Examining the Characteristics of Academic Entrepreneurs: The Case of Malaysian Technology Driven University

With resources of MYR 564 million being invested on research and development in 2020 by the Malaysia government, it is crucial for Malaysian universities to develop an entrepreneurial ecosystem among academia. This is more significant among technical driven universities. The aim of this study is to examine the various factors that lead technology researchers to recognise and create opportunities. The case study is derived from one of Malaysia’s technology driven universities. This research adopts a qualitative method in which the data were collected from nine lecturers and researchers who were actively involved in creating innovative products and services. Semi-structured interviews and observational methods were employed with six of the respondents. In this study, an exploratory research is selected to ask open questions, in order to find out the challenges and processes of academia in shaping entrepreneurial characteristics. Qualified respondents that is directly involved in the subject of study is selected. These participants are selected academics and researchers from technology management and engineering academic backgrounds. The findings show that networking was used to get resources, and opportunities were from the policy or government interventions and events such as seminars and conferences. Most of the respondents indicate that events are great opportunities to connect with the industry and external parties. Through extensive networking, technology researchers can build various programs for new researchers so that they realize the importance of opportunities, especially in the field of technology, as it is now booming. The implication of this study reflects the university’s effort that can be viewed from the case, where self-efficacy and risk taking can be further promoted among academics who are moving from research to business venture. For the study to be conducted in the future, the researcher suggests the need to obtain a better understanding of conditions of uncertainty which shape opportunity creation and the scope of the research must be extended to other aspects. Future research should also include other institutions to see clearly the role of opportunity creation and the challenges faced by them.

From Negotiator to Note-Taker: The Role of Women Leaders and Academic Technology Cultures

For years, there has been a perceived inaccessibility of the field of Information Technology, centering on an organizational culture of “men and their machines” (Clark, 2012). This paper examines the role of women who lead technology initiatives in higher education and presents the experiences of these women leaders and their collision of organizational cultures as part of a comparative case study of two public institutions. Findings suggest elements of culture within the IT field that contribute to the experiences of women leaders in IT, and illuminate that leading a technology project may add a layer of gender expectations and gender roles that are more entrenched in the IT world than in other areas of higher education.

Applying Value-based design to lead technology innovation towards PSS development

Product-Service System (PSS) design has become an emergent paradigm in technology innovation. However, little research addresses the two major issues in PSS development: 1) how to identify the value propositions, and 2) how to construct value constellations. Design-Driven Innovation (DDI) is an approach to lead to new meaning for technology. Based on DDI, this study constructs a concept of value-based design for technology innovation towards PSS development and conducts a case study of the FamiCare innovation project to explore the insights. Firstly, to identify the value propositions for PSS, it is critical to uncover the core functions of the technology, and interpret new meanings through collecting critiques from stakeholders. Secondly, co-creation workshops and visualized tools are able to facilitate the construction of PSS value constellations. Thirdly, both emotional and functional value should be considered during the PSS development. Finally, this study highlights the main challenges and outlines a methodological framework.

Lead Management as a Modern Internet Technology of Customer Management

The paper features lead technology, or lead management, in Internet marketing. The research objective was to identify the essence and prospects of lead management development. The author offers an algorithm of actions that can help to achieve the planned sales effect. A content analysis of publications, author’s own observation, and sociological methods helped to identify the high importance of Internet marketing in modern conditions. Competition in the market of industrial goods is increasing, as is the speed of Internet search. In addition, more and more companies duplicate their activities on the Internet. Meanwhile, the powerful development of Internet technologies has triggered problems in the Internet promotion of products and services. Due to the growing number of network users, the struggle for potential buyers is as acute in the Internet as in the real world. Moreover, a large number of entrepreneurs underestimate Internet marketing as a channel of product promotion and thus lose a market share. As a result, there is a growing need to improve Internet technologies for customer management, their number, and demand. The author believes lead management to be a perfect technology for that purpose. The article describes the main conceptual approaches to the essence of leads, their types, features of their production, generation and conversion, algorithms of sequential actions for the formation of leads, and customer management, formulated the methodology of lead management. These technologies can result in a substantial base of loyal customers in Russian business. Lead management is becoming an objective reality of modern business and significantly increases the economic effect of Russian companies.

Challenges and Resolution for Copper Wirebonding on Tapeless Leadframe Chip-on-Lead Technology

This technical paper discusses a methodological and systematic way of resolving key challenges during introduction of Chip-On-Lead package specifically wirebonding issues that leads to production dilemma during production ramp-up of products using copper wire in tapeless leadframe. The project was intended to determine the “Red-X” or the major cause of yield detractors that may lead to quality issue during wirebonding process. Problem solving tools were showcased in this paper such as Data Analysis, Cause and Effect, Design-of–Experiment (DOE) and mechanical dimensional analysis which provided substantial impact in determining the real root-cause of the problem. Step-by-step elimination of variables was achieved with the use of statistical engineering tools. Outcome of the project eliminated the occurrence of Non-Stick-On-Pad (NSOP) during wirebonding process without cost involved and just optimizing the available in-house resources. The improvements also enhanced the quality of the product after final test which on the other hand lower the risk of having potential customer complaint in the future.

Lead management

With the huge number of pacemaker and defibrillator leads implanted worldwide, the term ‘lead management’ has been launched to cover the proper knowledge of lead technology and implantation techniques related to lead integrity and potential extraction, as well as the implementation of lead extraction strategies and methods. The interest of the cardiological community for these topics has probably been reinforced by recent well-publicized lead performance concerns, but also by the general perception that, in our patients, lead-related problems, including infections, lead redundancy, and venous issues, are a major matter of concern. This chapter discusses the technological aspects related to lead performance, the medical management of lead-related issues, and the present status of lead extraction.

Livestock and learning: evaluation of a prototype 3D virtual learning environment for livestock practitioners in India and Bolivia

Livestock are a key asset for the global poor. However, access to relevant information is a critical issue for both livestock development practitioners and the poor themselves. Therefore, the authors describe the development of the 3D Animal Health Resource Room (AHRR), a web-based environment to disseminate educational materials on key animal health and production constraints faced by the poor in Bolivia and India. The aim of the analysis was to explore the applicability and demand for a 3D resource as a ‘lead technology' or if the technology suited ‘lead users' only. The authors tested the 3D AHRR across seven non-governmental organizations (NGOs) in India and Bolivia. The results found that users prioritized the level of interaction or the social experience in the 3D space over content and immersion