Use of Sex in Media Promotion and Advertising ◽

10.4324/9780203824115-9 ◽

2019 ◽

pp. 127-144

Author(s):

Tom Reichert ◽

Shuhua Zhou

Keyword(s):

Consumer Responses ◽

Men's Magazine ◽

Magazine Covers

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Selling Music with Sex: The Content and Effects of Sex in Music Videos on Viewer Enjoyment

Investigating the Use of Sex in Media Promotion and Advertising ◽

10.4324/9780203824115-7 ◽

2019 ◽

pp. 95-109

Author(s):

R. Glenn Cummins

Keyword(s):

Music Videos

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Is It the Content or the Person? Examining Sexual Content in Promotional Announcements and Sexual Self-Schema

Investigating the Use of Sex in Media Promotion and Advertising ◽

10.4324/9780203824115-5 ◽

2019 ◽

pp. 55-73

Author(s):

Yinjiao Ye ◽

Shuhua Zhou

Keyword(s):

Sexual Content ◽

Self Schema

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Bump, Set, Spike: An Analysis of Commentary and Camera Angles of Women's Beach Volleyball During the 2004 Summer Olympics

Investigating the Use of Sex in Media Promotion and Advertising ◽

10.4324/9780203824115-4 ◽

2019 ◽

pp. 35-53

Author(s):

Kimberly L. Bissell ◽

Andrea M. Duke

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Promoting Sexy Images: Case Study Scrutinizes Maxim's Cover Formula for Building Quick Circulation and Challenging Competitors

Investigating the Use of Sex in Media Promotion and Advertising ◽

10.4324/9780203824115-8 ◽

2019 ◽

pp. 111-125

Author(s):

Jacqueline Lambiase

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The Ageless Allure: Sex, Media, and Marketing

Investigating the Use of Sex in Media Promotion and Advertising ◽

10.4324/9780203824115-2 ◽

2019 ◽

pp. 3-11

Author(s):

Tom Reichert

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A Cross-Cultural and Cross-Media Comparison of Female Nudity in Advertising

Investigating the Use of Sex in Media Promotion and Advertising ◽

10.4324/9780203824115-10 ◽

2019 ◽

pp. 145-167

Author(s):

Hye-Jin Paek ◽

Michelle R. Nelson

Keyword(s):

Cross Cultural ◽

Cross Media ◽

Media Comparison

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Introduction

Investigating the Use of Sex in Media Promotion and Advertising ◽

10.4324/9780203824115-1 ◽

2019 ◽

pp. 1-1

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Sex and Shock Jocks: An Analysis of the Howard Stern and Bob & Tom Shows

Investigating the Use of Sex in Media Promotion and Advertising ◽

10.4324/9780203824115-6 ◽

2019 ◽

pp. 75-93

Author(s):

Lawrence Soley

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All the News That's Fit to See? The Sexualization of Television News Journalists as a Promotional Strategy

Investigating the Use of Sex in Media Promotion and Advertising ◽

10.4324/9780203824115-3 ◽

2019 ◽

pp. 13-33

Author(s):

Michael Nitz ◽

Tom Reichert ◽

Adonica Schultz Aune ◽

André Vander Velde

Keyword(s):

Television News ◽

Promotional Strategy

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Investigating the Use of Sex in Media Promotion and AdvertisingLatest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Routledge

Consumer Responses to Sexual Magazine Covers on a Men's Magazine

Selling Music with Sex: The Content and Effects of Sex in Music Videos on Viewer Enjoyment

Is It the Content or the Person? Examining Sexual Content in Promotional Announcements and Sexual Self-Schema

Bump, Set, Spike: An Analysis of Commentary and Camera Angles of Women's Beach Volleyball During the 2004 Summer Olympics

Promoting Sexy Images: Case Study Scrutinizes Maxim's Cover Formula for Building Quick Circulation and Challenging Competitors

The Ageless Allure: Sex, Media, and Marketing

A Cross-Cultural and Cross-Media Comparison of Female Nudity in Advertising

Introduction

Sex and Shock Jocks: An Analysis of the Howard Stern and Bob & Tom Shows

All the News That's Fit to See? The Sexualization of Television News Journalists as a Promotional Strategy

Investigating the Use of Sex in Media Promotion and Advertising
Latest Publications