Determinants of Repurchase Intention in C2C E-Commerce

2018 ◽  
Vol 31 (3) ◽  
pp. 54-76
Author(s):  
Muhammad Rifki Shihab ◽  
Dimas Maulana ◽  
Achmad Nizar Hidayanto
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Perceived Value ◽  
Perceived Quality ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Repurchase Intention

In order to create a thriving c2c e-commerce environment, it is imperative for c2c e-commerce companies as well as merchants within to fully understand the factors that persuade existing customers to make repeat purchases. This article distinguishes itself by differentiating the roles of platform providers and those of merchants in identifying the determinants that affect repurchase intention in c2c e-commerce. Data in this article was collected from the users of a respected c2c e-commerce company in Indonesia. A total of 347 sample was analyzed using Partial Least Square (PLS), a variance based Structural Equation Modeling (SEM) aided by SmartPLS 2.0 software. The results of this article showed that satisfaction with merchants and trust in platform providers were factors that directly affected repurchase intention. Meanwhile, perceived quality of merchants, perceived quality of platform providers, perceived value, and trust in merchants were factors that affected repurchase intention indirectly.

scholarly journals MODEL PERSAMAAN STRUKTURAL TINGKAT KEPUASAN MASYARAKAT TERHADAP KUALITAS PELAYANAN JALAN TOL BALI MANDARA

2015 ◽  
Vol 4 (4) ◽  
pp. 169
Author(s):  
I PUTU AGUS WIDHIANTARA ◽  
I KOMANG GDE SUKARSA ◽  
I PUTU EKA N. KENCANA
Keyword(s):  
Structural Equation Modeling ◽  
Service Quality ◽  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Satisfaction Level ◽  
The Public ◽  
Dominant Influence

The aim of this research is to determine public satisfaction level for the quality of Bali Mandara Highway service and to determine the dominant variable influencing public satisfaction level. This research implemented by using Structural Equation Modeling Partial Least Square (SEM-PLS) and Servqual model. This research was conducted in Badung Regency in the period of March to June 2015. Data were collected by using questionnaires that were distributed directly to 150 users of respondents. The result shows that the public haven’t been satisfied with service quality provided by Jasamarga. Meanwhile the empathy, responsiveness and tangible are significantly influencing public satisfaction level to Bali Mandara Highway service quality. We also showed that empathy provide a dominant influence to public satisfaction level.

scholarly journals Faktor Yang Mempengaruhi Keputusan Pembelian Melalui Kepercayaan Sebagai Variabel Intervening Pada Marketplace Tokopedia

2021 ◽  
Vol 2 (02) ◽  
pp. 125-136
Author(s):  
Ratno Wijaya Kusuma ◽  
Tio Ban ◽  
Robert Yan ◽  
Muhamad Guntur
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Purchasing Decisions ◽  
Quality Of Information ◽  
Business World ◽  
Sample Number

Penelitian ini dilatarbelakangi oleh pertumbuhan bisnis online yang terus maju pesat di era modern saat ini ditandai dengan banyak munculnya pesaing-pesaing baru di dunia bisnis oline (Marketplace). Tujuan penelitian ini untuk mengetahui seberapa pengaruhnya tingkat persepsi promosi, kualitas informasi, dan keragaman produk melalui kepercayaan  terhadap keputusan pembelian. Metode yang digunakan dalam penelitian ini adalah kuantitaf untuk populasi dan sample adalah pengguna aplikasi Tokopedia di kabupaten Bekasi dengan jumlah sampel 106 responden dan untuk analisisnya menggunakan metode Structural Equation Modeling (SEM) yang berbasis varians yaitu Partial Least Square (PLS). Hasil menunjukan bahwa variabel kepercayaan dapat memediasi persepsi promosi dan kualitas informasi dengan hasil yang positif dan signifikan terhadap keputusan pembelian. This research is motivated by the rapid growth of online businesses in the modern era today is characterized by many new competitors in the business world oline (Marketplace). The purpose of this study is to find out how influential the level of perception of promotion, quality of information, and diversity of products through trust in purchasing decisions. The method used in this study is quantifiable for the population and the sample is a tokopedia application user in Bekasi district with a sample number of 106 respondents and for its analysis using the variance-based Structural Equation Modeling (SEM) method, Partial Least Square (PLS). The results show that trust variables can mediate the perception of promotion and quality of information with positive and significant results on purchasing decisions.

scholarly journals The Effect of Country of Origin, Perceived Quality, And Brand Image on the Purchase Intention of Etude House Cosmetics

2019 ◽  
Vol 7 (2) ◽  
pp. 36
Author(s):  
Cindy Lestari Lie ◽  
Innocentius Bernarto
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Brand Image ◽  
Country Of Origin ◽  
Perceived Quality ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Positive Effects

The many interests of Indonesians for imported cosmetics have invited many foreign companies to enter the Indonesian market, including one of the leading cosmetic brands from South Korea, Etude House. The purpose of this research is to analyse and test the positive effects of country of origin, perceived quality, and brand image on the purchase intention of Etude House cosmetics. Based on the purpose of the research, the proposed hypotheses are: (1) The country of origin of a product affects positively on the purchase intention of a consumer, (2) The perceived quality of a product affects positively on the purchase intention of a consumer, and (3) The brand image of a product affects positively on the purchase intention of a consumer. The sample consists of Etude House consumers in Indonesia who are students of the University of Pelita Harapan, with a total of 146 respondents. The sampling technique used in the research is Convenience sampling method. The statistical analysis is applied by the approach of Partial Least Square – Structural Equation Modeling (PLS-SEM) method, with the program SmartPLS. The end result of this research has shown that (1) The country of origin of a product does not affect positively on purchase intention, (2) The perceived quality of a product has a positive and the most significant effect on purchase intention, and (3) The brand image of a product also has a positive and significant effect on purchase intention.

scholarly journals PENGARUH SERVICE QUALITY TERHADAP PERCEIVED IMAGE, PERCEIVED VALUE, DAN CUSTOMER SATISFACTION SERTA DAMPAKNYA TERHADAP BEHAVIORAL INTENTIONS (STUDI KASUS PADA MASKAPAI PENERBANGAN LION AIR INDONESIA)

2020 ◽  
Vol 4 (2) ◽  
pp. 156-170
Author(s):  
Ratna Kartika Zulya ◽  
Osa Omar Sharif
Keyword(s):  
Structural Equation Modeling ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Behavioral Intention ◽  
Behavioral Intentions ◽  
Structural Equation ◽  
Perceived Value ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling

Kondisi geografis Indonesia sangat membutuhkan pesawat sebagai sarana yang menjadi konektivitas antar pulau. Di tahun 2018, jumlah penumpang pesawat rute domestik mencapai 101.130.000 penumpang. Meskipun begitu, nyatanya di maskapai Lion Air mengalami penurunan jumlah penumpang sebesar 4,13%. Penelitian bertujuan untuk mengetahui bagaimana pengaruh Service Quality terhadap Perceived Image, Perceived Value, dan Customer Satisfaction, dan bagaimana dampaknya terhadap Behavioral Intention pada konsumen jasa maskapai Lion Air di Indonesia. Metode penelitian yang digunakan adalah metode kuantitatif dengan populasi dalam penelitian adalah masyarakat yang pernah menggunakan jasa maskapai Lion Air di Indonesia. Teknik pengambil sampel menggunakan rumus Cohran sehingga ditentukan jumlah sampel sebanyak 385 sampel. Tenik analisis data adalah teknik multivariat melalui alat analisis Structural Equation Modeling (SEM) Partial Least Square (PLS). Hasil temuan dalam penelitian adalah Service Quality merupakan faktor utama untuk meningkatkan Perceived Image, dan Perceived Value sehingga terciptanya Customer Satisfaction dan Behavioral Intention pada konsumen jasa maskapai Lion Air di Indonesia. Dengan begitu, maka disarankan bagi Lion untuk memprioritaskan Service Quality karena pengaruhnya besar terhadap Perceived Image, Perceived Value, dan Customer Satisfaction yang juga berdampak pada Behavioral Intentions pada konsumen maskapai Lion Air.

scholarly journals Pengaruh Perceived Quality, Social Influence Dan Perceived Price Terhadap Purchase Intention Brodo

2021 ◽  
Vol 3 (3) ◽  
pp. 580
Author(s):  
Aji Prastio ◽  
Rodhiah Rodhiah
Keyword(s):  
Structural Equation Modeling ◽  
Social Influence ◽  
Purchase Intention ◽  
Structural Equation ◽  
Perceived Quality ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Perceived Price ◽  
Convenience Sampling

The purpose of this study was to examine the effect of perceived quality, perceived price and social influence on the purchase intention of brodo shoes in Jakarta. The population of this study is people in the Jakarta. The sample in this study was 100 respondents using a nonprobability sampling method with a convenience sampling technique. Data collection techniques using google-form. The software used in this research is Smart Partial Least Square version 3 with the data analysis technique used is Structural Equation Modeling (SEM). The result of this study is that perceived quality affect purchase intention positively and significantly. Price perception influence purchase intention positively and significantly. Social influence affect purchase intention positively and significantly. Thus the results of the study can be concluded brodo company needs attention to perceived quality, perceived price and social influence to increase purchase intention. Tujuan dari penelitian ini adalah untuk menguji pengaruh persepsi kualitas, persepsi harga dan pengaruh sosial terhadap niat pembelian sepatu brodo di Jakarta. Populasi dari penelitian ini adalah masyarakat yang ada di daerah Jakarta. Sampel pada penelitian ini sebanyak 100 responden dengan menggunakan metode non probability sampling dengan teknik Convenience sampling. Teknik pengumpulan data dilakukan dengan menyebarkan kuesioner melalui google-form. Teknik analisis data yang digunakan adalah Structural Equation Modeling (SEM). Software yang digunakan dalam penelitian ini adalah Smart Partial Least Square versi 3 dengan. Hasil dari penelitian ini menunjukkan bahwa persepsi kualitas mempengaruhi niat pembelian secara positif dan signifikan. Persepsi harga mempengaruhi niat pembelian secara positif dan signifikan. Pengaruh sosial mempengaruhi niat pembelian secara positif dan signifikan. Dengan demikian hasil penelitian dapat disimpulkan perusahaan Brodo perlu memperhatikan persepsi kualitas, persepsi harga dan pengaruh sosial untuk meningkatkan niat pembelian.   

scholarly journals Pengaruh Endorsement Beauty Vlogger, Country Of Origin Dan Perceived Quality Terhadap Minat Beli Produk Kosmetik Mascara Maybelline (Studi pada Mahasiswa di Beberapa Universitas di Purwokerto)

2021 ◽  
Vol 1 (1) ◽  
pp. 23
Author(s):  
Anggita Widianingsih ◽  
Herni Justiana Astuti
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Country Of Origin ◽  
Perceived Quality ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Purposive Sampling

Tujuan dari penelitian ini adalah untuk menganalisis pengaruh endorsement beauty vlogger, country of origin, dan perceived quality terhadap minat beli produk kosmetik mascara Maybelline. Kuesioner digunakan sebagai alat pengumpulan data. Metode Purposive Sampling digunakan untuk memilih 90 sampel dengan beberapa kriteria yang telah ditentukan. Analisis data menggunakan Structural Equation Modeling pendekatan Partial Least Square. Hasil dari penelitian mengungkapkan bahwa endorsement beauty vlogger, perceived quality berpengaruh positif signifikan terhadap minat beli, country of origin berpengaruh positif signifikan terhadap perceived quality dan country of origin berpengaruh signifikan terhadap minat beli melalui perceived quality. Sedangkan country of origin tidak berpengaruh terhadap minat beli.

scholarly journals Purchase Intention Produk Frozen Food Berdasarkan Perceived Quality Dan Price Fairness

2021 ◽  
Vol 4 (1) ◽  
pp. 1-12
Author(s):  
Wildan Radista Wicaksana ◽  
Bella Paramastri ◽  
Helmina Ardyanfitri
Keyword(s):  
Structural Equation Modeling ◽  
Purchase Intention ◽  
Structural Equation ◽  
Perceived Quality ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Price Fairness ◽  
Frozen Food

Penelitian ini bertujuan untuk menguji pengaruh persepsi kualitas (Perceived Quality) dan kewajaran harga (Price Fairness) terhadap minat beli (Purchase Intention) pada produk frozen food. Populasi dari penelitian ini adalah konsumen yang berada di Surabaya. Sampel dari penelitian adalah 60 orang konsumen yang pernah melakukan pembelian frozen food. Metode penelitian yang digunakan adalah kuantitatif dengan teknik Analisa statistika yang digunakan dalam penelitian adalah SEM-PLS (Structural Equation Modeling-Partial Least Square). Hasil penelitian menunjukkan bahwa terdapat hubungan/pengaruh positif antara perceived quality dengan price fairness dan perceived quality dengan purchase intention, sedangkan tidak ada hubungan/pengaruh antara price fairness dan purchase intention. Pengaruh yang paling kuat adalah perceived quality terhadap price fairness. Sehingga konsumen menilai perceived quality merupakan hal yang penting bagi produk frozen food dan minat beli konsumen terhadap produk frozen food tidak ditentukan oleh price fairness. Keywords: Covid 19; Frozen Food; Perceived Quality; Price Fairness; Purchase Intention

A Partial Least Square Structural Equation Modeling: Prestige Perception in Tourism

2020 ◽  
Author(s):  
Murat Kayak
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Primary Data ◽  
Equation Modeling ◽  
Destination Brand ◽  
The Relationship ◽  
Intention To Revisit ◽  
Brand Prestige

This study aims to investigate destination brand prestige, and to explore the mediating effects of destination brand worldness between destination brand prestige and intention to revisit. Research is designed to collect primary data from the Taiwanese tourists. Partial least squares structural equation modeling is used to test the effects. The research model is appropriately implemented in Smart PLS 3 and a full mediation has existed through the empirical findings. The study shows how destination brand worldness mediates the relationship between destination brand prestige and intention to revisit.

TRANSPARANSI PAJAK DAN KEPERCAYAAN WAJIB PAJAK TERHADAP KEPATUHAN WAJIB PAJAK (SURVEI PADAWAJIB PAJAK KOTA DKI JAKARTA)

2019 ◽  
Vol 4 (1) ◽  
pp. 1-18
Author(s):  
Madjidainun Rahma
Keyword(s):  
Structural Equation Modeling ◽  
Random Sampling ◽  
Structural Equation ◽  
Sampling Technique ◽  
Target Population ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Research Results ◽  
Positive Effect

This research aims to identify and examine the effect of the Tax Transparency and Trust Taxpayers Against the Taxpayer Compliance existing areas of Jakarta. The method used is descriptive and associative. Target population studied is Unit in Unit 14 Analysis of the Tax Office in the region of Jakarta. Sampling technique used is random sampling. Model influence analyzed using SEM (Structural Equation Modeling ) with alternative method PLS ( Partial Least Square ) which is aimed at testing the Influence between Tax Transparency and Trust Taxpayers Against the Taxpayer Compliance that there diunit analysis has been given permission to conduct research. Results of the analysis showed that partially Tax Transparency and unsignificant positive effect on the Taxpayer Compliance. Similarly, the Trust Taxpayers partially positive and significant impact to the Taxpayer Compliance . Simultaneously Transparency and Trust Tax Taxpayers Against the Taxpayer Compliance effect, this means that the Tax and Trust trades Taxpayers together will increase the Taxpayer Compliance.   Keywords: Tax Transparency, Trust, Taxpayer Compliance.     Penelitan ini bertujuan untuk mengetahui dan menguji pengaruh Transparansi Pajak dan Kepercayaan Wajib Pajak Terhadap Kepatuhan Wajib Pajak yang ada wilayah DKI Jakarta. Metode yang digunakan adalah deskriptif dan asosiatif. Populasi target yang diteliti ialah Satuan Kerja yang ada di Unit Analisis 14 Kantor Pelayanan Pajak diwilayah DKI Jakarta. Teknik sampel yang digunakan ialah random sampling. Model pengaruh di analisa menggunakan analisis SEM (Structural Equation Modeling) dengan metode alternative PLS (Partial Least Square) yang bertujuan menguji Pengaruh antara Transparansi Pajak dan Kepercayaan Wajib Pajak Terhadap Kepatuhan Wajib Pajak yang ada diunit analisis yang telah diberi ijin untuk melakukan penelitian. Hasil analisis menunjukan bahwa Transparansi Pajak secara parsial berpengaruh positif dan tidak signifikan terhadap Kepatuhan Wajib Pajak. Begitu pula dengan Kepercayaan Wajib Pajak yang secara parsial berpengaruh positif dan signifikan terhadap Kepatuhan Wajib Pajak. Secara simultan Transparansi Pajak dan Kepercayaan Wajib Pajak berpengaruh Terhadap Kepatuhan Wajib Pajak, hal ini berarti bahwa dengan Transakasi Pajak dan Kepercayaan Wajib Pajak bersama-sama maka akan meningkatkan Kepatuhan Wajib Pajak.

scholarly journals PATIENT CENTEREDNESS IN HEALTH CARE: PERSPECTIVES FROM AN EMPIRICAL INVESTIGATION

2018 ◽  
Vol 11 (8) ◽  
pp. 450
Author(s):  
Rejikumar G ◽  
Archana Ks
Keyword(s):  
Health Care ◽  
Patient Satisfaction ◽  
Service Quality ◽  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Patient Centeredness ◽  
Personalized Health

Objectives: The objective of this study was to examine the formation of wellness perceptions and satisfaction from antecedents that explain various attributes regarding service quality perceptions about doctors by patients. The topic is of contemporary relevance as health-care firms are reengineering their competencies to deliver personalized health services to for unmatched experience to develop long-term relationships with patients.Methods: Responses from 280 patients about service quality attributes of doctors, wellness perceptions, and their satisfaction are collected using a structured questionnaire. An exploratory factor analysis was performed using SPSS. 20 to identify significant dimensions of doctor’s service quality. The theoretical model developed with these dimensions, wellness perceptions, and patient satisfaction was estimated using partial least square-based structural equation modeling approach to test hypotheses about linkages among these constructs.Results: The dimension structure of doctor’s service quality contained constructs such as “price affordability of medicines,” “quality of diagnosis,” “interaction quality of doctor,” “appropriateness of tests prescribed,” and “quality of usage prescriptions.” These service quality dimensions of doctor significantly develop wellness perceptions and satisfaction among patients. Wellness perceptions act as a mediator in satisfaction development.Conclusions: Patient satisfaction and wellness perceptions are of primary importance in improving service quality in health care and to remain competitive. The health-care firms should train their professionals to interact with the patients more efficiently by adhering to the philosophy of patient centeredness in their service process.

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