scholarly journals The Role of New Media in Travel and Tourism Industry in Morocco: Customers’ Attitudes

2020 ◽  
Vol 13 (2(37)) ◽  
pp. 111-128
Author(s):  
Hanae AIT HATTANI ◽  
◽  
Khawla KHOUMSSI ◽  
2010 ◽  
Vol 2 (2) ◽  
pp. 63-72
Author(s):  
Dessy Kania

Tourism is an important component of the Indonesian economy as well as a significant source of the country’s foreign exchange revenues. According to the Center of Data and Information - Ministry of Culture and Tourism, the growth of foreign visitor arrivals to Indonesia has increased rapidly by 9.61 percent since 2010 to the present. One of the most potential tourism destinations is Komodo Island located in East Nusa Tenggara. With the island’s unique qualities, which include the habitat of the Komodo dragons and beautiful and exotic marine life, it is likely to be one of the promising tourism destinations in Indonesia and in the world. In 1986, the island has been declared as a World Heritage Site by UNESCO. The Ministry of Culture and Tourism continuously promotes many of the country’s natural potential in tourism through various media: printed media, television and especially new media. However, there are challenges for the Indonesian tourism industry in facilitating entrepreneurship skills among the local people in East Nusa Tenggara. According to the Central Bureau of Statistics (2011), East Nusa Tenggara is considered as one of the poorest provinces in Indonesia where the economy is lower than the average, with a high inflation of 15%, and unemployment of 30%. This research is needed to explore further the phenomenon behind the above facts, aiming at examining the role of new media in facilitating entrepreneurship in the tourism industry in Komodo Island. The results of this study are expected to provide insights that can help local tourism in East Nusa Tenggara. Keywords: Tourism, Entrepreneurship, New Media


2019 ◽  
Vol 1 (3) ◽  
pp. 77-86
Author(s):  
Samia Bouguerra

The development of the world today in information and communication technologies has affected all aspects of the economic life of the countries, especially with the emergence of the Internet and the new media through social networks such as Facebook, Twitter, Instagram and others. With the emergence of social networks on the Internet, the marketing of services, especially tourism services, depends on the human factor itself through the exchange and exchange of information about tourist areas, traditional products, hotels and others. The new era has begun to depend on the consumers themselves and their contribution to the promotion of services and places... With the rapid development of social networks, especially Facebook, the importance of harnessing these sites to serve the tourism industry in the countries of the world in general and Algeria in particular, where the industry depends largely on the views of consumers and the spread of information among them, which opened a wide door to identify the places of tourism and hotels and offer services from By visiting people and benefiting from their services, which positively affects other users who may one day be tourists in the same areas. Therefore, this study is an attempt to highlight the role of social networks and their contribution to the activation of tourism in general and local tourism in particular, taking the Facebook network model, through the analysis of the Facebook page beaches of Annaba, and answer the following fundamental question:To what extent does Facebook contribute to the activation of local tourism in Algeria? JEL Classification: Z3, M3.


2021 ◽  
pp. 1-14
Author(s):  
Mervat Mohammed Elsaied

BACKGROUND: Effective servant leadership affects employee motivation and commitment. It enhances the quality of service provided for customers, customer satisfaction, retention, and makes these institutions more competitive in demanding marketplace. SL is significant for the success of institutions in the hospitality and tourism industry. OBJECTIVES: The paper aims to clarify the relationship between servant leadership (SL) and career commitment (CC). In addition, it aims also to examine the mediating role of Organizational- based self-esteem (OBSE) underpinning this relation. METHODS: The data were collected by a questionnaire from 537 employees, who work in a large Egyptian travel and Tourism Company, statistical Methods were used such as hierarchical regression, correlation, the bootstrapping test, and so on analyzing the data. RESULTS: The paper provides empirical insights about how SL influenced CC; it suggested that OBSE fully mediated the positive relationship between SL and CC. CONCLUSIONS: The present study expands our understanding of how and under what conditions SL influences career commitment by examining the mediating role of OBSE.


2019 ◽  
Vol 15 (9) ◽  
pp. 87
Author(s):  
Tauhid Ahmed Bappy

The amusement park industry embodies one of the indispensable parts of the hospitality and tourism industry progressing in accordance with the shifting preferences and trends in travel and tourism demand. The main purpose of this study is to assess the relationship between destination image and tourists’ loyalty towards the amusement parks of Bangladesh. This is a descriptive study in which the author used judgmental sampling technique to gather quantitative data from 300 visitors of four amusement parks in Bangladesh namely Fanstasy Kingdom, Nandan Park, Vinnya Jagat, and Dreamland amusement park. The researcher used structural equation modeling to analyze the data. The findings suggest that destination image positively and significantly influences tourists’ satisfaction. Furthermore, tourists’ satisfaction, subsequently, results in visitors’ loyalty towards amusement parks. However, the relationship between amusement park image and tourists’ loyalty is mediated by tourists’ satisfaction. Furthermore, it was found that past visit experience at the amusement parks does not moderate the relationship between destination image and tourists’ satisfaction. The researcher believes that the findings and recommendations presented in this study will significantly encourage the amusement park marketers of Bangladesh to enhance their destination image to improve the satisfaction and loyalty levels of the visitors.


2012 ◽  
Vol 4 (1) ◽  
pp. 63-72
Author(s):  
Dessy Kania

Tourism is an important of the Indonesia economy as well as a significant soure of  the country’s foreign exchange revenues. According to the Center of Data and Information- Ministry of Culture and Tourism, the growth of foreign visitor arrivals to Indonesia has increased rapidly by  9.61 percent since 2010 to present. One of the most potencial tourism destinations is Komodo Island located  in East Nusa Tenggara. With the island’s unique qualities, which include of habitat of the Komodo dragons and beautiful and exotic marine life, it is likely to be one of the promising tourism destinations in Indonesia and in the world. In 1986,  the island has been declarated as a World Heritage site by UNESCO. The Ministry of Culture and Tourism countinously promotes many of the country’s natural potential in tourism through various media: printed media, television and especially new media. However, there challenges for Indonesian tourism industry in facilitating entrepreneurship skills among the local people in East Nusa Tenggara. According to the Central Boreau of Statistics (2011), East Nusa Tenggara is considered as one of the poorest provinces in Indonesia where the economy is lower than the average, with a high inflation of 15% , and unemployment of 30%. This research is needed to explorefurther the phenomenon behind the above facts, aiming at ex-amining the role of  new media in facilitating entrepreneurship in the tourism  industry in Komodo Island. The result of this study are expected to provide insights that can help local tourism in East Nusa Tenggara. Keywords: Tourism, Enterpreneurship, New Media


Author(s):  
Vandana Ahuja

The tourism industry in India represents a booming sector. This is because of the advent of a large number of foreign tourists every year as well as the demographic dividend of India's population, which is increasingly adopting tourism as a lifestyle constituent. Additionally, the revenue generated by this sector makes it very important for India. Studies from the World Travel and Tourism Council show that tourism contributed 9.4% to India's GDP in 2017 and is expected to show a significant growth rate. This chapter traces the changing landscape of the tourism sector and the emergent role of social media, identifies the pillars of social media for the tourism industry and delineates the various social media platforms, tools, and communities relevant to the travel and tourism industry.


2019 ◽  
Vol 118 (9) ◽  
pp. 408-424
Author(s):  
Seied Beniamin Hosseini ◽  
Ayesha Farooq

The researcher is going to consider The value of tourism, hospitality industries, and HRM strategies in UK and India. The value of tourism and hospitality service in both developed and developing countries attests to World Travel and Tourism Council a body for travel and tourism connected manners. Therefore, many academics, industrialists and policy-makers have attempted to characterise the natural history of the tourism industry besides the position of hospitality. Researchers are going to visualise the total  Number of Tourist visits from UK  and India between  2003 to 2018 and comparing the result during and after the  global crises in respect of tourism management.


2022 ◽  
pp. 291-302
Author(s):  
Chitra Krishnan ◽  
Richa Goel ◽  
Vikas Garg

The first thing in our minds when we talk about tourism and travel is how convenient the technologies have all made it for us. Artificial intelligence in the travel business is already developing enormous importance. The advanced applications of AI and robotics will certainly provide a rich experience to the customers of the traveling industry. Some of the well-known applications including language translators, chat-bots, virtual reality, and many more are certainly showing a huge impact and their effectiveness when applied in the travel and tourism industry. The study mainly aims to define the tourism sector in India and its impact on the tourist industry by emerging technologies, such as artificial intelligence. It will also define how tours and travel are safer and more secure in the future.


2021 ◽  
Vol 23 (07) ◽  
pp. 301-308
Author(s):  
Suraj M. Negi ◽  
◽  
Dr. Ajay Chaurasia ◽  

Tourism is one of the largest industries in the world. Tourism has a great contribution to the world economy. Not only in the economies of developed countries but also in developing countries depend largely on the tourism industry. As the trend of online marketing is increasing very fast in the field of tourism, it has become a subject of research. With the development of the Internet and its availability to the common man, there has been a lot of change in the behavior of the customer in the field of tourism. Internet is playing a vital role in their approach since it has been covered in every corner of the world. Internet is using maximum in the tourism industry for different types of marketing or promotional activities. Internet is the most suitable way to make a direct relationship with customers. Travel agencies today are adopting online marketing instead of offline marketing so that they can reach more and more people in less time. From this, it is clear that online business has emerged as an essential tool especially in the field of tourism. This paper focuses to examine the basic elements of online marketing and the significance of the same in the travel and tourism industry.


Sign in / Sign up

Export Citation Format

Share Document