agricultural communication
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2020 ◽  
Vol 179 ◽  
pp. 105776
Author(s):  
Jussi Nikander ◽  
Onni Manninen ◽  
Mikko Laajalahti

2020 ◽  
Vol 24 (4) ◽  
pp. 91-99
Author(s):  
C.C Ifeanyi-obi ◽  
H.D Ibiso

The study assessed agricultural extension agent’s perception of open data usage in agricultural communication in Abia State. Simple random sampling technique was used to select 83 extension agents for the study. Data for the study was collected with the use of questionnaire and described with frequency counts, percentages and mean. A moderate percentage (68%) of extension agents were aware of open data with only 15% and 7% having high and very high level of awareness. A relatively high percentage (54%) understand what open data is all about with only 49% consenting to be involved in the use of open data mainly at a moderate level (66%). Extension agents mainly perceive open data to facilitate agricultural research ( x̄ = 3.2), facilitate access to research findings (x̄  = 3.2), give access to the work of other extension agents in other states ( x̄ = 3.2), expose them to innovation in agriculture ( x̄ = 3.2) and ensure timely access to all necessary information (x̄ = 3.1). The major challenges to the use of open data among extension agents were lack of fund to purchase internet bundle ( x̄ = 2.2), unavailability of internet facilities( x̄ = 2.1), lack of basic ICT facilities ( x̄ = 2.1) as well as lack of adequate knowledge of the use of ICT( x̄ = 2.0) and open data ( x̄ = 2.0). Propagation of the use of open data could be done mainly by provision of ICTs in offices ( = 3.6), training of extension agents to understand the concept of open data ( x̄ = 3.6) and provision of internet facilities for extension agents ( x̄ = 3.5). The study emphasized the need for Government through the Agricultural Development Programme (ADP) to provide basic ICT tools in offices and provision of internet facilities to enable extension agents maximize the use of open data. Keywords: Open data, challenges, agriculture, extension agents


2020 ◽  
Vol 104 (3) ◽  
Author(s):  
Arthur Leal ◽  
Kati M Lawson ◽  
Ricky W Telg ◽  
Joy N Rumble ◽  
Nicole LaMee Perez Stedman ◽  
...  

2020 ◽  
Vol 27 (3) ◽  
pp. 116-131
Author(s):  
Fallys Masambuka-Kanchewa ◽  
Mary Rodriguez ◽  
Emily Buck ◽  
Jera Niewoehner-Green ◽  
Alexa Lamm

Agricultural communication (AGCOM) has been known to aid in disseminating research-based agricultural information among Malawian farmers. In 1958 the Malawi Government, via the Ministry of Agriculture, established the Agricultural Communications Branch (ACB) in an attempt to increase access to and adoption of scientifically-proven technologies among farmers. Moreover, in 2000 the Malawi Government started implementing an agricultural extension policy that promoted pluralistic demand-driven extension, which led to the increased availability of non-governmental organizations providing AGCOM services to farmers. However, after several decades of using different communication tools to promote new technologies, low productivity in most small holder farms remains a challenge, with limited adoption of improved technology as one of the contributing factors. In this exploratory, convergent, mixed methods study, 30 Malawian farmers and six AGCOM officers who were selected using convenient and snow ball sampling respectively participated in key informant interviews. In addition, 64 AGCOM officers who were selected using simple random sampling were involved in a survey. The findings of the study revealed that information delivered to farmers does not address farmer needs in most cases. Specifically, existing policies, source and availability of funding, and the agricultural calendar influenced choice of information that was disseminated. For example, the existing policy does not allow AGCOM officers to disseminate local and innovative farmer practices unless they are tested and approved by scientists. Such policies, perpetuates a mindset among farmers that innovations originate from outside their communities, thereby making it hard for them to share their local, indigenous ideas with their colleagues. Moreover, it has contributed to the inability of AGCOM to be used as an innovation creation tool, hence AGCOMs’ limited impact. Keywords: adoption, improved technologies, agricultural communication, increased productivity, information dissemination


2019 ◽  
Vol 103 (3) ◽  
Author(s):  
Erin Burnett ◽  
Jessica Holt ◽  
Abigail Borron ◽  
Bartosz Wojdynski

2019 ◽  
Vol 103 (2) ◽  
Author(s):  
Arthur Leal ◽  
Ricky W Telg ◽  
Joy N Rumble ◽  
Nicole LaMee Perez Stedman ◽  
Debbie M. Treise

2016 ◽  
Vol 23 (2) ◽  
pp. 211
Author(s):  
Muh Amin

Information technology based on cyber extension is one of agricultural communication tools to achieve farmers welfare. Cyber extension is a technology innovation to accelerate communication of agricultural information to the user , so that information can be obtained more quickly, precisely and relevant to farmer demands.The study aimed to analyze the effectiveness and behavior of farmers in using cyber extension as a medium of communication and information in support of agricultural development. The study method was survey with 86 farmer as sample respondents. The data were analyzed descriptively and using path analysis. The results show that the effectiveness of cyber extension is influenced by the farmer characteristics, farmers interaction and farmer perception. The effectiveness of cyber extension is the most strongly influenced by farmer characteristics (coefficient rate 0.328 ), and can be seen from the availability of information technology facilities and motivation of farmers to seek required information for farming activities. On the other hand, farmer's behavior is directly influenced by farmer perception and farmer effectiveness in using cyber extension. In addition, cyber extension is strongly effective to influence farmer behaviour with a coefficient of 0.413.


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