Product platforms and market segmentation

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Consumer requirements are becoming increasingly more diverse and placing greater demands on businesses as a result. Ongoing market volatility heightens what is already a considerable challenge. Satisfying consumer desire for greater product variety means that firms need to embrace at least some aspects of lean production. One example is the manufacture of different products using the same platform. Savings in terms of both costs and assembly time are regularly achieved when platforms are utilized in this way. On the negative side, there is a substantial risk that products from the same platform will compete against each other for market share. Many observers believe that such cannibalization is inevitable. Practical implications The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Effects of Conductive Properties with Conductive Particles Blended in Conductive Silicon Rubber

This study outlines the influencing factors of the conductive properties for carbon black filled conductive silicone rubber. The conductive silicone rubber has been prepared. Researched on composite materials' conductive properties with different biomass and variety means by adding different conductive properties of carbon black and nanomodified materials. The results show that the combination of carbon black can improve the conductive properties of the composite material. Silica added can affect the conductive properties. Modified the materials appropriately can effectively improve the electrical properties of the material.

Employee Share Ownership

Employee share ownership involves employees acquiring shares in their employer so that they become shareholders. It takes a variety of forms, some of which may have greater significance and effects than others. The extent to which employees possess profit sharing, information, and participation rights varies considerably. This variety means that generalizations about employee share ownership have to be made with caution, as becomes evident in this article. The article provides more details of the various types of employee share ownership plans, before providing information on the incidence of employee share ownership. It examines the factors associated with the use of employee share ownership plans by companies (‘determinants’). The article also reviews the extensive literature on the effects of employee share ownership on attitudes, behaviour, and performance.

Predicting variety composite means without diallel crossing

Prediction of variety composite means was shown to be feasible without diallel crossing the parental varieties. Thus, the predicted mean for a quantitative trait of a composite is given by: Yk = a1 sigmaVj + a2sigmaTj + a3<IMG SRC="Image156.gif" WIDTH=16 HEIGHT=18> - a4<IMG SRC="Image157.gif" WIDTH=14 HEIGHT=17>, with coefficients a1 = (n - 2k)/k²(n - 2); a2 = 2n(k - 1)/k²(n - 2); a3 = n(k - 1)/k(n - 1)(n - 2); and a4 = n²(k - 1)/k(n - 1)(n - 2); summation is for j = 1 to k, where k is the size of the composite (number of parental varieties of a particular composite) and n is the total number of parent varieties. Vj is the mean of varieties and Tj is the mean of topcrosses (pool of varieties as tester), and <IMG SRC="Image158.gif" WIDTH=16 HEIGHT=18>and <IMG SRC="Image159.gif" WIDTH=14 HEIGHT=17>are the respective average values in the whole set. Yield data from a 7 x 7 variety diallel cross were used for the variety means and for the "simulated" topcross means to illustrate the proposed procedure. The proposed prediction procedure was as effective as the prediction based on Yk = <IMG SRC="Image160.gif" WIDTH=16 HEIGHT=17>- (<IMG SRC="Image161.gif" WIDTH=16 HEIGHT=17> -<IMG SRC="Image156.gif" WIDTH=16 HEIGHT=18>)/k, where <IMG SRC="Image161.gif" WIDTH=16 HEIGHT=17>and <IMG SRC="Image158.gif" WIDTH=16 HEIGHT=18>refer to the mean of hybrids (F1) and parental varieties, respectively, in a variety diallel cross. It was also shown in the analysis of variance that the total sum of squares due to treatments (varieties and topcrosses) can be orthogonally partitioned following the reduced model Yjj’ = mu + ½(v j + v j’) + <IMG SRC="Image162.gif" WIDTH=12 HEIGHT=18>+ h j+ h j’, thus making possible an F test for varieties, average heterosis and variety heterosis. Least square estimates of these effects are also given

The use of residual maximum likelihood to model grain quality characters of wheat with variety, climatic and nitrogen fertilizer effects

Year × variety means of wheat grain crude protein content (CP) and Hagberg falling number (HFN) surveyed in the UK from 1974 to 1993 were investigated with a residual maximum likelihood (REML) analysis using variety, nitrogen fertilizer application (kg N/ha), average monthly temperatures (°C), and total monthly rainfall (mm) as fixed terms, and year as a random term. Annual variety means were weighted according to the inverse of their variances. The statistical significance of fixed terms as they were added to the model was evaluated by comparing the Wald test statistic with critical values of chi-squared. CP, except for 1976 which was associated with prolonged drought conditions, was best described with a model combining effects for variety (P < 0·001), nitrogen application rate (0·0143, S.E. = 0·00312, P < 0·001), July temperature (0·184, S.E. = 0·0582, P < 0·01) and May rainfall (−0·00952, S.E. = 0·00233, P < 0·001). A model describing HFN combined effects for variety (P < 0·001), August rainfall (−0·930, S.E. = 0·2579, P < 0·001) and June temperature (24·4, S.E. = 7·37, P < 0·001). These models were evaluated for describing CP and HFN of cv. Avalon grown on sandy-loam from 1982 to 1992 at one site. Correlation coefficients of 0·51 (P = 0·1) and 0·72 (P = 0·012) were obtained between observed values at this site and those predicted from the nationally derived models for CP and HFN respectively. Variety effects suggested that the varieties commonly used in the mid 1970s would give higher CP and lower HFN than their more modern counterparts if grown at similar levels of nitrogen and in the same climatic conditions.

Comparison of Variety Means Using Cluster Analysis and Dendrograms

SUMMARYIn many experiments which compare a large number of different treatments or varieties, it is necessary to decide which sub-sets of treatments or varieties do not differ significantly from each other. Multiple comparison procedures provide a commonly used, but much criticized, way of tackling this problem. As an alternative, techniques known collectively as cluster analysis can be used. An advantage of using certain types of cluster analysis is that their results can be displayed as a dendrogram or tree diagram which gives a very useful picture of the overall relationship between treatments or varieties. These procedures can also be extended readily to multivariate observations from each plot.

Physiology of seed yield in field beans (Vicia faba L.): I. Yield and yield components

SummaryThe growth and yield of four varieties of field beans were studied in field experiments in 1967 and 1968.Seed yield of the varieties Albyn Tick, Herz Freya, Blue Rock and Maris Bead were similar (averaging 6600 kg/ha) in 1967, but in 1968 Albyn Tick and Herz Freya (averaging 6400 kg/ha) outyielded Maris Bead (5700 kg/ha). Yield in both seasons were substantially more than the national average yields for Britain (about 3000 kg/ha). In 1968, yields were 40% greater at 57 plants/m2 (7100 kg/ha) than at 36 plants/m2 (5100 kg/ha).Yield was closely correlated with number of pods/plant. The number of pods/node regulated this rather more than the numbers of nodes forming pods. Mean seed weight and seed number/pod varied little between plant densities but variety means were significantly different.Maximum numbers of immature pods were present in late June. By mid-July 35% of the immature pods had shed, mainly from the middle and top of the range of podbearing nodes.

The tillering pattern in barley varieties: I. Production, survival and contribution to yield by component tillers

SUMMARYTwo field experiments have been conducted to investigate the pattern of tillering, ear emergence and survival of the component tillers of three barley varieties, representing old and new varieties. The varieties were grown under contrasting nitrogen fertilizer levels and plant spacings. The results reported are for the variety means and variety x nitrogen and variety x spacing interactions. After the main stem (M) the most frequently occurring tiller was the tiller appearing in the axil of the first true leaf (T2), followed by the coleoptile node tiller (T1) and the tiller in the axil of the second true leaf (T3). The T1 tiller occurred most frequently in the newest variety, Deba Abed, and least in the oldest one, Spratt Archer. Survival rates of the shoots were highest in M, followed by T2, T1 and T3. Higher-order tillers occurred relatively infrequently and had low survival rates. M contributed the largest percentage of the grain yield, followed by T2, T1 and T3. The 13% grain yield advantage of Deba Abed over Spratt Archer was mainly accounted for by the difference in production by the T1 tiller. The results are discussed in. relation to the only other known paper on component tillers in barley.