scholarly journals THE MULTIPLE MEDIATION ROLES OF TRUST AND SATISFACTION IN THE EFFECT OF PERCEIVED CORPORATE SOCIAL RESPONSIBILITY ON LOYALTY

2021 ◽  
Vol 19 (01) ◽  
pp. 49-69
Author(s):  
Abdullah Uslu ◽  
Halil İbrahim Şengün

Purpose – This study aims at investigating the effect of corporate social responsibility perceptions of local people living in Diyarbakır on bank loyalty in terms of banking services and the mediator roles of trust and satisfaction in this effect. Research methodology – Cronbach’s Alpha coefficients, reliability, convergent and discriminant validity and multicollinearity were examined before testing the hypotheses of the research. The validity of the measurement model for the variables that are included in the model was examined by the confirmatory factor analysis. Partial least squares path modelling was used to analyze the research model and hypotheses, and multiple mediation analysis was used to test the mediation effects. The collected data were analyzed by the software SPSS 22.0 and SmartPLS 3.3.0. Findings – The research results exposed that the corporate social responsibility perceptions of bank customers have significant and positive effects on bank loyalty. Furthermore, satisfaction has had partial mediation effects on the relationship between CSR perception and loyalty. Research limitations – The population covers individuals with regular wage or salary who live in Diyarbakır. The survey was conducted between October 1 and December 1, 2019, with convenience sampling technique and 400 questionnaires were collected. Practical implications – When conducting CSR activities, businesses should emphasize that trust and satisfaction have an essential effect as well as loyalty. Originality/Value – This study investigated the simultaneous multiple mediator effects of trust and satisfaction in the relationship between CSR and loyalty.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Haruna Babatunde Jaiyeoba ◽  
Shahoriyer Hossain ◽  
Hamzah Mohd Salleh ◽  
Amal A.M. Elgharbawy

Purpose This paper aims to intend to ascertain whether corporate social responsibility (CSR) can serve as an effective promotional tool for the Malaysian halal certified companies in the era of Covid-19 pandemic. Starting from being nice to do, the emergence of the Covid-19 pandemic has brought CSR to the forefront of businesses, forcing them to rapidly shift from profit maximisation to business preservation. Thus, it is practically crucial to ascertain whether CSR could be effectively used to promote halal brands in this era. Design/methodology/approach To achieve the stated aim, a survey questionnaire was developed and used to collect data from 295 participants who are familiar with the concepts of CSR and halal in Malaysia. The data collected were analysed using both descriptive and inferential statistics. Findings The findings reveal that the commitment to halal best practices, zakat and charitable donations, environmental responsibility, employee welfare and responsible dealings with clients are the most important CSR activities that can promote halal certified companies in the era of Covid-19. Whilst there is a positive relationship between halal economic responsibility and CSR as a promotional tool, such relationship is not significant. Nevertheless, the relationship between legal responsibility and CSR as a promotional tool is negative and insignificant. Research limitations/implications Limitations are inevitable in any study where a convenient sampling technique is used. Respondents from Klang Valley in Malaysia make up a large proportion of the study’s sample. This may consequently limit the generalisability of the findings of this study. Hence, future research should adequately collect data from other cities in Malaysia. Moreover, this paper does not differentiate between perceptions of Muslims and non-Muslims or between male and female; this might have an effect, as Muslims are likely to favour most of the items in the questionnaire used to collect data for this study. Thus, future research may collect sufficient data to shed more light on this issue. Originality/value The researchers have revealed that CSR is an effective promotional tool for the Malaysian halal certified companies in the era of Covid-19 pandemic. Study of this nature is rare in academic literature.


sjesr ◽  
2021 ◽  
Vol 4 (1) ◽  
pp. 184-192
Author(s):  
Sidra Munawar ◽  
Khalid Hussain Abbasi ◽  
Dr. Naveed Iqbal Chaudhry

This study aims to explore the relationship between transformational leadership (TFL), transactional leadership (TSL) styles, and corporate social responsibility (CSR) practices. The study explains the role of leadership styles between CSR and organizational performance (OP) to investigate the influence of leadership styles over CSR practices this study is the first of its kind in the Asian perspective and Pakistan in particular. Self-administered questionnaires are used to conduct this large-scale field study, data is collected from major cities of Pakistan. Questionnaires are filled by executive managers and administrative staff.  Purposive sampling technique is adopted to approach the respondents. Obtained results prove that TFL is more closely interlinked to CSR practices and this relationship becomes robust with the involvement of stakeholder-oriented marketing. Moreover, findings suggest that TSL increases while the TFL decreases the relationship between CSR practices and OP.


2016 ◽  
Vol 9 (1) ◽  
pp. 137-144 ◽  
Author(s):  
Resam Lal Poudel

The research paper aims to show the relationship between corporate governance (CG) and corporate social responsibility (CSR) disclosure in Nepalese commercial banks. In simple terms corporate governance is the system by which companies are governed. It is a set of rules and behaviors according to which companies are managed and controlled. Corporate social responsibility or sustainability is an important feature in contemporary business addresses different aspects like business ethics, stakeholder’s management and social performance. Effective corporate governance is expected to support effective and efficient corporate social responsibility within commercial banks. The content analysis of 10 commercial banks composing 5 Joint Venture (JV) Banks and 5 Non Joint Venture (NJV) Banks though judgmental sampling method based on stratified sampling technique was used to extract CSR disclosure items and corporate governance factors from secondary data specifically annual report for the period of one year. T-test was employed to test the level of significance. Regression analysis was used to examine the relationship between corporate social responsibility disclosure and independent variables associated with corporate governance practices. The study reveals that different variables associated with corporate governance practices are positively and significantly correlated with the level of corporate social responsibility initiatives based on all three models. The paper is useful to organization and statutory bodies to take consideration of corporate governance practices which will enhance corporate social responsibility initiatives.Journal of Nepalese Business Studies Vol. 9, No. 1, 2015 pp.137-144


2019 ◽  
Vol 57 (1) ◽  
pp. 152-167 ◽  
Author(s):  
Khadija Bouraoui ◽  
Sonia Bensemmane ◽  
Marc Ohana ◽  
Marcello Russo

PurposeThe purpose of this paper is to examine the relationship between corporate social responsibility (CSR) and employees’ affective commitment. Three underlying mechanisms are used to explain the relationship between CSR and commitment, namely, deontic justice, social identity theory and social exchange theory.Design/methodology/approachData were collected through survey questionnaires. The sample consisted of 161 employees who work in private and public organizations in Tunisia. Regression analysis was conducted using a multiple mediation model.FindingsThe results reveal a positive and significant relationship between CSR and employees’ affective commitment. The perception of person–organization fit, organizational identification and perceived organizational support mediates the relationship between CSR and affective commitment.Originality/valueWith regard to CSR, past studies have never deal with deontic values in analyzing work behaviors. Furthermore, most previous studies have considered a direct effect between CSR perceptions and affective commitment. This study extends the literature by conceptualizing the indirect mechanisms linking CSR to employees’ affective commitment.


2020 ◽  
Vol 6 (4) ◽  
pp. 1261-1272
Author(s):  
Mariam Sohail ◽  
Shahid Iqbal ◽  
Waheed Asghar ◽  
Syed Arslan Haider

The aim of current articleis to examine the relationship between corporate social responsibility and competitive advantage in Project Management. This research used “Quantitative Methods” in which data was collected from five multinational fast-food companies of Pakistan by use of Likert Scale questionnaire. A sample of 80 persons was selected by using random sampling technique who are engaged in the selection and execution of corporate social responsibility activities. Data was statistically analyzed using the SPSS software version 20.Findings indicate that most of the multinational fast-food companies of Pakistan are engaged in corporate social responsibility practices. So, there is significant positive relationship between corporate social responsibility and competitive advantage.


2019 ◽  
Vol 15 (2) ◽  
pp. 173
Author(s):  
Anas Nikoyan ◽  
La Ode Alwi ◽  
Yasnoni Yasnoni

ABSTRAKPT. ANTAM Tbk UBPN SULTRA merupakan perusahaan yang bergerak dalam bidang eksplorasi bahan-bahan tambang seperti nikel, emas dan perak, serta bauksit.Desa Hakatutobu  merupakan salah satu wilayah yang terdapat di Kecamatan Pomalaa Kabupaten Kolaka yang berada dekat dengan PT. ANTAM Tbk UBPN SULTRA. Tujuan dari penelitian ini adalah untuk mengetahui kinerja pemberdayaan masyarakat dalam program corporate social responsibility (CSR). penelitian ini menggunakan metode Sample Random Sampling denganpengambilan sampel secara acak,dengan populasinya adalah masyarakat Desa Hakatutobu yang berada dikawasan binaan perusahaan PT. ANTAM Tbk UBPN SULTRA yang berjumlah 303 kepala keluarga (KK). Penentuan sampel dilakukan menggunakan teknik probability sampling dengan mengambil batas toleransi kesalahan 10% dari jumlah populasi yaitu 75 KK sebagai responden penelitian.Metode analisis yang digunakan untuk memetekan hubungan antara tingkat kinerja dan tingkat kepentingan yaitu metode analisis IPA (Importance Performance Analysis). Hasil penelitian ini menunjukkan bahwa perusahaan PT. ANTAM Tbk UBPN SULTRA  melaksanakan   kinerja pemberdayaan masyarakat dalam program CSR sudah sangat baik.Dengan adanya pemberdayaan masyarakat ini ,diharapkan agar perusahaan terus memberikan keterampilan kepada masyarakat desa dengan  lebih baik,menempatkan masyarakat menjadi proaktif dalam menentukan arah kemajuan. Kata Kunci: Kinerja perusahaan, Pemberdayaan Masyarakat, Program CSR dan perusahaan PT. ANTAM Tbk UBPN SULTRA ABSTRACTPT. ANTAM Tbk UBPN SULTRA is a company engaged in the field of exploration of mining materials such as nickel, gold and silver, and bauxite. Hakatutobu Village is one of the areas found in Pomalaa District, Kolaka Regency, which is close to PT. ANTAM Tbk  UBPN  SULRTA. Thepurpose  of  this  research  is to know  the performance empowerment of society in Corporate Social Responsibility (CSR) program. In this research use method Sample Random Sampling with taking sample in a manner random, with population of society in theHakatutobu village is located inarea guided company PT.ANTAM Tbk UBPN SULTRA, which amounts to 303 head family (KK). Determination of the sample use probability sampling technique and take the limit tolerances of the error are 10% from total population 75 household as respondent research.The analytical method used to determine the relationship between performance levels and importance levels is the Importance Performance Analysis method.  The result of this research indicates that company PT. ANTAM Tbk UBPN SULTRA implemented empowerment society in program CSR is very good.  Presences of empowerment society expected that company can give skills to society better. Make society to be proactive in determine direction progress.          Keywords: Performance  Company,  Empowerment  Community,  CSR and Company        Programs PT. ANTAM Tbk UBPN SULTRA.


2020 ◽  
Vol 21 (01) ◽  
Author(s):  
Yuliusman Yuliusman ◽  
Indra Lila Kusuma

This study aims to examine the effect of Good Corporate Governance on firm value by disclosing Corporate Social Responsibility and profitability as a moderating variable. Good Corporate Governance variables are measured by CGPI scores. Company value variable is measured by Tobins' Q. Corporate Social Responsibility disclosure variables measured by the GRI 4.0 item checklist. The profitability variable is measured by Return on Assets (ROA). This study uses a sample of companies that participated in the IICG on the Indonesia Stock Exchange (IDX) for the period 2014 - 2018. The sampling technique used was purposive sampling. The sample used in this study amounted to 7 companies, a total of 35 data. The data analysis technique in this study is the moderation regression analysis. The software used for data processing is SPSS version 22 for Windows. The results of hypothesis testing are as follows. First, Good Corporate Governance influences company value. Second, disclosure of Corporate Social Responsibility is able to moderate the relationship between Good Corporate Governance and corporate value. Third, profitability is not able to moderate the relationship between Good Corporate Governance and firm value.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Halder Yandry Loor-Zambrano ◽  
Luna Santos-Roldán ◽  
Beatriz Palacios-Florencio

PurposeThis paper aims to show the relationships between corporate social responsibility, job satisfaction (in its different facets or aspects) and employee commitment. In addition, the paper aims to identify the mediating role that facets of job satisfaction in the relationship between CSR and worker commitment.Design/methodology/approachThe authors propose a model of relations between the variables indicated and the use of a variance-based structural equation modelling technique to identify the relations in a sample of 318 workers from Ecuadorian companies who answered a questionnaire. Specifically, the partial least squares (PLS) methodology was employed using the Smart PLS software.FindingsThe results and findings of this work confirm the theoretical hypotheses specific to the influence of CSR on the five facets of job satisfaction. On the other hand, it should be stressed that only job satisfaction in itself has positive effects on employee engagement. Furthermore, our study shows that satisfaction with co-workers has a negative effect on commitment. However, this study's most relevant contribution is the consideration of the mediating nature of some aspects of job satisfaction in the relationship between CSR and organisational commitment: positive for job satisfaction itself and negative in the case of satisfaction with co-workers. Therefore, implementing CSR practices can be useful for organisations that wish to foster positive attitudes among their employees.Originality/valueThe work enriches specific knowledge about the relationships between CSR and some employee attitudes and behaviours: commitment and job satisfaction. Of particular relevance is the fact that CSR favourably conditions the commitment of employees through the satisfaction derived from the work itself. The presence of a negative impact of co-worker satisfaction on engagement highlights the need to examine CSR actions that generate adverse impacts on this facet of satisfaction.


2018 ◽  
Vol 2 (2) ◽  
pp. 174
Author(s):  
Febty Nurhikmah ◽  
Winarsih Winarsih ◽  
Metta Kusumaningtyas

<p><em>Corporate Social Responsibility Disclosure (CSR) is the information contained in the annual report that reveals information beyond the mandatory disclosure. Measurement of CSR disclosure in the Islamic perspective using ISR index (Islamic Social Reporting) which included the accounts of reporting CSR activities according to Islamic principles. This study aims to examine the relationship of the Sharia Supervisory Board and Intellectual Capital on Corporate Social Responsibility Disclosure with financial performance as a mediating variable. The study was conducted on annual report Islamic banking in Indonesia since the year 2010-2017. The study sample of 11 Islamic banks were selected through purposive sampling technique. Data analysis techniques used in this study is SEM-PLS using software smartpls 3.0. The result showed that Sharia Supervisory Board and Intellectual Capital have related negative and not significant to Corporate Social Responsibility Disclosure. However, based on the role of financial performance variables as variables mediating the relationship between Sharia Supervisory Board with Corporate Social Responsibility Disclosure show  negative and not significantly, while the relationship between Intellectual Capital with Corporate Social Responsibility Disclosure showed positive and significant.</em></p>


2018 ◽  
Vol 33 (1) ◽  
pp. 7-38 ◽  
Author(s):  
Ganga S. Dhanesh ◽  
Elmie Nekmat

This project investigated how issue involvement and positive affect are related to attitude and behavioral intention in the context of episodically and thematically framed corporate social responsibility (CSR) messages. We examined mediation effects of message elaboration on issue involvement and affect as well as moderation effects of dispositional skepticism on the relationships between affect, and attitude and behavioral intention. Results from two message-embedded surveys show that for the two types of messages used, issue involvement was positively correlated with positive affect and, consequently, with attitude and behavioral intention. However, for episodically framed messages, route-of-information processing mediated the relationship between issue involvement and affect. Dispositional skepticism moderated the relationship between positive affect and attitude toward the organization for these messages but did not affect behavioral intention. Overall, the findings suggest that prioritizing fact-based messaging over story-based messaging for involved publics could improve communication of the impact of CSR programs.


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