The Study of Campaign Consultants: A Subfield in Search of Theory

1998 ◽  
Vol 31 (2) ◽  
pp. 145 ◽  
Author(s):  
James A. Thurber
Keyword(s):  
Campaign Consultants

The Kennedy/Lombardi School

2018 ◽  
Author(s):  
Jesse Berrett
Keyword(s):  
Professional Football ◽  
New Politics ◽  
Cultural Force ◽  
Campaign Consultants

This chapter explores a range of responses to professional football as a cultural force: campaign consultants compared their efforts to playing the game and tallied won-lost records; politicians referred offhandedly to game plans and fourth quarters; journalists pondered what socially engaged sportswriting should cover and how to critique or resist the cultural/political dynamo that the NFL had constructed. The interconnections and affinities between football and politics provoked a huge, not always coherent range of attempts to grapple with this new culture. This new language did not simply pit left against right. Instead, the kinds of spectacle embodied in the new politics and football moved in multiple directions, empowering many different contestants to make themselves heard

Inner Workings of Modern Campaigns

2019 ◽  
Author(s):  
Dennis W. Johnson
Keyword(s):  
Political Campaigns ◽  
Presidential Campaigns ◽  
Difficult Time ◽  
Big City ◽  
Campaign Consultants

Major political campaigns, everything from big-city mayoral contests to presidential campaigns, rely on a battery of professional campaign consultants and operatives. Without these professionals, candidates would have a very difficult time navigating through the landmines and pitfalls of campaigns.

Pack Animals

Never Trump ◽  
2020 ◽  
pp. 71-100
Author(s):  
Robert P. Saldin ◽  
Steven M. Teles
Keyword(s):  
National Security ◽  
The Political ◽  
Donald Trump ◽  
Small Minority ◽  
Professional Network ◽  
Campaign Consultants

This chapter focuses on how the Republican Party’s band of political operatives navigated the rise of Donald Trump. Political operatives are the professional campaign consultants, pollsters, media experts, fundraisers, and staffers who make a living by providing key services to their party and its candidates. Unlike the GOP national security experts or the conservative movement’s intelligentsia, Republican operatives who were publicly Never Trump cut against the grain of their professional network. Despite near-universal, albeit largely silent, opposition to Trump initially, most operatives dutifully fell in line once he became the presumptive nominee. Yet the small minority within the political operative world that refused to make their peace with him emerged as one of the brightest constellations in the Never Trump universe.

scholarly journals What (or Who) Makes Campaigns Negative?

2012 ◽  
Vol 33 ◽  
pp. 1-22 ◽  
Author(s):  
Matt Grossmann
Keyword(s):  
House Of Representatives ◽  
Political Advertising ◽  
Consulting Firms ◽  
Candidate Characteristics ◽  
The U.S ◽  
Negative Campaigns ◽  
Campaign Consultants

Previous work on negative political advertising focuses on candidate characteristics and electoral circumstances; it reveals inconsistencies in the effects of party, incumbency, gender, and competitiveness. I argue that one important set of variables has been excluded: the consulting firms who produce candidate advertising may influence negativity. I explain variation in attack ads and negativity across campaigns for the U.S. House of Representatives in 2002 and 2004, finding that particular consulting firms run more negative campaigns, regardless of electoral circumstances. Idiosyncratic preferences of campaign consultants thus influence the character of campaigns.

Political Consultants in U.S. Congressional Elections By Stephen K. Medvic. Columbus: Ohio State University, 2001. 224p. $50.00 cloth.

2002 ◽  
Vol 96 (3) ◽  
pp. 646-647
Author(s):  
Darrell M. West
Keyword(s):  
Empirical Studies ◽  
Congressional Elections ◽  
Ohio State University ◽  
State University ◽  
Political Consultants ◽  
American Elections ◽  
Important Player ◽  
The Impact ◽  
Campaign Consultants

Political consultants have become an omnipresent part of the election landscape. Almost no prominent campaign emerges without a group of paid advisors who raise money, poll, design ads, and craft messages for the candidate. Yet despite the extensive visibility of campaign consultants, few empirical studies exist that attempt to measure the impact of this important player in American elections.

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