scholarly journals Applying graphic design principles on tea packaging

2020 ◽  
Author(s):  
Dorotea Kovačević ◽  
◽  
Maja Brozović ◽  
Dubravko Banić ◽  
◽  
...  
Keyword(s):  
Graphic Design ◽  
Design Principles ◽  
Choice Task ◽  
Product Packaging ◽  
Packaging Design ◽  
Aesthetic Appearance ◽  
Aesthetic Aspect ◽  
The Aesthetic ◽  
The One ◽  
Different Levels

The aesthetic aspect of product packaging is a well-known factor in attracting consumers’ attention. One of the most common ways in achieving the aesthetic appearance of the packaging is applying graphic design principles. The purpose of the study was to explore how people perceive the attractiveness of tea packaging with different levels of graphic design principles applied. The graphic design principles applied on the packaging were: contrast, dominance, alignment, symmetry, consistency and colour harmony. The manipulation of these principles resulted in three different packaging samples that were tested: aesthetic packaging, partially-aesthetic packaging and non-aesthetic packaging. The participants’ tasks were to rate the attractiveness of each of the packaging samples and to select the one which they would like to buy. The statistical analysis showed that the results of both tests (rating and choice task) were consistent, indicating that the aesthetic packaging was appreciated the most, followed by the partially-aesthetic packaging and the non-aesthetic packaging. These results were the same even when taking into account whether the beauty of the packaging was important to the participants or not. The findings support the idea of using graphic design principles in packaging design whenever applicable.

scholarly journals The consumer perception on balinese local culture-based packaging design on white oyster mushroom chips (Pleorotus ostreatus)

2019 ◽  
Vol 3 (3) ◽  
pp. 41-52
Author(s):  
A. A. Sri Mahyuni ◽  
I Nyoman Sucipta ◽  
I Made Adnyana ◽  
Made Sudiana Mahendra
Keyword(s):  
Graphic Design ◽  
Small And Medium Enterprises ◽  
Food Products ◽  
Oyster Mushroom ◽  
Transparent Plastic ◽  
Product Packaging ◽  
Design Elements ◽  
Packaging Design ◽  
Medium Enterprises ◽  
Design And Manufacture

Food products competition of Micro, Small and Medium Enterprises (MSMEs) is due to the products of local businesses and imported products, both legal and illegal from China, Malaysia, Singapore, Thailand, and Japan. This is because most of the products of Micro, Small and Medium Enterprises (MSMEs) are less attractive, innovative and creative packaging. Food products are only wrapped in transparent plastic without any label or information, thus giving the impression of being less attractive. This makes Indonesian Micro, Small and Medium Enterprises (MSME) products less competitive compared to manufactured products and products from abroad. The packaging is one of the important marketing tools, not just as a wrapper. The packaging is a process related to the design and manufacture of containers or wrappers for a product. Packaging must be designed with a suitable shape and size and graphic design must be able to attract buyers. One of the graphic design elements as an attractive design of white oyster mushroom chips (Pleorotus Ostreatus) packaging as a souvenir is the use of Balinese local cultural markers in packaging design.

scholarly journals AESTHETIC ASPECT OF EMOTIVENESS OF POETIC TEXT

10.23856/4612 ◽  
2021 ◽  
Vol 46 (3) ◽  
pp. 88-94
Author(s):  
Inna Redka
Keyword(s):  
The Other ◽  
Cognitive Analysis ◽  
Poetic Text ◽  
Aesthetic Aspect ◽  
The Aesthetic ◽  
The One ◽  
Text Writing

The study looks for ways of analyzing the aesthetic aspect of emotiveness in a poem. To accomplish the aim, the author undertakes an attempt to study the essence of the image of aesthetic feeling. Since a poetic text appears to be a complex unity of notional, emotive, and aesthetic codes, the methods of cognitive analysis are employed to formalize deep cognitive and emotive constructs that give rise to aesthetic senses within a poetic text. The study relies on the statement that an image of aesthetic feeling has an emergent nature which means that it appears in the process of poetic text writing as a result of a creative impulse of the author (O. Mandelstam). In the study, the image of aesthetic feeling is regarded as an emotive image of the highest level. On the one hand, it is directed at some well-established aesthetic categories, and on the other, it reveals the author’s attitude to them which is manifested through a sophisticated network of images. A step-by-step analysis of Shel Silverstine’s poem “A Light in the Attic” has been suggested to illustrate a possible way of uncovering image(s) of aesthetic feelings inscribed in the text.

scholarly journals Studi Logo Event (Acara) Di Daerah (Kajian Ikonografi: Studi Kasus Logo Karya Z. Hanafi di Sumatera Barat)

2017 ◽  
Vol 1 (1) ◽  
pp. 51-60
Author(s):  
Arif Budiman
Keyword(s):  
Graphic Design ◽  
Line Shape ◽  
Specific Region ◽  
Symbolic Language ◽  
Event Theory ◽  
Human Creativity ◽  
West Sumatra ◽  
Aesthetic Aspect ◽  
The Aesthetic

Logo’s event become an art medium to express an image of event. From elements of line, shape, colour,  and typography which are composed unified, makes logo as a symbolic language. Logo can emphasize an identity of particular region from the diversity of local wisdom. West Sumatra which is in Minangkabau culture territority has its own concept on how human creativity reveal the messages. By a unique logo, it fulfills the aesthetic needs of society that interact people to participate the event. Theory of Iconography and Iconology reveal the meaning of logo from aesthetic aspect and aim behind the design. Zainul Hanafi is one of artist from West Sumatra that concern in graphic design.  Hanafi means logo’s event in specific region must have a concept that representate the importance of each stakeholder. The representation emerge the uses of diverse colours and shapes. Overlaps, crowded icons and rousing. Although there are many logo with more simple shapes, actually it is a valid diversity.

Communicating the Value of Design

2019 ◽  
Vol 2 (1) ◽  
Author(s):  
George Edward TORRENS ◽  
Nicholas Samuel JOHNSON ◽  
Ian STORER
Keyword(s):  
Design Decision ◽  
Card Sorting ◽  
Practical Application ◽  
Product Packaging ◽  
Sorting Method ◽  
Packaging Design ◽  
Design Considerations ◽  
Modified Delphi ◽  
Fast Moving Consumer Goods ◽  
Comprehensive Framework

Product packaging design is often produced through the practical application of tacit knowledge, rule of thumb and professional connoisseurship. Stakeholders are becoming increasingly demanding that design practitioners provide clarity of reasoning and accountability for their design proposals. Therefore, a better framework for the design of fast-moving consumer goods (FMCG) is required. This paper proposes a comprehensive taxonomy of ‘design considerations’ to assist the development of low involvement FMCG packaging and aid in rationale communication for design solutions. 302 academic sources were reviewed, inductive content analysis performed to code topics and output validation with academic and industry experts (n=9) through a modified-Delphi card sorting method. The research provides movement towards a comprehensive framework and common dialogue between stakeholders, practitioners and managers to assist in more effectively communicating the value that design can offer to FMCGs. The constructed taxonomy provides a set of 156 ‘design considerations’ to support in objective and informed design decision-making.

Differentiation of new coenomorph in context of the Belgard’s ecomorph system development

2017 ◽  
Vol 28 (1-2) ◽  
pp. 28-35 ◽  
Author(s):  
B. A. Baranovski
Keyword(s):  
Environmental Factors ◽  
Plant Species ◽  
Vascular Plants ◽  
Deciduous Forest ◽  
System Development ◽  
Vascular Plant ◽  
Tabular Form ◽  
Ecological Scales ◽  
The One ◽  
Different Levels

Nowadays, bioecological characteristics of species are the basis for flora and vegetation studying on the different levels. Bioecological characteristics of species is required in process of flora studying on the different levels such as biotopes or phytocenoses, floras of particular areas (floras of ecologically homogeneous habitats), and floras of certain territories. Ramensky scale is the one of first detailed ecological scales on plant species ordination in relation to various environmental factors; it developed in 1938 (Ramensky, 1971). A little later (1941), Pogrebnyak’s scale of forest stands was proposed. Ellenberg’s system developed in 1950 (Ellenberg, 1979) and Tsyganov’s system (Tsyganov, 1975) are best known as the systems of ecological scales on vascular plant species; these systems represent of habitat detection by ecotopic ecomorphs of plant species (phytoindication). Basically, the system proposed by Alexander Lyutsianovich Belgard was the one of first system of plant species that identiified ectomorphs in relation to environmental factors. As early as 1950, Belgard developed the tabulated system of ecomorphs using the Latin ecomorphs abbreviation; he also used the terminology proposed in the late 19th century by Dekandol (1956) and Warming (1903), as well as terminology of other authors. The article analyzes the features of Belgard’s system of ecomorphs on vascular plants. It has certain significance and advantages over other systems of ecomorphs. The use of abbreviated Latin names of ecomorphs in tabular form enables the use shortened form of ones. In the working scheme of Belgard’s system of ecomorphs relation of species to environmental factors are represented in the abbreviated Latin alphabetic version (Belgard, 1950). Combined into table, the ecomorphic analysis of plant species within association (ecological certification of species), biotope or area site (water area) gives an explicit pattern on ecological structure of flora within surveyed community, biotope or landscape, and on environmental conditions. Development and application by Belgrard the cenomorphs as «species’ adaptation to phytocenosis as a whole» were completely new in the development of systems of ecomorphs and, in this connection, different coenomorphs were distinguished. Like any concept, the system of ecomorphs by Belgard has the possibility and necessity to be developed and added. Long-time researches and analysis of literature sources allow to propose a new coenomorph in the context of Belgard’s system of ecomorphs development: silvomargoant (species of forest margin, from the Latin words margo – edge, boundary (Dvoretsky, 1976), margo – margin, ad margins silvarum – along the deciduous forest margins). As an example of ecomorphic characterization of species according to the system of ecomorphs by Belgard (when the abbreviated Latin ecomorph names are used in tabular form and the proposed cenomorph is used), it was given the part of the table on vascular plants ecomorphs in the National Nature Park «Orelsky» (Baranovsky et al). The Belgard’s system of ecomorphs is particularly convenient and can be successfully applied to data processing in the ecological analysis of the flora on wide areas with significant species richness, and the proposed ecomorph will be another necessary element in the Belgard’s system of ecomorphs. 

THE ASPECTS OF EFFICIENT DYNAMIC CONFIGURATIONS IN ARCHITECTURE

2018 ◽  
Vol 1 (1) ◽  
Author(s):  
Randa Hassan Mohamed ◽  
Gehan Ahmed Ebrahim
Keyword(s):  
Economic Efficiency ◽  
Physiological Effect ◽  
Reciprocal Relation ◽  
Dynamic Aspect ◽  
Different Ages ◽  
Aesthetic Aspect ◽  
The Aesthetic

The elements and means affecting the formulation and structure of the architectural buildings have been greatly developed by man throughout different ages according to the development of technology, so the dimensions and specifications of configuring dynamic buildings can be designed and controlled in order to leave the required effects on the environment and the user to serve certain purpose or function. But it seems that the process of formulating any architectural vocabulary acting on the dynamic aspect goes beyond the boundaries of the perceived dimensions and the included unperceived one; as the first dimensions may be considered namely the aesthetic aspect in architectural work, while the included unperceived dimensions may display efficiency in work which is greatly influenced by the personality and the formative attitudes of the architect, the site style and the surrounded environment, as well as the economic efficiency of the building. However, the liability issue seems to be the absence of the criterion of forming efficient dynamic configurations in architecture. Accordingly this research aims to reach this criterion as identifying the architectural attitudes; as a decisive in shaping the building as its facades, envelopes, sections or plans. Additionally, it attempts to explain the reciprocal relation between the architectural vocabulary (perceived aspects of configuration) and the unperceived one which is distinguishing the valuable architectural works. The research will attempt to analyze the elements included and the aesthetic and formative considerations while configuring the dynamic building to determine the important role played by such formation in reaching the psychological and physiological effect on the user in turn to maximize its utilization of such architectural work.

Indications for Preservation Rhinoplasty: Avoiding Complications

2021 ◽  
Vol 37 (01) ◽  
pp. 045-052
Author(s):  
Mario Bazanelli Junqueira Ferraz ◽  
Guilherme Constante Preis Sella
Keyword(s):  
Nasal Bone ◽  
Nasal Dorsum ◽  
Ideal Candidate ◽  
Deviated Nose ◽  
Lateral Osteotomy ◽  
Upper Lateral Cartilage ◽  
High Radix ◽  
The One ◽  
Different Levels ◽  
The Ideal

AbstractNasal dorsal preservation surgery was described more than 100 years ago, but recently has gained prominence. Our objective is to show the surgical technique, the main indications and counterindications, and the complications. It is a technique that does not cause the detachment of the upper lateral cartilage (ULC) from the nasal septum, and has the main following sequence: preparation of the septum and its resection can be at different levels (high or low, i.e., SPAR [septum pyramidal adjustment and repositioning] A or B); preparation of the pyramid; transversal osteotomy; lateral osteotomy(s); and septopyramidal adjustment. The result is a nose with a lower radix than the original, a deprojection of the nasal dorsum tending to maintain its original shape; an increase in the interalar distance (IAD) and enlargement of the nasal middle ⅓; and loss of projection of the nasal tip and roundness of the nostrils. Thus, the ideal candidate is the one who benefits from such side effects, that is: tension nose, that is, high radix with projected dorsum, projected anterior nasal septal angle (ANSA), narrow middle ⅓, narrow IAD, thin nostrils and straight perpendicular plate of the ethmoid (PPE), and, depending on the characteristics, the deviated nose. The counterindications are low radix, irregularities in the nasal dorsum, ANSA lower than rhinion, and a wide middle ⅓. And the main stigmas are: a nose with a very low radix, middle ⅓ enlarged, residual hump, and saddling of the supratip area. Other issues of this technique are: the shape of the radix; the need or not to remove PPE; wide dorsum; irregular dorsum; ANSA lower than rhinion; weak cartilages; long nasal bone; deviated PPE; and obsessive patient. We conclude that this is a great technique for noses with characteristics suitable to it; care must be taken with the stigmas it can cause.

scholarly journals Investigation of an Electrostatic Discharge Protective Biodegradable Packaging Foam in the Logistic Chain

2014 ◽  
Vol 5 (1) ◽  
pp. 25-33 ◽  
Author(s):  
Ákos Mojzes ◽  
Barnabás Tóth ◽  
Péter Csavajda
Keyword(s):  
Electrostatic Discharge ◽  
Technological Development ◽  
Environmental Parameters ◽  
Thermoplastic Starch ◽  
Vital Role ◽  
Packaging Materials ◽  
Negative Effects ◽  
Packaging System ◽  
Product Packaging ◽  
The One

Abstract Since the beginning of the 20th century, logistics has undergone a huge technological development, which has, however, resulted in many negative effects as well. The industry, particularly in the packaging industry has been a massive waste producer, although recently it has forced the use of new materials and it started to focus on environmentally friendly technologies. During the transportation of finished and semi-finished Electrostatic Discharge (ESD) sensitive products, the product packaging system has a vital role. These kind of packaging materials must be suitable to both logistic (protection against mechanical and environmental stresses) and special ESD protection requirements. During the transportation of printed-circuit electronic products, ESD defense is then of primary significance. However there is a huge disadvantage for the use of various shield bags. Namely, this kind of associated packaging is particularly pollutant, it causes a lot of inconvenience in the form of waste. In order to rule out these materials from the packaging system, new innovative solutions have to be found. The investigated TPS (thermoplastic starch biodegradable foam) is subjected to a validation, a long process to certify that this material unites properties of two types of packaging materials at the same time. On the one hand, this packaging foam has to meet the requirements product defense. On the other hand, the material must be anti-static under the logistic stress effects. In case it is found suitable, it can be an alternative of the conventional materials. In this article, we investigate the ESD characteristic of TPS foam. As this material sensitive for environmental parameters during transportation, we make the relevant Surface Resistance (Rs) tests on different temperature and humidity conditions. Based on result, the decision of the application can be done, as an ESD packaging material.

A review on visual criteria of pure milk packaging for parents and their children (case study: Tehran, Iran)

2016 ◽  
Vol 118 (1) ◽  
pp. 83-99 ◽  
Author(s):  
Mohsen Rasouli Valajoozi ◽  
Nosrat Ollah Zangi
Keyword(s):  
Influential Factors ◽  
Test Analysis ◽  
Content Type ◽  
Packaging Design ◽  
Parents And Children ◽  
Children And Parents ◽  
The Aesthetic ◽  
Pure Milk ◽  
Practical Recommendations

Purpose – The purpose of this paper is to compare and find the significance of aesthetic standards related to the packaging design of pure milk among two groups of parents and children in order to help the designers and marketers to identify these two groups of consumers well. Design/methodology/approach – The results of questionnaire were used to get the required data. The selected samples were divided into two groups of 110 parents and children aged between seven and 14 years old who responded to the questions. The subjects were compared and evaluated within the convenience stores in the cosmopolitan city of Tehran based on four independent variables as the influential factors in packaging attractiveness. Data were analyzed through the statistical analysis software using the Independent t-test analysis. Findings – The results of analysis showed that all the variables vary significantly among these two groups. Besides, the importance and priority of variables were determined for each group based on the mean score of each variable. Originality/value – According to the results of this study, it could be concluded that the selection criteria and packaging attractiveness varies among children and parents, and the aesthetic factors of packaging could be used with different priorities for these two groups. And also at the end of research some practical recommendations are presented in order of importance based on parents’ preferences.

scholarly journals Towards the Construction of Productive Interactions for Social Impact

2021 ◽  
Vol 13 (2) ◽  
pp. 485
Author(s):  
Blanca L. Díaz Mariño ◽  
Frida Carmina Caballero-Rico ◽  
Ramón Ventura Roque Hernández ◽  
José Alberto Ramírez de León ◽  
Daniel Alejandro González-Bandala
Keyword(s):  
Social Impact ◽  
Ecological Systems ◽  
Research Projects ◽  
Structured Interviews ◽  
Government Officials ◽  
Community Members ◽  
Project Duration ◽  
The Social ◽  
The One ◽  
Different Levels

Understanding the value of research for society has become a priority, and several methodologies have been developed to assess the social impact of research. This study aimed to determine how productive interactions are developed during the execution of research projects. A retrospective study was conducted on 33 projects from 1999 to 2020. Semi-structured interviews with the technical managers were conducted to analyze how different actors of the project—researchers, government officials, and civil society and private sector stakeholders—were involved, illustrating how productive interactions occur in specific biodiversity contexts. The results revealed different levels and intensities of productive interactions; on the one hand, three projects involved all actors; eight involved researchers outside the institution; and 25 involved community members. The number of participants ranged from 2 to 37. All research evaluated had a disciplinary orientation. The type and time of interactions with other interested parties depended on the amount of funding, project type, project duration, and, significantly, on the profile of the technical manager. The importance of assessing and valuing productive interactions was identified as a fundamental element in promoting the social impact of research, as well as integrating inter- or multidisciplinary projects that impact the conservation of socio-ecological systems.

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