CRITICAL EVALUATION OF ENTRY STRATEGIES THEORIES ASSOCIATED WITH DEVELOPING GLOBAL BUSINESS TAKE THE HEWLETT-PACKARD IN CHINA AS AN EXAMPLE

2008 ◽  
Vol 10 (4) ◽  
pp. 61-75
Author(s):  
CHIA-HUNG WEI
Keyword(s):  
Critical Evaluation ◽  
Global Business ◽  
Hewlett Packard ◽  
Entry Strategies

scholarly journals International Market Entry Strategies: Relational, Digital, and Hybrid Approaches

2018 ◽  
Vol 26 (1) ◽  
pp. 30-60 ◽  
Author(s):  
George F. Watson ◽  
Scott Weaven ◽  
Helen Perkins ◽  
Deepak Sardana ◽  
Robert W. Palmatier
Keyword(s):  
Market Entry ◽  
New Technologies ◽  
International Market ◽  
Business Environment ◽  
Internet Technology ◽  
Global Business ◽  
The Past ◽  
Hybrid Approaches ◽  
Entry Strategies ◽  
Relational Strategies

The adoption of digital communications, facilitated by Internet technology, has been among the most significant international business developments of the past 25 years. This article investigates the effect of these new technologies and the changing global business environment to understand how relational approaches to international market entry (IME) are changing in light of macro developments. Despite substantial resources in business practice dedicated to combining relational strategies in digital settings, this analysis of extant literature reveals that fewer than 3% of peer-reviewed research articles in the international marketing domain examine digital contexts. To address this gap, the authors assess 25 years of literature to provide (1) a description of the evolution of IME research; (2) a review and synthesis of pertinent literature that adopts relational, digital, and hybrid approaches to IME; (3) a taxonomy of IME strategies; and (4) directions for further research.

A Strategic Model for Entering African Markets

2014 ◽  
pp. 167-196
Keyword(s):  
Market Entry ◽  
Evaluation Criterion ◽  
Entry Modes ◽  
Global Business ◽  
Foreign Markets ◽  
Entry Strategies ◽  
Strategic Model ◽  
Cultural Orientations ◽  
Mind Set

This chapter looks at managerial mind-set and cultural orientations as major dimensions to be considered in global business. Furthermore, the chapter elucidates sites and market entry evaluation criterion, including identification and discussion of foreign markets’ entry modes and synergies created by various modes. It further analyzes the global and African markets’ specific entry strategies to do business in Africa. It also examines appropriate timing in market entry including risks and challenges in entering foreign markets—particularly African markets—to do business.

Electron Microscopy of Metal-Matrix Composites

1970 ◽  
Vol 28 ◽  
pp. 404-405
Author(s):  
A. Lawley ◽  
M. R. Pinnel ◽  
A. Pattnaik
Keyword(s):  
Electron Microscopy ◽  
Metal Matrix Composites ◽  
Metal Matrix ◽  
Critical Evaluation ◽  
Elastic Behavior ◽  
Matrix Composites ◽  
Directionally Solidified ◽  
Fracture Characteristics ◽  
Broad Program

As part of a broad program on composite materials, the role of the interface on the micromechanics of deformation of metal-matrix composites is being studied. The approach is to correlate elastic behavior, micro and macroyielding, flow, and fracture behavior with associated structural detail (dislocation substructure, fracture characteristics) and stress-state. This provides an understanding of the mode of deformation from an atomistic viewpoint; a critical evaluation can then be made of existing models of composite behavior based on continuum mechanics. This paper covers the electron microscopy (transmission, fractography, scanning microscopy) of two distinct forms of composite material: conventional fiber-reinforced (aluminum-stainless steel) and directionally solidified eutectic alloys (aluminum-copper). In the former, the interface is in the form of a compound and/or solid solution whereas in directionally solidified alloys, the interface consists of a precise crystallographic boundary between the two constituents of the eutectic.

Global Business Regulation

2000 ◽  
Author(s):  
John Braithwaite ◽  
Peter Drahos
Keyword(s):  
Global Business ◽  
Business Regulation

Human Capital and Global Business Strategy

2013 ◽  
Author(s):  
Howard Thomas ◽  
Richard R. Smith ◽  
Fermin Diez
Keyword(s):  
Human Capital ◽  
Business Strategy ◽  
Global Business

Critical evaluation of permeation enhancers for oral mucosal drug delivery

2009 ◽  
Vol 00 (00) ◽  
pp. 090810030148087-29
Author(s):  
Harmik Sohi ◽  
Alka Ahuja ◽  
Farhan Jalees Ahmad ◽  
Roop Krishen Khar
Keyword(s):  
Drug Delivery ◽  
Critical Evaluation ◽  
Permeation Enhancers ◽  
Mucosal Drug Delivery
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