TiO2 nanocrystalline powders were prepared by sol-gel method with different process parameters. The phase, morphology and the luminescent property of TiO2 nanocrystalline powders were characterized by XRD, SEM and PL, respectively. The results indicated that the synthesized TiO2 nanocrystalline powders were transformed from anatase into rutile with the increasing of heat treatment temperature, which begin at the temperature of 500 oC and was almost completed at the temperature of 700 oC. And with the increasing of pH value the rutile proportion become larger, the nanograins become fine and powders agglomeration was decreased. The good performance TiO2 nanocrystalline powders were obtained when prepared temperature was 500°Cand pH value was 4. PL results show broad and strong luminescence band appeared near 470nm when TiO2 nanocrystalline powders were excited at 325nm at room temperature.