Film Marketing into the Twenty-First Century
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Published By British Film Institute

9781844578382, 9781844578412
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Marketing Bait (2012)

2015 ◽  
pp. 132-146 ◽  
Author(s):  
Brian Yecies ◽  
Jie Yang ◽  
Matthew Berryman ◽  
Kai Soh

Introduction

2015 ◽  
pp. 1-12
Author(s):  
Nolwenn Mingant ◽  
Cecilia Tirtaine ◽  
Joël Augros

Carry On Laughing

2015 ◽  
Author(s):  
Cecilia Tirtaine ◽  
Joël Augros

Hollywood in China

2015 ◽  
Author(s):  
Michael Curtin ◽  
Wesley Jacks ◽  
Yongli Li
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