Empirical Study of the Influences of Different Types of Nostalgic Advertisements on Mechanism of Action of Purchase Intention
2019 ◽
Vol 19
(2)
◽
pp. 1-17
2015 ◽
Vol 40
(2)
◽
pp. 107-117
2016 ◽
Vol 27
(5)
◽
pp. 1399-1412