scholarly journals Marketing Innovations in Industry 4.0 and Their Impacts on Current Enterprises

2019 ◽  
Vol 9 (18) ◽  
pp. 3685 ◽  
Author(s):  
Otakar Ungerman ◽  
Jaroslava Dědková
Keyword(s):  
Correlation Analysis ◽  
Industry 4.0 ◽  
Marketing Mix ◽  
Descriptive Statistics ◽  
Statistical Hypothesis ◽  
Primary Research ◽  
Strategic Objectives ◽  
Industrial Enterprises ◽  
Industrial Companies ◽  
The Relationship

This paper discussed the marketing innovations associated with Industry 4.0 and the effects that these innovative approaches cause. The main aim of the research was to discover the relationship between marketing innovations and their effects. Knowledge of this relationship can be used for the strategic planning of industrial companies in practice. The research methodology consisted of pilot research followed by primary research in industrial enterprises. The data were evaluated by descriptive statistics, statistical hypothesis, and correlation analysis. Through the research, the authors identified the importance of 17 innovative marketing tools and the strength of the use of 11 effects resulting from the implementation of these tools. The authors identified the relationships between tools and their implications in Industry 4.0 where a correlation was demonstrated. A list of 11 strategic objectives was created and, subsequently, a specific marketing mix proposal for each objective consisting of innovative marketing tools was as well. The results of this work enable enterprises involved in Industry 4.0 to better plan.

scholarly journals Key factors of development of the industrial enterprises in the conditions of the industry 4.0

2018 ◽  
Vol 11 (1) ◽  
pp. 11-19
Author(s):  
T. O. Tolstykh ◽  
L. A. Gamidullayeva ◽  
E. V. Shkarupeta
Keyword(s):  
Public Relations ◽  
Organizational Development ◽  
Industry 4.0 ◽  
Digital Economy ◽  
Digital Products ◽  
Industrial Enterprises ◽  
Industrial Companies ◽  
Digital Ecosystem ◽  
The Future ◽  
Innovative Products

he digital economy actively develops in Russia: according to the report of World Economic Forum, on indicators of availability, use and influence of appropriate technologies on economy and the public relations our country treats 30% of the most advanced countries. The programs of digital economy adopted in the different countries put one of key indicators digitalization of traditional branches. If to speak about manufacturing sectors, then their digitalization is defined substantially by the industrial Internet and depth of his use. Many players – both the industrial companies, and telecommunication are interested in development and introduction of these technologies, and suppliers of the equipment, are created special associations and associations. The purpose of this article is the description of models and algorithms of processes of digitalization of key information (intra-corporate and external) activity of the industrial enterprise; development of methods, technologies and analysis algorithms of «big data» on the basis of technology of the industry 4.0 for management of the industrial enterprises for development of their business. As the frontier of organizational development of processes of digital transformation the organization of the laboratory allowing to carry out the analysis, assessment and engineering of the existing processes at the industrial enterprises from positions of digitalization, productivity, design orientation and efficiency is considered. The analysis of international and Russian experience of creation of similar laboratories within a national innovative digital ecosystem is carried out. The digital laboratory helps to accelerate process of creation of new innovative products and services for growth of business and the successful competition on Russian and the world markets: possibly not only to present, but also to simulate the future of business in 10–20 years: to create prototypes of digital products, to test them, to check as they will work in the future and if necessary to finish.

scholarly journals Effects of innovation activity in industrial enterprises in Eastern Poland

2015 ◽  
Vol 6 (2) ◽  
pp. 53 ◽  
Author(s):  
Katarzyna Szopik-Depczyńska
Keyword(s):  
Innovation Policy ◽  
Innovation Activity ◽  
Probit Regression ◽  
Regional Innovation ◽  
Industrial Enterprises ◽  
Industrial Companies ◽  
Quality Of Products ◽  
Main Effects ◽  
The Relationship

Implementation of innovation in the field of product, process, organization and/or marketing, as part of the competitive struggle, is therefore linked to the achievement of various objectives and effects. The main objective of the study was to describe the relationship between the different effects of innovation activity and the extent of innovative activity of industrial enterprises, such as investment in innovation and implementation of innovative solutions. The survey had been conducted in years 2010-12 in 1067 industrial companies, operating in Eastern Poland (Warmia-Mazury, Podlasie, Lublin, Świętokrzyskie and Podkarpackie voivodeships). The methodological part of the analyses is based on the probability calculus - probit regression. Industrial enterprises in Eastern Poland indicated on improved quality of products offered on the market and increased range of products as the main effects of innovation activity. Analysis of innovation activity phenomena characterized in the article may have an impact on the perception of regional innovation policy, in terms of its nature and direction, as well as the vital question of the effectiveness of instruments of supporting innovativeness of industrial enterprises in Eastern Poland.

scholarly journals The Relationship Between Perceptions of Winning and Achievement Goals of Female Basketball Players

2019 ◽  
Vol 7 (3S) ◽  
pp. 127
Author(s):  
Fatma Çepikkurt ◽  
Esen Kızıldağ Kale
Keyword(s):  
Correlation Analysis ◽  
Achievement Goals ◽  
Pearson Correlation ◽  
T Test ◽  
External Factors ◽  
Descriptive Statistics ◽  
Basketball Players ◽  
Pearson Correlation Analysis ◽  
And Performance ◽  
The Relationship

The aim of this study was to measure the levels of perceptions of winning and determine the achievement goals of female basketball players, and to investigate the relationship between the two. Ninety-two female basketball players between the ages of 16 and 31 (Xage=19.45± 3.46; Xsportage= 6.97± 4.64) participated in this study. In order to measure the participants’ perceptions related to winning, the “Perception of Winning Scale”, developed by Okur and Güven (2012), was used. The "2x2 Achievement Goals Questionnaire”, developed by Conroy et al. (2003) and adapted for Turkish by Kazak Çetinkalp et al. (2009), was used to determine the achievement goals of the participants. Descriptive statistics, Pearson Product-Moment Multiplication Correlation Analysis, and the independent t-test were used to analyse the data. The participants scored high on the Perception of Winning Scale, while their highest mean scores on the 2x2 Achievement Goals Questionnaire were on the “mastery approach” subscale. Pearson correlation analysis revealed the existence of a statistically significant and positive correlation between winning perception and performance-approach and between winning perception and performance-avoidance. The results of this study indicated that the participating female basketball players perceived winning as being ahead of others, being superior to or not being surpassed by others, and not being behind others. We thus concluded that they attributed winning to external factors.

Positive perception and psychological vulnerability levels of academicians during Covid 19 quarantine period

2020 ◽  
Vol 8 (4) ◽  
pp. 876-883
Author(s):  
Veysel Temel ◽  
Keyword(s):  
Correlation Analysis ◽  
Normal Distribution ◽  
Negative Relationship ◽  
Study Data ◽  
Descriptive Statistics ◽  
Positive Perception ◽  
Self Confidence ◽  
Psychological Vulnerability ◽  
Sports Sciences ◽  
The Relationship

Positive perception positively increases the value of the person, self-confidence and perspective towards time (Icerson and Pines, 2013). The current study aims to determine the relationship between the positive perception and psychological vulnerability levels of academicians who worked in Sports Sciences faculties and Physical Education and Sports High Schools of the universities during the Covid-19 quarantine period. The study group consisted of a total of 136 academicians, 34 women and 102 men. To determine the relationship between the positive perception and psychological vulnerability levels of the participants, “Positive Perception Scale” developed by Akın et al. (2015) and "Psychological Vulnerability Scale" developed by Sinclair and Wallston (1999) and adapted to Turkish by Akin and Eker (2011) were used. Skewness-Kurtosis normality distribution test was used to determine whether the measurements are suitable for normal distribution. Skewness-Kurtosis technique showed normal distribution in all dimensions according to the technique. In the analysis of the study data, Pearson Product Moment Correlation Analysis with descriptive statistics and MANOVA analyses scores were performed to determine the relationship between positive perception and psychological vulnerability. As a result, it is understood that academicians have over mid-level sub-dimensions of positive perception level and below mid-level psychological vulnerability levels. According to the results of the correlation analysis, it was concluded that there was a negative relationship between the psychological vulnerability and sub-dimensions of the positive perception scale.

scholarly journals Industry 4.0 Quantum Strategic Organizational Design Configurations. The Case of 3 Qubits: One Reports to Two

Entropy ◽  
2021 ◽  
Vol 23 (3) ◽  
pp. 374
Author(s):  
Javier Villalba-Diez ◽  
Juan Carlos Losada ◽  
Rosa María Benito ◽  
Ana González-Marcos
Keyword(s):  
Industry 4.0 ◽  
Organizational Design ◽  
Quantum Circuit ◽  
Quantum Simulation ◽  
Quantum Circuits ◽  
Strategic Objectives ◽  
Alignment Probability ◽  
Decision Networks ◽  
First Case ◽  
The Relationship

In this work we explore how the relationship between one subordinate reporting to two leaders influences the alignment of the latter with the company’s strategic objectives in an Industry 4.0 environment. We do this through the implementation of quantum circuits that represent decision networks. This is done for two cases: One in which the leaders do not communicate with each other, and one in which they do. Through the quantum simulation of strategic organizational design configurations (QSOD) through 500 quantum circuit simulations, we conclude that in the first case both leaders are not simultaneously in alignment, and in the second case that both reporting nodes need to have an alignment probability higher than 90% to support the leader node.

scholarly journals CRM and its results in Czech small and medium companies

2016 ◽  
Author(s):  
Halina Starzyczna ◽  
Michal Stoklasa ◽  
Pavlina Pellesova
Keyword(s):  
Customer Relationship Management ◽  
Questionnaire Survey ◽  
Relationship Management ◽  
Customer Relationship ◽  
Statistical Hypothesis ◽  
Long Term Results ◽  
Primary Research ◽  
Research Findings ◽  
The Relationship

The objective of this article is to present partial results of primary research, which was carried out on the basis of questionnaire survey that was focused on the issue of customer relationship management in small and medium-sized companies. The basis is brief theoretical debate focused on the specifics of small and medium-sized companies and customer relationship management. The sample consists of 736 companies from the Moravian-Silesian Region. The research findings focus on CRM awareness, what CRM means to companies and what are the long term results of CRM utilization. The final part of the article presents the established and verified statistical hypothesis reflecting the nature of the relationship between respondents and their answers.

scholarly journals The Double Mediating Effect of Start-Up Motive and Start-Up Spirit between Start-Up Opportunity Awareness and Expected Outcome af a Start-Up

2019 ◽  
Vol 8 (2S6) ◽  
pp. 280-284
Keyword(s):  
Data Analysis ◽  
Correlation Analysis ◽  
Mediating Effect ◽  
Descriptive Statistics ◽  
Mediation Effect ◽  
Effect Analysis ◽  
Start Up ◽  
Expected Outcome ◽  
The Relationship ◽  
Closing Rate

The purpose of this study was to investigate the double mediating effect of start-up motive and start-up spirit between start-up opportunity awareness and expected outcome of a start-up. The subjects of this study were 251 employees living in Seoul, Daejeon, Chungnam, and Chungbuk in Korea. The collected data were analyzed using SPSS PC+ and PROCESS macro. Correlation analysis, reliability analysis, descriptive statistics, and mediation effect analysis were applied for data analysis. First, start-up opportunity awareness was positively correlated with start-up motive, start-up spirit, and the expected outcome of a start-up. Second, the start-up motive mediated the relationship between start-up opportunity awareness and the expected outcome of a start-up. Third, the start-up spirit mediated the relationship between start-up opportunity awareness and the expected outcome of a start-up. Fourth, start-up motive and start-up spirit both mediated the relationship between start-up opportunity awareness and the expected outcome of a start-up. Finally, based on the results of this study, the ways to overcome the low level of start-up spirit and the early closing rate of start-up were discussed

scholarly journals Big data analytics of the technological equipment based on Data Lake architecture

2019 ◽  
Vol 298 ◽  
pp. 00079 ◽  
Author(s):  
Ilya Kovalev ◽  
Ramil Nezhmetdinov ◽  
Denis Kvashnin
Keyword(s):  
Data Aggregation ◽  
Industry 4.0 ◽  
Data Analytics ◽  
Traditional Approach ◽  
Big Data Analytics ◽  
Digital Transformation ◽  
Industrial Enterprises ◽  
Industrial Companies ◽  
Whole Process ◽  
Almost All

Currently, more and more managers of medium and large industrial companies are thinking about conducting a digital transformation of their enterprise. Each company is forced to strive to find an approach to optimizing production in order to remain competitive in the market. For industrial enterprises, this approach may be a digital transformation using the ideas of Industry 4.0. The digital transformation of an enterprise is a complex and multifaceted process that affects almost all levels of production. At the head of this whole process are data. Data on the work of production must be collected, stored, aggregated, transferred to various levels. Existing methods for storing data are not always suitable for working with BigData, new solutions are needed. The paper shows a comparison of the traditional approach to data aggregation and a promising direction based on the architecture of Data Lake.

Undergraduates' day-to-day lying behaviors: Implications, targets, and psychological characteristics

2016 ◽  
Vol 44 (8) ◽  
pp. 1329-1338 ◽  
Author(s):  
Su-Lin Chiu ◽  
Fu-Yuan Hong ◽  
Shao-I Chiu
Keyword(s):  
Gender Differences ◽  
Gender Difference ◽  
Correlation Analysis ◽  
Descriptive Statistics ◽  
Psychological Characteristics ◽  
Significant Gender Difference ◽  
Frequency Of Occurrence ◽  
Pearson Product Moment Correlation ◽  
And Gender ◽  
The Relationship

We analyzed undergraduates' (N = 232) day-to-day lying behavior in order to explore the frequency of occurrence, kinds of lying behavior, and gender differences, and to analyze the relationship between lying behaviors and individual undergraduates' psychological characteristics. We developed a questionnaire and analyzed the results using descriptive statistics, t tests, and Pearson product-moment correlation analysis. Results showed that the undergraduates' day-to-day behavior could be divided into the following 5 types of lying: excuse, absenteeism, cheating, negative, and spending. More than 80% of the undergraduates said they had told a lie in a day-to-day situation within the 1-year period covered in this study. There was no significant gender difference in any aspect of the undergraduates' day-to-day lying behavior, although there was a significant correlation between day-to-day lying behavior and negative psychological characteristics.

Managerial model of business performance in industry 4.0 concept concentrated on effective manufacturing process

2018 ◽  
Vol 4 (10) ◽  
pp. 351-360
Author(s):  
Felicita Chromjakova
Keyword(s):  
Industry 4.0 ◽  
Business Performance ◽  
Process Model ◽  
Basic Assumption ◽  
Flexible Production ◽  
Process Stability ◽  
Industrial Enterprises ◽  
Industrial Companies ◽  
Effectiveness And Efficiency ◽  
Special Process

A mutual combination of various managerial conceptions claims a lot of new opportunities for production managers, such as how to influence effectiveness and efficiency of flexible production flows based on the industry 4.0 concept. This paper is concentrated on the research of actual conditions, active influencing real manufacturing processes and their special process stability as a basic assumption for flexible implementation of industry 4.0 in industrial enterprises. In the real production process, the horizontal managerial concept is confronted with the vertical (digitised) manufacturing concept. The results presented in this paper are based on the research and survey realised in various industrial companies. Keywords: Process, model, industry 4.0, flexibility.

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