Strategies for Promoting Research Culture to Support Knowledge Society
Research is deemed to be of more value when it rightly augments the economic development processes. Research is all the most important in today's era as the society today is knowledge grounded. Research especially in business area and any other social sciences cannot be merely conjectural – there is greater need to understand and include the practical aspects. In particular, there are a number of new and exciting digital technologies, which offer researchers considerable advantages in terms of speed, access connectivity and economy. Through in depth literature review and contextual analysis, the aim of this paper is to aid institutions and scholars in recognizing the gains of adapting inclusive approach, suggesting strategies for promoting research culture to support knowledge society so that the world of academia continues to excel in its role of knowledge creation, knowledge transfer and knowledge dissemination.