scholarly journals A Multilevel Model of Environmentally Specific Social Identity in Predicting Environmental Strategies: Evidence from Technology Manufacturing Businesses

2021 ◽  
Vol 13 (8) ◽  
pp. 4567
Author(s):  
Stanley Y. B. Huang ◽  
Chih-Wen Ting ◽  
Yu-Ming Fei
Keyword(s):  
Transformational Leadership ◽  
Social Identity ◽  
Social Identity Theory ◽  
Multilevel Model ◽  
Hierarchical Linear Model ◽  
Chief Executive ◽  
Individual Level ◽  
Upper Echelons Theory ◽  
Environmental Strategies ◽  
Identity Based

This study proposed a multilevel model of environmentally specific social identity based on upper echelons theory and examined how environmentally specific transformational leadership influenced the environmentally specific social identity of the top management team (TMT), which consequently influenced a corporation’s choices of proactive environmental strategies. Besides, the environmentally specific transformational leadership atmosphere at the TMT level also influenced the environmentally specific social identity atmosphere at the TMT level, which consequently influenced a corporation’s choices of proactive environmental strategies at the same time. In particular, this study proposed a novel concept–environmentally specific social identity based on social identity theory, including environmentally specific self-categorization, environmentally specific affective commitment, environmentally specific self-esteem. This study employed a hierarchical linear model and collected longitudinal data of 210 chief executive officers with their 840 members of TMTs at technology manufacturing businesses of Greater China at three waves over six months to analyze the theoretical model. This study found that individual-level environmentally specific transformational leadership and TMT-level environmentally specific transformational leadership (atmosphere) influenced individual-level environmentally specific social identity and TMT-level environmentally specific social identity (atmosphere), which consequently influenced proactive environmental strategies. These findings provide theoretical insights for the field of sustainable development that can advance the literature on proactive environmental strategies.

Do identity-based perceptions lead to brand avoidance? A cross-national investigation

2019 ◽  
Vol 31 (4) ◽  
pp. 1095-1117 ◽  
Author(s):  
Muhammad Asif Khan ◽  
Rohail Ashraf ◽  
Aneela Malik
Keyword(s):  
Social Influence ◽  
Social Identity Theory ◽  
Structural Equation ◽  
Product Category ◽  
Potential Effect ◽  
Content Type ◽  
Individual Level ◽  
Country Level ◽  
Identity Based ◽  
Foreign Brands

PurposeThe purpose of this paper is to examine the effects of identity-based consumer perceptions on the brand avoidance of foreign brands across multiple markets.Design/methodology/approachFocussing on general product category brands, the study was conducted across two countries, i.e. New Zealand (Study 1) and Pakistan (Study 2), using online surveys. Study 1 explores the perceptions of university students, whereas Study 2 evaluates the perceptions of a more heterogeneous population across the country. Partial least squares–structural equation modelling was used to analyse the model.FindingsFirst, the results confirm that individual-level identity-based drivers (undesired self-congruence and negative social influence) consistently predict brand avoidance for foreign brands across both markets, whereas country-level drivers (consumer ethnocentrism and animosity) have inconsistent effects across the markets. Second, the study demonstrates that avoidance attitude fully mediates the relationship between antecedences and intentions to avoid foreign brands.Practical implicationsThe finding that undesired self-congruence is the strongest predictor of brand avoidance across the markets reinforces the importance of brand image congruence with the target audience. Considering the negative effect of social influence, especially on social media (i.e. Facebook and Twitter), this finding cautions managers to constantly monitor the prevailing negative word of mouth (online or offline) about the brand to mitigate its potential effect.Originality/valueDrawing on social identity theory, this study explores the identity-based pre-purchase determinants of brand avoidance at the country level and at the individual level. These determinants have never been explored yet in the context of brand avoidance.

scholarly journals A Short note on Accent–bias, Social Identity and Ethnocentrism

2017 ◽  
Vol 8 (4) ◽  
pp. 57 ◽  
Author(s):  
Rahul Chakraborty
Keyword(s):  
Social Identity ◽  
Social Identity Theory ◽  
Short Note ◽  
Pivotal Role ◽  
General Role ◽  
Accent Perception ◽  
Identity Based ◽  
Training Institutions ◽  
Group Memberships

This paper discusses the interrelations among accent-based biases, social identity and ethnocentrism. Construction of social identity creates a set of ethnocentric values within a person, which indirectly or directly plays a pivotal role in generating accent related biases. Starting with Tajfel’s (1959) social identity theory and then the discussion of ethnocentrism, accent related biases have a long documented origin, development and consequences. People construct their social identity based on numerous variables and then their in-group and out-group memberships are established. Ethnocentrism, as a variable, influences listeners’ accent perception and subsequent judgment regarding their perceived accent. The degree of ethnocentrism is related to speakers’ potential accent biases. As legal safeguard against accent related biases is absent, active resistance and awareness-initiation are expected from speech language pathologists and the concerned community in general. Role of training institutions is discussed. 

Social Identity Matters

2017 ◽  
pp. 326-361 ◽  
Author(s):  
Guida Helal ◽  
Wilson Ozuem
Keyword(s):  
Social Media ◽  
Social Identity ◽  
Social Identity Theory ◽  
Identity Theory ◽  
Customer Relationships ◽  
Marketing Communications ◽  
Managerial Implications ◽  
Social Media Platforms ◽  
Identity Based ◽  
Fashion Apparel

Fashion brands' online presence provide a platform for customers to supplement social identity based on associations with brands, and ultimately this can shape brand perceptions among customers through promised functional and symbolic benefits. Social media has matured into the prime channel for regular interactions and the development of brand-customer relationships that enrich social identity. Drawing on social identity theory, the current chapter examines how the evolving social media platforms impact on brand perceptions in the fashion apparel and accessories industries. The chapter focuses on theoretical implications and managerial implications. The concluding section offers some significant roles that social media and social identity may play in keeping up with the design and development of marketing communications programmes.

A Social Identity Perspective on the Legalization of Marijuana in the United States

2017 ◽  
Vol 38 (2) ◽  
pp. 206-217 ◽  
Author(s):  
Stephanie Geiger-Oneto ◽  
Travis Simkins
Keyword(s):  
Social Identity ◽  
Social Identity Theory ◽  
Legal Status ◽  
Identity Theory ◽  
Medical Marijuana ◽  
The United States ◽  
Individual Level ◽  
Recreational Marijuana ◽  
Group Members ◽  
Medical Marijuana Use

Using Social Identity Theory, this article explores the process by which a stigmatized consumption practice, namely recreational and medical marijuana use, has been gaining regulatory and normative legitimacy. An online panel (N=432) was surveyed about motivations to support the transition of a market from illegal to legal status from people who do not intend to directly participate in it. Consistent with Social Identity Theory, results indicated that that: (1) marijuana users reported a higher level of support for the legalization of medical and recreational marijuana than non-users; (2) status insecurity enhanced the level of support for legalizing medical marijuana among in-group members and decreased the level of support for out-group members (those not identifying with marijuana users). In addition, results suggested that non-users may engage in legitimation practices to benefit their communities rather than promoting individual level benefits. Overall, the present research provides a link between the micro level motivational processes of group members to support/oppose the transition of an illegal market to one with regulatory legitimacy.

Nationwide response to air pollution: Environmental behavior model based on self-identity and social identity process

2020 ◽  
pp. 002072092094060
Author(s):  
Liping Huang ◽  
Jing Ou ◽  
Jun Gao
Keyword(s):  
Air Pollution ◽  
Social Identity ◽  
Social Identity Theory ◽  
Structural Equation ◽  
Identity Theory ◽  
Environmental Behavior ◽  
Positive Influence ◽  
Equation Model ◽  
Self Identity ◽  
Individual Level

Environmental problems such as air pollution are global, and are created by human collective behavior. Accordingly, their remedies call for residents to transform their Pro-environmental behavior (PEB) from individual level to collective level. Based on the perspective of self-identity process and social identity process, this research proposes a comprehensive model by integrating elements from theory of planned behavior (TPB), self-identity theory and social identity theory. To assess the model, we have designed questionnaire and collected the survey data using Questionnaire Star (a professional data platform in China). The data were analyzed using both structural equation model (AMOS) and regression analysis (SPSS). It is found that there exist interactions between individual and collective factors, and their positive influence on PEB of the individuals with varying strengths. The broader view of the model can enhance our understanding regarding the intricate internal structure of ecological behavior, and it can also offer valuable reference when formulating environmental policies and education strategies.

Social Identity Matters

2020 ◽  
pp. 846-881
Author(s):  
Guida Helal ◽  
Wilson Ozuem
Keyword(s):  
Social Media ◽  
Social Identity ◽  
Social Identity Theory ◽  
Identity Theory ◽  
Customer Relationships ◽  
Marketing Communications ◽  
Managerial Implications ◽  
Social Media Platforms ◽  
Identity Based ◽  
Fashion Apparel

Fashion brands' online presence provide a platform for customers to supplement social identity based on associations with brands, and ultimately this can shape brand perceptions among customers through promised functional and symbolic benefits. Social media has matured into the prime channel for regular interactions and the development of brand-customer relationships that enrich social identity. Drawing on social identity theory, the current chapter examines how the evolving social media platforms impact on brand perceptions in the fashion apparel and accessories industries. The chapter focuses on theoretical implications and managerial implications. The concluding section offers some significant roles that social media and social identity may play in keeping up with the design and development of marketing communications programmes.

INGROUP BIAS AND SELF-ESTEEM: A META ANALYSIS

2017 ◽  
Author(s):  
Chris Aberson
Keyword(s):  
Social Identity ◽  
Social Identity Theory ◽  
Meta Analysis ◽  
Self Esteem ◽  
Ingroup Bias ◽  
Individual Level ◽  
Definition Of ◽  
The Individual ◽  
The Relationship

Social Identity Theory contains two seemingly incompatible predictions regarding the relationship between self-esteem and ingroup bias. The first focuses on low self-esteem as motivation for bias, predicting that low self-esteem individuals exhibit more ingroup bias. The second posits that high self-esteem results from exhibiting bias, thus, high self-esteem individuals exhibit greater bias. A meta analysis examined the relationship between self-esteem and ingroup bias. Additionally, the project examined methodological issues such as the lack of consistency in measurement of self-esteem, artificial dichotomization of self-esteem scores, classification of individuals as low self-esteem, and theoretical considerations such as the use of different ingroup bias strategies and the role of social category salience. Thirty-four studies yielding 102 effect sizes from 6660 subjects were included in the analysis.Results indicated a consistent pattern whereby high self-esteem individuals exhibited more ingroup bias than did individuals with low self-esteem. However, this result was moderated by ingroup bias strategy. When using ingroup bias strategies that required ratings of ingroup superiority, high self-esteem individuals showed more ingroup bias than individuals with low self-esteem. However, when using "indirect" strategies, such as rating groups that the individual did not contribute to, differences between low and high self-esteem individuals were not found. This result leads to the conclusion that both groups exhibit ingroup bias; however, individuals with low self-esteem are limited in the types of bias they exhibit. The pattern of results held for all self-esteem measures except for the Collective Self-Esteem Scale (CSES). No differences between low and high self-esteem individuals were found when scores on the CSES defined self-esteem. These results may however be an artifact of interactions with social identity salience. Methodological shortcomings were found in the definition of low self-esteem. Individuals were most commonly classified as "low self-esteem" based on median splits of self-esteem scores. This strategy resulted in classification of some individuals as low self-esteem despite relatively high self-esteem scores. Results of the current analysis are interpreted as indicating that individual level phenomena such as self-esteem may be predictive of group level behaviors. Implications for social identity theories are discussed.

Impact of executive citizenship and organizational commitment on corporate social responsibility

2015 ◽  
Vol 11 (2) ◽  
pp. 387-402 ◽  
Author(s):  
Sakthi Mahenthiran ◽  
Jane Lai Yee Terpstra-Tong ◽  
Robert Terpstra ◽  
Shanthy Rachagan
Keyword(s):  
Corporate Social Responsibility ◽  
Organizational Commitment ◽  
Social Responsibility ◽  
Public Transportation ◽  
Positive Impact ◽  
Chief Executive ◽  
Content Type ◽  
Individual Level ◽  
Upper Echelons Theory ◽  
Corporate Social

Purpose – This Malaysian study aims to use upper echelons theory and social identity theory variables to determine the chief executive officer (CEO) characteristics and attitudes associated with economic corporate social responsibility (CSR), legal-ethical CSR and discretionary CSR in Malaysian firms. The authors hypothesize that CSR engagements in the form of altruistic behaviour, with executives being part of the upper echelon, would tend to be expressing their values at individual level through the firm if they are affectively committed to their company. Design/methodology/approach – Using a sample of 151 Malaysian firms that took part in an annual CEO survey in 2010, the study measures executive citizenship as CEOs’ having critical attitude towards public issues such as public transportation, public education and crime. Hierarchical regression analyses are used to associate the CEO attitudes with the firms CSR. Findings – The authors find that executive citizenship attitude is significant and positively related to firm’s legal–ethical CSR. The authors also find that executive organizational commitment has a significant positive impact on dimensions of CSR. Additionally, the executive tenure impacts the level of philanthropic CSR of the firm. Originality/value – In Malaysia, firms have a strong incentive to engage in CSR to enhance their reputation and legitimacy because of the government’s influence on commercial activities. Our study is the first to examine how this notion of legitimization efforts at the individual level affects firms CSR activities.

scholarly journals Intergroup threat and affective polarization in a multi-party system

2021 ◽  
Vol 9 (2) ◽  
pp. 553-576
Author(s):  
Emma A. Renström ◽  
Hanna Bäck ◽  
Royce Carroll
Keyword(s):  
Social Identity ◽  
Social Identity Theory ◽  
Party System ◽  
Large Scale ◽  
Political Conflict ◽  
Political Polarization ◽  
Intergroup Threat ◽  
Individual Level ◽  
Trait Attribution ◽  
Negative Trait

What explains affective polarization among voters and societal groups? Much of the existing literature focusing on mass political polarization in modern democracies originates in the US, where studies have shown that, while ideological separation has grown, political conflict increasingly reflects social identity divisions rather than policy disagreements, resulting in affective polarization. We focus on explaining such polarization in a multi-party context. Drawing on social identity theory and intergroup threat theory, we hypothesize that individuals who perceive an intergroup threat show stronger intergroup differentiation and increased affective polarization. We analyze the influence of perceived threat on affective polarization drawing on two large-scale representative surveys in Sweden (N = 1429 and 1343). We show that individual-level affective polarization is related to perceived intergroup threats among the voters in both studies, measuring affective polarization using social distance, negative trait attribution, and party like-dislike ratings.

scholarly journals Place Identity: How Tourism Changes Our Destination

2016 ◽  
Vol 8 (2) ◽  
pp. 76 ◽  
Author(s):  
Yi Liu ◽  
Jieyu Cheng
Keyword(s):  
Social Identity ◽  
Social Identity Theory ◽  
Identity Theory ◽  
Place Identity ◽  
Comparative Case Study ◽  
World Culture ◽  
The Social ◽  
Culture Heritage ◽  
Identity Based

<p>According to the social identity theory, once people have categorized themselves and others into different group, they will contrast themselves and others, and their thinking and behaviors will become bounded up with in-group membership. There will be an emotional significance to our identification with a group, when outsiders come into a destination, indigenes will find the differences between the outsiders and themselves, then divide them into different groups that can reinforce the identification about their group even awake and strengthen place identity. Based on social identity theory and the comparative case study of Lijiang (a world culture heritage in China) and Palma (a tourist island in Spain), this essay is going to explain how tourism awakes place identity and affects identity boundary which causes a series phenomena that happened in our daily life no matter where we are, such as culture recover, maintaining the link with space, in-group favoritism, out-group bias and conflicts.</p>

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