scholarly journals Traditional Food Products—Between Place Marketing, Economic Importance and Sustainable Development

2021 ◽  
Vol 13 (3) ◽  
pp. 1277
Author(s):  
Magdalena Florek ◽  
Jakub Gazda
Keyword(s):  
Agricultural Production ◽  
Food Products ◽  
Economic Importance ◽  
Economic Viability ◽  
Traditional Food ◽  
Place Marketing ◽  
Food Sector ◽  
Explanatory Variables ◽  
Commodity Production ◽  
The Impact

The aim of this paper is to link the economic and marketing perspectives by means of the quantitative method to answer the question of whether traditional food products may play an important role in sustainable region development ensuring economic viability, and how (if at all) marketing should support this process. Due to the lack of unambiguous theoretical findings—the theory has not established a model of the impact of regional products on the food sector in the region and, further on, the economy—an atheoretical approach should be applied, which without priori findings (without favouring individual variable) will lead to an assessment of the above-described impact. Using the Bayesian approach, the authors have measured the above relations with respect to the case of Poland. The basis of the study is provided by a database developed by the authors for 16 Polish NUTS2 regions where lists of official traditional food products were compiled. Using the chosen method, a group of explanatory variables has been proposed (among them, a number of regional products) as factors potentially responsible for the dependent variable (value of agriculture production in the NUTS2 regions). The results indicate that the number of traditional food products does not determine the value of agricultural production on the level of the NUTS2 regions in Poland. This value is determined by commodity production rather than the factors of the so-called sustainable agriculture.

The Global Competitiveness and Comparative Advantages of Agri-Food Sectors

2017 ◽  
pp. 1-36
Keyword(s):  
Comparative Advantage ◽  
Agricultural Production ◽  
Arable Land ◽  
Current Trend ◽  
Food Products ◽  
Future Research ◽  
Food Sector ◽  
Global Competitiveness ◽  
The World ◽  
Negative Balance

In this chapter the emphasis was put on the analysis of indicators of Agri-food sector at the global level, aimed to point out readers to the level of global competitiveness and comparative advantage of Agri-food sector. After reading this chapter readers will be informed on the current structure of agricultural production. They will be able to understand the connection between changes in arable land in the world with the current trend in agricultural production. Readers will be able to understand the role and significance of agricultural and food products production, as the potential for the performance on international market. Indicators of trade of agri-food products, volume of export/import, balance and the coverage of import by export will be analysed. Readers will be able to evaluate the role of some products in turnover globally. They will understand which products are the carriers of export/import in the world and whether such position is in correlation with the existence of a positive comparative advantage of export and intra-industrial exchange. Readers will find out that the foreign exchange of food has a negative balance, which affects the existence of a negative comparative advantage of agri-food products export. They will be introduced also to other authors' attitudes. Special contribution of this chapter is in defining the directives for future research.

The Impact of Rumors on Social Media Sites in Behavior of Purchasing Food Products in the Egyptian Market

2021 ◽  
pp. 1538-1555
Author(s):  
Ali Ahmed Abdelkader ◽  
Hossam El Din Fathy Mohamed
Keyword(s):  
Social Media ◽  
Significant Relationship ◽  
Food Products ◽  
Primary Data ◽  
Purchasing Behavior ◽  
Food Sector ◽  
Significant Difference ◽  
Descriptive Approach ◽  
The Impact

The purpose of this article is to detect the impact of rumors on social media on the purchasing behavior of food products. The descriptive approach on four rumors related to food products were identified in the Egyptian market. A sample of 387 participants were selected from consumers who use Facebook in Egypt. The primary data was collected via an E-Questioner method. The results indicated that there is a significant relationship between the rumors on social media, and purchasing behavior of food products. There is also a significant difference between the products and the impact of rumors. These results assure the importance of social media and its impact on a customer's decision to purchase food products. This article not only explains the importance of rumors on social media in the food sector but also enhances the understanding of the influence of social media on consumer's behavior. It also provides some insights for facing the rumors. Organizations are advised to adopt social media in their business.

Assessment of State Subsidies to Agriculture in Russia

2020 ◽  
pp. 55-61
Author(s):  
Yu.P. Bondarenko ◽  
Keyword(s):  
Agricultural Production ◽  
Agricultural Economy ◽  
Weak Relationship ◽  
Commodity Production ◽  
Fixed Assets ◽  
State Subsidies ◽  
The Impact ◽  
Regions Of Russia ◽  
Capital Return

The author’s approach to assessing the impact of state subsidies on the growth of agricultural production through the analysis of the distribution of subsidies for agriculture in the regions of Russia is proposed. The calculations made reflect a weak relationship between the volume of subsidies and the indicators of agricultural production intensification, but at the same time a high focus on the displacement of households and the farming sector in favor of large commodity production in the multi-layered agricultural economy of the regions. stimulate the growth of capital return in agriculture, but only contributes to the introduction of new fixed assets in a narrow group of regions, which account for the main burden of forming the growth of agricultural production in the country.

The Impact of Rumors on Social Media Sites in Behavior of Purchasing Food Products in the Egyptian Market

2018 ◽  
Vol 9 (1) ◽  
pp. 19-35 ◽  
Author(s):  
Ali Ahmed Abdelkader ◽  
Hossam El Din Fathy Mohamed
Keyword(s):  
Social Media ◽  
Significant Relationship ◽  
Food Products ◽  
Primary Data ◽  
Purchasing Behavior ◽  
Food Sector ◽  
Significant Difference ◽  
Descriptive Approach ◽  
The Impact

The purpose of this article is to detect the impact of rumors on social media on the purchasing behavior of food products. The descriptive approach on four rumors related to food products were identified in the Egyptian market. A sample of 387 participants were selected from consumers who use Facebook in Egypt. The primary data was collected via an E-Questioner method. The results indicated that there is a significant relationship between the rumors on social media, and purchasing behavior of food products. There is also a significant difference between the products and the impact of rumors. These results assure the importance of social media and its impact on a customer's decision to purchase food products. This article not only explains the importance of rumors on social media in the food sector but also enhances the understanding of the influence of social media on consumer's behavior. It also provides some insights for facing the rumors. Organizations are advised to adopt social media in their business.

scholarly journals The Impact of Trade Balance of Agri-Food Products on the State’s Ability to Withstand the Crisis

2020 ◽  
Vol 1 (3) ◽  
pp. 107-111
Author(s):  
Dragan Dokić ◽  
Mirna Gavran ◽  
Maja Gregić ◽  
Vesna Gantner
Keyword(s):  
Food Security ◽  
Foreign Trade ◽  
Agricultural Production ◽  
Trade Balance ◽  
Supply And Demand ◽  
Food Product ◽  
Food Products ◽  
Added Value ◽  
Current Crisis ◽  
The Impact

The crisis represents a disorder that in contemporary society increasingly occurs. Crises are often the result of some earlier solutions. The situation in agricultural production in Croatia has been negative for years. Inadequate tax and high administrative burdens act to discourage the production process and impede the competitiveness of farmers. Furthermore, the measures taken to create added value are not enough, they can even be said to be wrong. The current crisis Covide-19 caused a disturbance on the market in terms of trends of supply and demand. The crisis period will show whether the country has an adequate strategy to overcome all the economic problems ahead. The aim of this paper was to analyze the readiness of the Republic of Croatia for crisis periods in terms of food security by analyzing the volume of agricultural production, the balance of foreign trade of agri-food products as well as the structure of total agri-food product trade. The determined trend of increasing deficits in agri-food products in foreign trade balance, particularly with EU countries implies the state's unenviable position regarding the food security indicating the need for implementation of adequate measures in the direction of the market organization and to facilitate investment in sustainable agriculture production systems.

scholarly journals Changes in Agricultural Markets in Poland following its Accession to the European Union

Management ◽  
2017 ◽  
Vol 21 (2) ◽  
pp. 138-150 ◽  
Author(s):  
Andrzej Czyżewski ◽  
Dariusz Czakowski
Keyword(s):  
European Union ◽  
Sugar Beet ◽  
Agricultural Production ◽  
Trade Balance ◽  
Agricultural Products ◽  
The European Union ◽  
Food Sector ◽  
Commodity Production ◽  
Real Purchasing ◽  
The Eu

Summary This article attempts to determine the most significant tendencies and changes observed in Poland’s core markets of agricultural products, which occurred during the period preceding Poland’s accession to the European Union (1994-2003) and after the accession (2004-2013). The key markets of agricultural products include markets with the largest value of commodity production during the analysed period, such as cereals, potatoes, sugar beet, rapeseed, fruit, vegetables, pork, beef and poultry, cows’ milks and eggs. The development of domestic production, consumption and real purchasing prices were observed and compared in order to achieve the main objective. The research was preceded by the characterisation of macroeconomic and resource conditionalities of agricultural production as well as the trade balance of the Polish agri-food sector. On the basis of the conducted studies, there were singled out three groups of markets in which the situation during the period following Poland’s accession to the EU developed in a similar way.

“Land fever” and “Bankruptcy”: Social Problems in Hanoi’s Urbanizing Peri-urban Communities

2019 ◽  
Vol 5 (5) ◽  
pp. 550-562
Keyword(s):  
Rural Communities ◽  
Urban Communities ◽  
Agricultural Production ◽  
Social Problems ◽  
Social Issues ◽  
Field Research ◽  
Credit Market ◽  
Urbanization Process ◽  
Impact Of Urbanization ◽  
The Impact

Drawn upon field research in two peri-urban villages of Hanoi in 2014 and short re-visits recently, the research examines the widespread of gambling and other social issues in Hanoi’s urbanizing peri-urban communities which happened concurrently with the phenomenon of “land fever,” and at the time local villagers received compensation from land appropriation. The article aims to understand the impact of urbanization on these communities and the interface between urbanization and the increase of social problems. It argues that gambling, drug use, and other social problems have been existing in Vietnamese rural communities long before; however, when urbanization came, some people have higher chances to engage in these activities. Those are villagers who want to transform quickly into entrepreneurs or bosses by joining the “black credit” market and gambling. Together with middle-aged and old farmers who greatly relied on agricultural production and face difficulties in transforming their occupation, they formed the group of losers in the urbanization process. Received 6th January 2019; Revised 26th April 2019; Accepted 15th May 2019

Nation Branding in A Transnational Marketing Context: Serbia’s Brand Positioning Through Food and Wine

2016 ◽  
Vol 4 (2) ◽  
pp. 84-99 ◽  
Author(s):  
Evinc Dogan ◽  
Goran Petkovic
Keyword(s):  
Nation Branding ◽  
Place Marketing ◽  
Brand Positioning ◽  
Country Branding ◽  
Tourism Marketing ◽  
Nation Brand ◽  
Emerging Themes ◽  
Tourism Organization ◽  
The Impact ◽  
People’S Perceptions

Food and gastronomic values of a country are distinguished assets in marketing places. The aim of this article is exploring the ways in which Serbia rebrands itself through promoting the local food and culture and positions the nation brand in a transnational marketing context. The key concepts for this research originate from the literature in place marketing and branding. The gastronomic offer is an instrument shaping people’s perceptions about Serbia that is represented and communicated through values, narratives and manifestations. Accordingly, semiotics is adopted for analysing the data, which builds on three levels: axiological, narrative and discursive. Content analysis is used as a supportive method to infer meanings from codes and to determine emerging themes overarching the units of meaning.  The tourism marketing strategy of The National Tourism Organization of Serbia (TOS) is closely examined through the touristic promotion materials (i.e. catalogues, posters, Soul Food video). In sum, the analysis results reveal how the country branding strategy of Serbia is handled in terms of the impact on the perceptions with a focus on food as a tourist attraction. The research is valuable for place-marketers, strategists, governments, and scholars from different fields of academia.

Disciplining Polenta: A Parody on the Politics of Saving Food

2020 ◽  
Vol 20 (2) ◽  
pp. 1-11
Author(s):  
Zachary Nowak ◽  
Bradley M. Jones ◽  
Elisa Ascione
Keyword(s):  
Food Products ◽  
Social Value ◽  
Traditional Food ◽  
Traditional Foods ◽  
Time And Space ◽  
Historical Sources ◽  
Scholarly Literature ◽  
Identity Creation ◽  
The Past ◽  
The Social

This article begins with a parody, a fictitious set of regulations for the production of “traditional” Italian polenta. Through analysis of primary and secondary historical sources we then discuss the various meanings of which polenta has been the bearer through time and space in order to emphasize the mutability of the modes of preparation, ingredients, and the social value of traditional food products. Finally, we situate polenta within its broader cultural, political, and economic contexts, underlining the uses and abuses of rendering foods as traditional—a process always incomplete, often contested, never organic. In stirring up the past and present of polenta and placing it within both the projects of Italian identity creation and the broader scholarly literature on culinary tradition and taste, we emphasize that for so-called traditional foods to be saved, they must be continually reinvented.

Sign in / Sign up

Export Citation Format

Share Document