Patents. Requirement in Patent-License Contract That Licensee Assign Any Improvement Patents to Licensor Held Illegal

1946 ◽  
Vol 59 (6) ◽  
pp. 996 ◽  
Keyword(s):  
Patent License ◽  
License Contract

scholarly journals Promoting Electric Vehicle Cell Innovation Diffusion Considering Patent Licensing Strategy: A Combination of Evolutionary Game and Optimization Algorithm Approach

2021 ◽  
Vol 12 (3) ◽  
pp. 95
Author(s):  
Weiwei Sun ◽  
Zheng Zhang
Keyword(s):  
Electric Vehicle ◽  
Innovation Diffusion ◽  
Diffusion Model ◽  
Optimization Algorithm ◽  
Evolutionary Game ◽  
Patent Holder ◽  
Patent Licensing ◽  
Object Function ◽  
Patent License ◽  
Fierce Competition

Electric vehicle cell industry is an emerging area with fierce competition on technical innovation, in which the patent holder can choose different innovation diffusion options to maximize the return; however, the strategy is unclear in certain scenarios. We tried to explain the question of how to maximize the patent holder’s return by appropriate patent license strategy to promote EV cell innovation diffusion, when competition and patent licensing relationship exist in the supply chain. A multistage and multichannel diffusion model of EV cell comprising the patent holder, EV cell producer and EV producers is developed; the evolutionary game is analyzed considering the competition among same stage players and patent licensing relationship among different stage players; and an optimization algorithm is introduced to find the maximum weighted object function of the patent holder. We established the multistage and multichannel diffusion model and found a nonlinear complex relationship between patent holder object function and the key factors including patent royalty pricing and innovation advantage coefficient; in addition, an optimization algorithm is developed based on adopters’ decision-making related with competition and patent licensing.

scholarly journals An Apparel Brands Channel Strategy: The Case of Oliver in Korea

2009 ◽  
Vol 5 (6) ◽  
pp. 13-22
Author(s):  
Hyejeong Cho ◽  
Yanghun Lim ◽  
Sungmin Ryu
Keyword(s):  
Distribution Channel ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Department Stores ◽  
Internet Shopping ◽  
7Th Edition ◽  
Channel Strategy ◽  
Price Range ◽  
License Contract ◽  
Discount Stores

The purpose of this case study was to describe the development of a channel strategy for an apparel brand, BoKids, designed to distribute its brand, Oliver, efficiently to customers. Bokids launched its childrens apparel brand, Oliver, in Korea by signing a brand license contract with Oliver of USA. When the brand was launched in 2005, Oliver was positioned as a brand with a reasonable price and a high quality product, which was sold primarily through department stores. In 2007, Oliver was suffering from sluggish sales volumes, and switched its main distribution channel from department stores to discount stores, which are the number 1 retail format in Korea. Oliver was compelled to adjust the price range of its main products to $20 30 in order to satisfy the needs of discount store customers. However, Oliver has considered Internet shopping as another channel for the Oliver brand, as Internet shopping is rapidly gaining popularity in Korea. This case can be used in conjunction with discussions on marketing topics, such as the design of marketing channels (Chapter 6, Designing the Marketing Channel, Marketing Channels: A Management View, 7th Edition by Bert Rosenbloom, South-Western College Pub, 2007) for senior level marketing seminars.

scholarly journals Patents and licensing in pharmaceutical industry

2015 ◽  
Vol 61 (01) ◽  
pp. 51-59
Author(s):  
Katerina Ancevska Netkovska ◽  
Jasmina Tonic Ribarska ◽  
Aleksandra Grozdanova ◽  
Zoran Sterjev
Keyword(s):  
Intellectual Property ◽  
Pharmaceutical Industry ◽  
Property Rights ◽  
Management Style ◽  
Industrial Property ◽  
Know How ◽  
Patent License ◽  
License Agreements ◽  
The Status ◽  
The Right

Intellectual property rights (IPR) have been defined as ideas, inventions, and creative expressions based on which there is a public willingness to bestow the status of property. IPR provide certain exclusive rights to the inventors or creators of that property, in order to enable them to reap commercial benefits from their creative efforts or reputation. There are several types of intellectual property protection like patent, copyright, trademark, etc. Patent is recognition for an invention, which satisfies the criteria of global novelty, non-obviousness, and industrial application. IPR is prerequisite for better identification, planning, commercialization, rendering, and thereby protection of invention or creativity. Each industry should evolve its own IPR policies, management style, strategies, and so on depending on its area of specialty. Pharmaceutical industry currently has an evolving IPR strategy requiring a better focus and approach in the coming era. The protection of inventions with patents in the pharmaceutical industry have a specific role in the development of society and represent one of the drivers of economic development. The license agreements are considered as one of the most common types of transfer of industrial property rights. The right holders often transfer their rights to patents by concluding licensing agreement. While the patent license may give the license a right to use the technology many license agreements have provisions for the transfer of know-how in addition to the patent.

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