Asia-Australia Marketing Journal
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49
(FIVE YEARS 0)

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10
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Published By Elsevier

1320-1646
Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Fan Responses to Sporting Team Web Sites

1997 ◽  
Vol 5 (1) ◽  
pp. 71-80 ◽  
Author(s):  
Nigel K.Ll. Pope ◽  
Edward J. Forrest
Keyword(s):  
Web Sites

From the Editor

1997 ◽  
Vol 5 (1) ◽  
pp. 3 ◽  
Author(s):  
Frank Alpert

Guest Editorial

1997 ◽  
Vol 5 (1) ◽  
pp. 5-7 ◽  
Author(s):  
Francis Farrelly ◽  
Pascale Quester
Keyword(s):  
Guest Editorial

Modelling Sport Sponsorship Selection Decisions

1997 ◽  
Vol 5 (1) ◽  
pp. 9-20 ◽  
Author(s):  
Rafael Aguilar-Manjarrez ◽  
Des Thwaites ◽  
John Maule
Keyword(s):  
Sport Sponsorship ◽  
Selection Decisions
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