scholarly journals Absolute sucrose incentive reduction: Frustration or demotlvation?

1969 ◽  
Vol 15 (5) ◽  
pp. 249-250 ◽  
Author(s):  
Roberte E. Prytula ◽  
William G. Braud
Keyword(s):  
Incentive Reduction

scholarly journals The effect of prior rewarded goal box placements on incentive reduction behavior

1969 ◽  
Vol 16 (3) ◽  
pp. 147-148
Author(s):  
Stephen F. Davis ◽  
Alvin J. North
Keyword(s):  
Reduction Behavior ◽  
Incentive Reduction

scholarly journals Incentive reduction: Increases in postreinforcement detention and subsequent responding1

1969 ◽  
Vol 14 (1) ◽  
pp. 32-33
Author(s):  
James H. McHose ◽  
Larry L. Jacoby
Keyword(s):  
Incentive Reduction

scholarly journals The effect of varied reinforcement training on behavior following incentive reduction

1967 ◽  
Vol 9 (7) ◽  
pp. 395-396 ◽  
Author(s):  
Stephen F. Davis ◽  
Alvin J. North
Keyword(s):  
Incentive Reduction ◽  
Varied Reinforcement

scholarly journals The effect of number of large reward training trials on behavior following incentive reduction

1968 ◽  
Vol 11 (9) ◽  
pp. 311-312 ◽  
Author(s):  
Stephen F. Davis ◽  
Alvin J. North
Keyword(s):  
Large Reward ◽  
Incentive Reduction

scholarly journals Figuring Out Preference or Balancing Out Effort: Do Inferences From Incentives Undermine Post-Incentive Motivation?

2019 ◽  
Author(s):  
Oleg Urminsky ◽  
Indranil Goswami
Keyword(s):  
Incentive Motivation ◽  
Consumer Responses ◽  
Perceived Effort ◽  
Initial Task ◽  
Incentive Reduction

Do financial rewards undermine motivation by prompting people to infer from theirincentivized choices that they only did a task because of the incentive? We examine thisprediction of the overjustification hypothesis by manipulating the salience and availability ofinitial (i.e., pre-incentive) task attitudes in repeated choices between tasks. While remindingpeople about their initial task attitude prior to the incentive arrested post-incentivedisengagement, we fail to find persistent disengagement after an incentive ends, when initialattitudes are not salient. Contrary to the prediction of overjustification that the negative longerterm effects of incentives will be magnified when all of a person’s initial choices to do a taskwere incentivized, we also find no evidence of any post-incentive reduction in that case. Overall,our results contradict inferential accounts of post-incentive behavior and instead point to the roleof perceived effort and justification. We discuss implications for dynamic consumer responses topromotions.

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