personalization principle
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The role of cultural background in the personalization principle: Five experiments with Czech learners

2017 ◽  
Vol 112 ◽  
pp. 37-68 ◽  
Author(s):  
Cyril Brom ◽  
Tereza Hannemann ◽  
Tereza Stárková ◽  
Edita Bromová ◽  
Filip Děchtěrenko
Keyword(s):  
Cultural Background ◽  
Personalization Principle

Personalized messages in a brewery educational simulation: Is the personalization principle less robust than previously thought?

2014 ◽  
Vol 72 ◽  
pp. 339-366 ◽  
Author(s):  
Cyril Brom ◽  
Edita Bromová ◽  
Filip Děchtěrenko ◽  
Michaela Buchtová ◽  
Martin Pergel
Keyword(s):  
Personalization Principle
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