SpringerBriefs in Operations Management - Optimization Issues in Web and Mobile Advertising
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Published By Springer International Publishing

9783319186443, 9783319186450

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Future Trends and Challenges in Web and Mobile Advertising

SpringerBriefs in Operations Management - Optimization Issues in Web and Mobile Advertising ◽

10.1007/978-3-319-18645-0_7 ◽

2015 ◽

pp. 65-67

Author(s):

Subodha Kumar

Keyword(s):

Future Trends ◽

Mobile Advertising

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Mobile Advertising

SpringerBriefs in Operations Management - Optimization Issues in Web and Mobile Advertising ◽

10.1007/978-3-319-18645-0_6 ◽

2015 ◽

pp. 55-63

Author(s):

Subodha Kumar

Keyword(s):

Mobile Advertising

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Personalization of Web Advertising

SpringerBriefs in Operations Management - Optimization Issues in Web and Mobile Advertising ◽

10.1007/978-3-319-18645-0_4 ◽

2015 ◽

pp. 29-39

Author(s):

Subodha Kumar

Keyword(s):

Web Advertising

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Evolution of Web Advertising

SpringerBriefs in Operations Management - Optimization Issues in Web and Mobile Advertising ◽

10.1007/978-3-319-18645-0_1 ◽

2015 ◽

pp. 1-7

Author(s):

Subodha Kumar

Keyword(s):

Web Advertising

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Scheduling Advertisements on a Web Page

SpringerBriefs in Operations Management - Optimization Issues in Web and Mobile Advertising ◽

10.1007/978-3-319-18645-0_3 ◽

2015 ◽

pp. 15-28

Author(s):

Subodha Kumar

Keyword(s):

Web Page

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Internet Advertising Firms

SpringerBriefs in Operations Management - Optimization Issues in Web and Mobile Advertising ◽

10.1007/978-3-319-18645-0_5 ◽

2015 ◽

pp. 41-54

Author(s):

Subodha Kumar

Keyword(s):

Internet Advertising

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Pricing Models in Web Advertising

SpringerBriefs in Operations Management - Optimization Issues in Web and Mobile Advertising ◽

10.1007/978-3-319-18645-0_2 ◽

2015 ◽

pp. 9-13 ◽

Cited By ~ 1

Author(s):

Subodha Kumar

Keyword(s):

Pricing Models ◽

Web Advertising

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SpringerBriefs in Operations Management - Optimization Issues in Web and Mobile AdvertisingLatest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Springer International Publishing

Future Trends and Challenges in Web and Mobile Advertising

Mobile Advertising

Personalization of Web Advertising

Evolution of Web Advertising

Scheduling Advertisements on a Web Page

Internet Advertising Firms

Pricing Models in Web Advertising

SpringerBriefs in Operations Management - Optimization Issues in Web and Mobile Advertising
Latest Publications