Still wary of the Web? The evolution of state emergency management agency Web sites 2008-2017

2018 ◽  
Vol 16 (6) ◽  
pp. 377
Author(s):  
David W. Guth, MA

A 2008 content analysis of state emergency management agency Web sites showed that they tended to be internally focused and needed to be more citizen-focused and journalist friendly. The study was replicated in 2017. Because of changes in technology and agency missions, the content richness indicators were expanded. The study shows an increased acceptance of Internet and social communication. However, it also shows that the full potential of social media in emergency communication has not been reached.

2016 ◽  
Vol 9 (4) ◽  
pp. 460-475 ◽  
Author(s):  
Megan B. Shreffler ◽  
Meg G. Hancock ◽  
Samuel H. Schmidt

Unlike traditional media, which frames female athletes in sexualized manners and in socially accepted roles such as mothers and girlfriends, user-controlled social-media Web sites allow female athletes to control the image and brand they wish to portray to the public. Using Goffman’s theory of self-presentation, the current study aimed to investigate how female athletes were portraying themselves via their Twitter avatar pictures. A total of 207 verified Twitter avatars of female athletes from 6 sports were examined through a content analysis. The avatars from each player were coded using the following themes: athlete as social being, athlete as promotional figure, “selfie,” athletic competence, ambivalence, “girl next door,” and “sexy babe.” The results revealed that athletic competence was the most common theme, followed by selfie and athlete as social being. Thus, when women have the opportunity to control their image through social media they choose to focus on their athletic identities.


Author(s):  
Hans D. Schmalzried ◽  
L. Fleming Fallon ◽  
Elizabeth A. Keller ◽  
Caitlyn E. McHugh

2011 ◽  
Vol 4 (4) ◽  
pp. 422-444 ◽  
Author(s):  
Laci Wallace ◽  
Jacquelyn Wilson ◽  
Kimberly Miloch

Social-media Web sites provide a strategic means for college and university athletic departments to build and maintain a strong brand presence when cultivating relationships with Facebook users. The purpose of this study was to examine the use of social media as a brand-management tool in college athletics. Specifically, this study examined the use of Facebook in the NCAA (N = 10) and in the Big 12 Athletic Conference (N = 12) by content posted throughout the 2010–11 season. These Facebook pages were examined to determine how major college sport organizations were using communication tools, types of brand-management factors, and marketing coverage. The data revealed statistically significant differences in content posted by season, type of communication tools, and fan interaction. The results from this content analysis were used to conceptualize branding, marketing, and Facebook user behavior.


Author(s):  
Phillip D. Pardo

Medical tourism, as has been mentioned numerous times in other chapters in this book, is not a new concept, but what happened in the early 1990's with the advent of the Internet was truly novel. For most medical physicians the potential of this innovation was quite unexpected and at first difficult to accept. Some however embraced it… this is the story of one doctor practicing in Belgium who saw the potential of the web and instead of bowing to the perceived threat, embraced its full potential from day one. By looking at the effects of the internet on Medical Tourism using a SWOT analysis and following this pioneer from the mid 1990's (remember that 1993 marks the first real use of websites), this chapter tries to map the earliest evolution of the use of the web for the delivery of medicine and medical advice.


2018 ◽  
Vol 16 (2) ◽  
pp. 126
Author(s):  
Stephen A. Murphy, PhD, MPH, MBA ◽  
Maureen Lichtveld, MD, MPH

Objective: To characterize the compliance with disaster management recommendations of ensuring a full-time, dedicated professional is responsible for coordinating disaster management programs. This research targets a subset of institutions of higher education (IHEs) in the United States at risk of annual hurricane threats or having experienced an active shooter incident near campus.Design: A comprehensive Web-based assessment was conducted to determine the Web presence of emergency management of 265 IHEs with student enrollment greater than 2,000 in coastal states at risk of annual Atlantic Hurricane landfalls. Results were displayed spatially using ArcGIS. Results: Although the Web sites of 91 percent of IHEs with enrollment greater than 20,000 displayed easily accessible information on a dedicated professional leading emergency management, only 42 percent of the Web sites of those IHEs with enrollment between 10,000 and 20,000 did so. As enrollment declined, the compliance rate declined. Compliance rates for IHEs with different enrollments were as follows: 6,001-9,999, 30 percent; 3,001-6,000, 23 percent; 2,000-3,000, 13 percent.Conclusions: A full-time, dedicated professional coordinating emergency preparedness is a best practice as evidenced by various accrediting bodies, but this practice is not mandated for IHEs. Our results suggest that proximity to significant annual hurricane threats does not influence the adoption of this recommendation. Despite IHEs being core stakeholders in assuring disaster resilience, gaps exist in preparedness practice.


2009 ◽  
Vol 2 (4) ◽  
pp. 466-483 ◽  
Author(s):  
Ann Pegoraro ◽  
Norman J. O’Reilly ◽  
Martin Giguere

This study examined the advertisement structure of online and off-line broadcasts as consumer drivers to Web sites through the integration of specific calls to action. Content analysis was performed on ads aired during the online and off-line broadcasts of an NCAA Men’s Basketball Tournament. The key finding of this research is that communication and technology companies value advertising during online sporting-event broadcasts, because these companies were significantly more visible during the online broadcasts than the television broadcasts (χ2 = 6.67, p = .017). A much higher percentage of online ads were shorter (15 seconds) in duration (χ2 = 7.029, p = .01), appealed to fantasy (χ2 = 8.494, p = .004), and used advertising execution techniques emphasizing new products or features (49%) more often than in television ads (18%; χ2 = 11.078, p = .001). The findings provide insight into how calls to action in advertisements during Webcasts and traditional television offerings can move consumers to Web sites.


Anatolia ◽  
2006 ◽  
Vol 17 (1) ◽  
pp. 43-54 ◽  
Author(s):  
SEVGİN AKIŞ RONEY ◽  
MELTEM ÖZTURAN

Author(s):  
Vindaya Senadheera ◽  
Matthew Warren ◽  
Shona Leitch ◽  
Graeme Pye

Understanding the motives that encourage users to adopt social media to communicate with businesses is very important. This research study was conducted with Australian banks and adds to the development of empirically tested social media adoption model consisting of technological and social communication aspects (Senadheera, 2015). This chapter presents the findings of the research study based on analysis of wall posts gathered from Australian banks' Facebook presence in the year 2013. The research study involves a thematic analysis of frequently used words by Australian banks in their respective Facebook wall posts following an outcome of a word frequency test conducted using NVivo. This analysis was conducted with the proposed adoption model as the basis to determine whether banks' Facebook content addresses the basic user requirements driving them to adopt social media to communicate with Australian banks. The results strengthens the robustness and the applicability of the social media adoption model.


2014 ◽  
Vol 12 (3) ◽  
pp. 251 ◽  
Author(s):  
DeeDee M. Bennett, PhD

Social media platforms are increasingly becoming a useful tool for victims, humanitarians, volunteers, and the general public to communicate during disasters. Research has shown that there are multiple advantages to using social media and the applicability of these platforms crosses several different types of disasters (human-caused, natural, and terrorist) here in the United States and abroad. However, some emergency management agencies have been reluctant to use social media as one of their many communications tools. In this study, the usefulness of social media for emergency management was examined over a 30-day period following a series of tornadoes. Using an observational approach, the public posts disseminated from an emergency management agency were analyzed to determine how two social media platforms were used. The findings show how emergency management agencies could leverage the connectedness of social media to reach victims and make unlikely partnerships.


2016 ◽  
Vol 14 (2) ◽  
pp. 127 ◽  
Author(s):  
Jason David Rivera, PhD ◽  
Zachary David Wood, MA

This exploratory study sought to observe the perceptions, usage, and planned management of spontaneous volunteers in disaster planning and response within various urban environments. The authors discuss the perceptions of spontaneous volunteerism in America, specifically the challenges of using spontaneous volunteers in disaster response activities. A content analysis of the 50 largest cities in the US Office of Emergency Management Web sites and a survey instrument administered to emergency managers in these 50 cities were used to explore various questions raised throughout the discussion of the literature. The authors found significant discrepancies between what is stated in the disaster plans of cities and what emergency managers claim is covered in their plans. Of the managers surveyed, only a handful mention spontaneous volunteers in their plans at all, and even fewercities discuss them extensively. In addition, stated perceptions of the value of spontaneous volunteers may impact both how we plan for them and the value they provide.


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