scholarly journals How to Do CSR with Dialogic Meeting Talk: A Conceptual Framework for Managing Change in Cross-Sector Social Partnerships

2020 ◽  
Author(s):  
Christa Thomsen

Within the theoretical framework of Cross-Sector Social Partnerships [CSSPs], strategic communication and dialogue and by use of an example drawn from a case study of a CSSP, this article argues that Corporate Social Responsibility [CSR] initiatives are best developed in partnership-wide meetings involving relevant stakeholders. Importantly, it proposes a framework for analysis. Following a theoretical discussion of the interconnectedness of CSSPs, strategic communication and dialogue, the article outlines a framework for analysis. It delineates the potential of the framework through an analysis of a partnership-wide dialogue conducted in a local CSSP at a seminar/meeting dealing with the creation of common understanding for a social inclusion project among internal and external stakeholders. The analytical findings support the main argument and the conceptual endeavor by illustrating how common understanding of the need for social inclusion is constructed through a partnership-wide meeting organized as dialogue.

Author(s):  
Nicholas Nicoli ◽  
Marcos Komodromos

The purpose of this chapter is to explore, describe, and offer new directions on corporate social responsibility (CSR) communication in the digital age. CSR communication is in a state of flux as organizations adapt to technological transformations and new communication approaches conducive to the digital age. The chapter draws on current strategic communication trends and CSR communication literature to underline new theoretical and practical implications. The chapter explicates the relationship between CSR, strategic communication, and more recent forms of CSR communication via digital platforms. The Bank of Cyprus is considered as a case study to illustrate how one largely structured organization applies current approaches of CSR communication.


2017 ◽  
Vol 4 (1) ◽  
pp. 19
Author(s):  
Daniel Silva Guimarães ◽  
Fabio Viana de Oliveira ◽  
Leonardo Rodrigues Vicente

RESUMOO presente artigo trata do estudo da inclusão de pessoas com deficiência na empresa como fator de responsabilidade social, tendo por objetivo verificar o conceito de responsabilidade social empresarial e sua relação com esse tipo de inclusão. A responsabilidade social muitas vezes é confundida com o conceito de filantropia, o que leva muitas empresas a focarem suas ações sociais em apenas um determinado grupo de pessoas. Todavia, ser socialmente responsável é ir além de ações filantrópicas, é possuir uma gestão que se baseia na ética empresarial. E, diante do cenário atual de conquistas sociais, se torna fundamental à empresa ter o conhecimento de suas obrigações legais mediante seu papel no processo de contratação da pessoa com deficiência, pois a legislação brasileira defende a empregabilidade e a acessibilidade dessas pessoas como uma garantia de inclusão na sociedade e na empresa. Assim, com uma metodologia de pesquisa bibliográfica e estudo de caso de forma qualitativa, obteve-se a resposta para o seguinte problema de pesquisa: “há dificuldade no processo de inclusão da pessoa com deficiência na empresa?”.Palavras – chave: Responsabilidade social; Inclusão; Empresa.ABSTRACT This article deals with the study of the inclusion of people with disabilities in the company as a social responsibility factor, aiming to verify the concept of corporate social responsibility and its relationship with this type of inclusion. Social responsibility is often confused with the concept of philanthropy, which leads many companies to focus their social actions in only a certain group of people. However, being socially responsible is to go beyond philanthropy, it is to have a management that is based on business ethics. And given the current scenario of social achievements, it becomes fundamental to the company have knowledge of their legal obligations by its role in the person's contracting process with disabilities because Brazilian law supports employability and accessibility of these people as a guarantee inclusion in society and the company. So with a bibliographic research methodology and case study qualitatively, obtained the answer to the following research problem: "there is difficulty in the process of inclusion of people with disabilities in the company?”Key Words: Social responsibility; Inclusion; Company.


Think India ◽  
2014 ◽  
Vol 17 (1) ◽  
pp. 1-7
Author(s):  
Vedantam Leela

Social Responsibility initiatives are the indispensible strategies for governance and this applies equally well in the field of Corporate framework also. In the recent times, the corporate houses other than healthcare industry, evidently demonstrated that strategic balance among social, environmental, and commercial goals can be accomplished. Corporate hospitals contemporary functioning rests on the anarchic assumptions that healthcare industry functions on the notion that what is good for patients or society cannot be good for business. At a time when patients are overexposed to medical procedures and medical treatment is within the reach of affordability of only those who are well insured, there arises a question,is it not essential for corporate hospitals to adopt CSR initiatives. An important corollary question, that also needs to be examined, is whether and for what reasons CSR initiatives must be nurtured by Corporate Hospitals. Drawing up from the existing research studies on CSR in corporate hospitals in Indian scenario i.e., corporate hospitals and healthcare sector, this paper (i) undertakes a thorough examination of the CSR initiatives needs a thorough examination, (ii) examines the implications of modelling of CSR in corporate hospitals so as to create a right balance between their social and economic objectives, (iii) to this extent, the paper hypothesizes that (a) employee costs of corporate hospitals may positively increase due to CSR initiatives, (b) profit maximization i.e. positive increases due to CSR initiatives, and (c) the degree of workforce efficiency positively increases sales turnover due to CSR initiatives.


Think India ◽  
2018 ◽  
Vol 21 (3) ◽  
pp. 13-18
Author(s):  
Abhijit Ranjan Das ◽  
Subhadeep Mukherjee

Corporate Social Responsibility (CSR) is not a very new concept, it is an old concept. Earlier, in India it was optional to the company that they may contribute voluntarily towards CSR but after the Companies Act 2013, it was formally introduced in the business environment and was made mandatory for those companies whose net worth and profit cross a threshold limit. They should contribute 2% of the average net profit of just preceding three years profit. This paper primarily focuses on CSR practices of some selected public sector petroleum companies in India. The study has been conducted based on the Annual Reports of seven selected public sector companies. Five years of data on CSR spending from 2009–10 to 2014–15 were examined. Moreover, the pattern of expenses was also examined. Since petroleum companies are giants of the India economy and contribute significantly towards the Gross Domestic Product (GDP) of our country. Thus it is necessary to look into how these companies are contributing towards CSR. An attempt has been made to examine the early impact of Section 135 of the Companies Act.


Author(s):  
Fabiana Espíndola Ferrer

This chapter is an ethnographic case study of the social integration trajectories of youth living in two stigmatized and poor neighborhoods in Montevideo. It explains the linkages between residential segregation and social inclusion and exclusion patterns in unequal urban neighborhoods. Most empirical neighborhood research on the effects of residential segregation in contexts of high poverty and extreme stigmatization have focused on its negative effects. However, the real mechanisms and mediations influencing the so-called neighborhood effects of residential segregation are still not well understood. Scholars have yet to isolate specific neighborhood effects and their contribution to processes of social inclusion and exclusion. Focusing on the biographical experiences of youth in marginalized neighborhoods, this ethnography demonstrates the relevance of social mediations that modulate both positive and negative residential segregation effects.


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