International Place Branding Yearbook 2011
Latest Publications

TOTAL DOCUMENTS

31

(FIVE YEARS 0)

H-INDEX

3

(FIVE YEARS 0)

Published By Palgrave Macmillan

9780230343320

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Strengthening Brand Americaâs Reputation Through Cooperation

International Place Branding Yearbook 2011 ◽

10.1057/9780230343320.0025 ◽

2014 ◽

Author(s):

Edward Burghard ◽

Robert Govers

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Putting Greece on the Map

International Place Branding Yearbook 2011 ◽

10.1057/9780230343320.0023 ◽

2014 ◽

Author(s):

Johan van Rekom ◽

Peeter W. J. Verlegh

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The East West Nation Brand Perception Indexes and Reports

International Place Branding Yearbook 2011 ◽

10.1057/9780230343320.0018 ◽

2014 ◽

Author(s):

Thomas Cromwell

Keyword(s):

Nation Brand ◽

Brand Perception ◽

East West

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History Matters

International Place Branding Yearbook 2011 ◽

10.1057/9780230343320.0012 ◽

2014 ◽

Author(s):

Erik Braun

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From Competitive Identity to Governmental Social Responsibility

International Place Branding Yearbook 2011 ◽

10.1057/9780230343320.0009 ◽

2014 ◽

Author(s):

Simon Anholt

Keyword(s):

Social Responsibility

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Introduction

International Place Branding Yearbook 2011 ◽

10.1057/9780230343320.0007 ◽

2014 ◽

Author(s):

Frank M. Go ◽

Robert Govers

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Place Marketing and Experience of Place in a Virtual Environment

International Place Branding Yearbook 2011 ◽

10.1057/9780230343320.0024 ◽

2014 ◽

Author(s):

Ingvar TjÃ¸stheim ◽

Frank M. Go

Keyword(s):

Virtual Environment ◽

Place Marketing

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Using University Ranking Systems to Build Nation Brand Reputation

International Place Branding Yearbook 2011 ◽

10.1057/9780230343320.0022 ◽

2014 ◽

Author(s):

Natalya S. Pak ◽

Frank M. Go

Keyword(s):

University Ranking ◽

Brand Reputation ◽

Ranking Systems ◽

Nation Brand ◽

University Ranking Systems

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Beyond the Fringe

International Place Branding Yearbook 2011 ◽

10.1057/9780230343320.0013 ◽

2014 ◽

Author(s):

Nicholas Ind ◽

Louise Todd

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Why Brand the Future with the Past? The Roles of Heritage in the Construction and Promotion of Place Brand Reputations

International Place Branding Yearbook 2011 ◽

10.1057/9780230343320.0011 ◽

2014 ◽

Cited By ~ 3

Author(s):

Gregory J. Ashworth ◽

Mihalis Kavaratzis

Keyword(s):

The Past ◽

The Future ◽

Place Brand

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