scholarly journals Discussion on the communication strategy of mobile phone news client from the perspective of new media communication

2018 ◽  
Keyword(s):  
New Media ◽  
Mobile Phone ◽  
Communication Strategy ◽  
Media Communication

Study on New Media Communication Strategy of Traditional Chinese Sports

2021 ◽  
Author(s):  
Ningning He ◽  
Su Yan ◽  
Jun Wang ◽  
Yin Yu ◽  
Xuebing Qin ◽  
...  
Keyword(s):  
New Media ◽  
Communication Strategy ◽  
Media Communication

scholarly journals Donald Trump's Social Media Communication or the voice of a man is stronger than the voice of an institution

2019 ◽  
Vol 1 ◽  
pp. 1-8
Author(s):  
Tanase Tasente ◽  
Mihaela Rus
Keyword(s):  
Social Media ◽  
New Media ◽  
Interpersonal Communication ◽  
Communication Strategies ◽  
Communication Strategy ◽  
Social Environments ◽  
Media Communication ◽  
The Government ◽  
Social Media Communication ◽  
The Voice

Social Media (Facebook, Instagram, Twitter, etc.) have revolutionized the communication strategies of public institutions in recent years, and communication strategies have understood the different principles on which these new media have been built, compared to traditional means of communication. Beyond the huge openness of these social environments, Social Meda is encouraging users to participate in the in the government process and created a new mechanism through which institution becomes a person, and institutional communication becomes interpersonal communication. This was speculated by many candidates who have won such a high online reputation that their voice can be stronger than the voice of an institution. This study focused on analyzing the Social Media communication strategy of Donald Trump, from 1 July 2018 to 1 July 2019. Thus, we have analyzed the Key Performance Indicators (KPIs) that facilitate Social Media communication, we have identified and analyzed the messages that generate high engagement from users as well as the dominant reactions generated by the online audience.

STRATEGI KOMUNIKASI CROWDFUNDING PADA KOLASE.COM

2019 ◽  
Vol 2 (2) ◽  
pp. 177-187
Author(s):  
Venessa Agusta Gogali ◽  
Fajar Muharam ◽  
Syarif Fitri
Keyword(s):  
Social Media ◽  
Communication Strategies ◽  
Communication Strategy ◽  
New Method ◽  
Media Communication ◽  
Social Activists ◽  
Social Media Communication

Crowdfunding is a new method in fundraising activities based online. Moreover, the level of penetration of social media to the community is increasingly high. This makes social activists and academics realize that it is important to study social media communication strategies in crowdfunding activities. There is encouragement to provide an overview of crowdfunding activities. So the author conducted a research on "Crowdfunding Communication Strategy Through Kolase.com Through Case Study on the #BikinNyata Program Through the Kolase.com Website that successfully achieved the target. Keywords: Strategic of Communication, Crowdfunding, Social Media.

scholarly journals New Media Technology in Developing Effective Organizational Internal Communication

Humaniora ◽  
2017 ◽  
Vol 8 (1) ◽  
pp. 21
Author(s):  
Nur Kholisoh ◽  
Ria Sulastri
Keyword(s):  
New Media ◽  
Computer Mediated Communication ◽  
Research Result ◽  
Internal Communication ◽  
Communication Pattern ◽  
Media Technology ◽  
Mediated Communication ◽  
Media Communication ◽  
Computer Mediated

The article was intended to investigate various benefits of Whatsapp Messenger application for an effective intenal communication in PT Euro Management Indonesia. In addition, this research also aimed to map the organizational internal communication pattern through the use of Whatsapp Messenger application. The research used theories of organizaional communication, new media communication pattern, and computer mediated communication (CMC). Moreover, paradigm used in the research was constructivist with qualitative approach and the research method was case study. The research result finds that the use of new media Whatsapp Messenger as a tool of communication can build effective internal communication in PT Euro Management Indonesia. Moreover, it also shows that the internal organizational communication pattern in PT Euro Management Indonesia used in Whatsapp Messenger application is conversation pattern.

scholarly journals THE INFLUENCE OF BAHASA ROJAK IN NEW MEDIA TOWARDS THE NATIONAL LANGUAGE

2019 ◽  
pp. 141-153
Author(s):  
Hidayah Shafiee ◽  
Ahmad Fahmi Mahamood ◽  
Abdul Rahman Abdul Manaf ◽  
Tengku Kastriafuddin Shah Tengku Yaakob ◽  
Abdul Jalil Ramli ◽  
...  
Keyword(s):  
Qualitative Study ◽  
New Media ◽  
Information And Communication Technology ◽  
Communication Technology ◽  
Strong Support ◽  
Electronic Media ◽  
National Language ◽  
Media Communication ◽  
Mixed Language ◽  
Information And Communication

‘Bahasa Jiwa Bangsa’and ‘Bahasa Menunjukkan Bangsa’ is a Malay proverb to cultivate holdings and identity among Malaysian. This Malay proverb is often broadcast in electronic media or in print media. This campaign emphasizes that language is the cornerstone of race. An effort to uphold the National Language requires strong support and commitment from the community, especially in the Information and Communication Technology (ICT) era. However, in the habit of using new media, they often use the mixed language every day. Mixed language is due to the attitude of some people who are not aware that the use of national language is become more eroded by the use of mixed language. The purpose of this research is to study the influence of mixed language in the new media in the National Language. This study uses a qualitative study method where the data is obtained through interview. A total of 5 informants were involved in the study consisting of New Media Communication student, Universiti Malaysia Perlis (UniMAP)

CONSTITUTIVE PARAMETERS OF A SPORTS COMMENTARY AS A GENRE OF SPORTS DISCOURSE

2020 ◽  
Vol 2020 (31) ◽  
pp. 51-65
Author(s):  
Olena Hlushchenko
Keyword(s):  
New Media ◽  
Complex Form ◽  
Media Communication ◽  
Communicative Behavior ◽  
Media Technologies ◽  
Figures Of Speech ◽  
Informal Conversation ◽  
Sports Commentary ◽  
And Control ◽  
Constitutive Parameters

New media technologies and social media have further added to and exacerbated the powerful cultural configuration that sport (and) media comprise. Sport should be understood as a complex site with many intersecting and interrelated levels and elements that are mutually self-constituting. Modern research in the field of sports discourse, in particular the problem of analyzing sports commentary as a genre of discourse of sport still remains unresolved. The aim of the study is to establish the constitutive characteristics of tennis commentary as a genre of sports discourse. Live tennis commentary is shown to be an internally complex form of media communication that combines elements of live spoken informal conversation. The typology of sports commentary as a genre of sports discourse is determined by the following constitutive characteristics: phatic function, which includes cognitive and axiological competence, descriptiveness and presentation of utterance, semantic sufficiency and control of semantic redundancy, understanding of the context and speech continuum; instrumentality: communicative influence (suggestion), evaluation and dialogicity: appeal to TV viewers. The communicative behavior of the tennis commentator is characterized by a number of specific functions — moderation, the presence of cognitive and axiological competence, descriptiveness and presentation, manifested in the evaluation / figures of speech.

E communication in crisis communication Best practice for tourism destination management organizations

2019 ◽  
Author(s):  
Antonella Capriello ◽  
Simone Splendiani
Keyword(s):  
New Media ◽  
Public Relations ◽  
Crisis Communication ◽  
Best Practice ◽  
Communication Strategy ◽  
Support Network ◽  
Tourist Destinations ◽  
The Difference ◽  
Destination Management Organizations ◽  
The Impact

The role of crisis communication is becoming increasingly important in disaster management, especially considering the impact that disasters can have on the image and reputation of tourist destinations. Although the literature has begun to focus on this topic in recent years, the greater number of natural disasters and the impact of new media communication tools, make this theme particularly interesting for further scholarly investigation. Developing an effective crisis communication strategy requires consideration of the role that local authorities, including destination management organizations (DMOs) play, the channels they use, and the content that should be included. Numerous authors have analyzed this issue from a chronological perspective in terms of the difference phases of a crisis starting from preparation and ending with recovery. However, a series of strategic requirements emerge alongside these phases for successful crisis management, including: - Cooperation with the media in providing information to the public; in particular, imparting a consistent message to all stakeholders to build credibility and preserve the image of organizations and destinations. - Preparedness and the capacity to plan an effective communication response to a crisis in advance, paying attention to the specific characteristics of each case. - The development of a public relations plan that creates a support network for the dissemination of communication across multiple channels facilitated by the web and Information Communications Technologies (ICTs).

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