Consumer Satisfaction on Strategic Insurance Management in Respect of Protection Plan: A Case Study of Rajasthan

2014 ◽  
Author(s):  
Prof. Devendra Kumar Pathak ◽  
Mr. Vishal Srivastava ◽  
Dr. Mohit Sharma
Keyword(s):  
Consumer Satisfaction

scholarly journals Investigating the role of Expansive Design and Service Design in improving healthy food consumption: case study consuming vegetables

2019 ◽  
Author(s):  
Fatemeh Marzban ◽  
Saeed Zohari Anbohi ◽  
Alireza Ajdari ◽  
Yaser Pakzad Jafarabadi
Keyword(s):  
Food Consumption ◽  
Consumer Satisfaction ◽  
Service Design ◽  
Healthy Food ◽  
Treatment Center ◽  
Sports Clubs ◽  
Healthy Nutrition ◽  
Cultural Historical Activity ◽  
Treatment Procedures

The goal of this study is to generate designerly solutions for improving the culture of healthy food consumption in Tehran, Iran through cultural-historical activity theory. Even though individuals might make conscious decisions to consume healthy food, their environment might prevent them from doing so. Given the current lack of attention toward a holistic viewpoint that considers obese target users, healthy nutrition, and specifications of a target society, therapy procedures recommended by therapists as well as general healthy nutrition policies have been made useless and much less effective. The case study in this research was conducted on patients with obesity and preliminary studies show lack of success of patients, regardless of their nutrition program recommended by therapists. Observations were interpreted that unhealthy nutrition habits and obesity would not be changed just based on a calorie variable as being calculated in diets, but social, cultural and psychological factors do have an important role in generating obesity, and the disregard for considering such factors have resulted in divergence of patients between health centers, sports clubs, and monitoring groups (whether physicians or nutritionists). The hypothesis generated from such observations would signify that considering cultural-social context and generating a useful model (considering effective variables), together with treatment procedures, would help the patient reach a successful goal. Expansive design was chosen as the design approach in order to emphasize continuing the relation between users and providers of service, even after obtaining the service by a user. This viewpoint and design resulted in the dialogue between user and provider of the service or product. Based on the research, three solution scenarios were generated: considering promoting healthy nutrition culture through schools, general promotion strategies in media and society, and a collective treatment system. Based on priorities and requirements, the third scenario, designing a collective treatment center was chosen and conceptualized through tools such as system map, interaction storyboard, and consumer satisfaction diagram. The value of such a study is based on presentation and institutionalizing the theoretical infrastructures in the area of service design, while diverse solutions would be presented to specialists based on scenario-based design as well.

scholarly journals CUSTOMER SATISFACTION IN ONLINE SHOPPING: A CASE STUDY OF BANGKOK URBAN AREA

2018 ◽  
pp. 13-23
Author(s):  
Irina Onyusheva ◽  
Jatuporn Thongaim
Keyword(s):  
Customer Satisfaction ◽  
Urban Area ◽  
Consumer Satisfaction ◽  
Online Shopping ◽  
The Internet ◽  
Sales Channel ◽  
Demand Growth ◽  
Online Retailers ◽  
Customer Survey

This study aims to measure customer satisfaction in online shopping. Along with the increasing usage of the Internet, e-commerce has emerged as a relatively new sales channel in Thailand. Consumer satisfaction and reputation are most important parts of online shopping, both contributing greatly to future demand growth. Trust in online shopping is the major difficulty due to inability to touch the product before purchasing. This factor can also effect customer satisfaction and customer behaviour in relation to various products and services. The purpose of this research is achieved by means of using the online customer survey in Bangkok urban area, Thailand. Some recommendations are addressed to online retailers, namely, it is offered to take more responsibility for the online shopping process so that to make it more admired and trustworthy.

scholarly journals A Case Study of Consumer Satisfaction of Kentucky Fried Chicken

2021 ◽  
Vol 4 (2) ◽  
pp. 98-111
Author(s):  
Rudresh Pandey ◽  
K.S. Rao ◽  
Cha Ching Er ◽  
Daisy Mui Hung Kee ◽  
Wan Jun Chua ◽  
...  
Keyword(s):  
Fast Food ◽  
Consumer Satisfaction ◽  
Food Chains ◽  
Factors Influencing ◽  
The World

The purpose of this study is to examine consumer satisfaction towards Kentucky Fried Chicken Corporation (KFC). This paper is presenting what are the factors influencing consumer satisfaction. KFC is known as one of the most popular fast-food chains around the world. The findings indicate that the services and products of KFC give a big impact on consumer satisfaction and thus most of the consumers are satisfied with the current services and KFC products.

scholarly journals ANALISIS KEPUASAN KONSUMEN DAN BAURAN PEMASARAN PADA AGROINDUSTRI KOPI BUBUK CAP JEMPOL DI KOTA BANDAR LAMPUNG

2020 ◽  
Vol 8 (1) ◽  
pp. 132
Author(s):  
Vita Dwi Putri ◽  
Muhammad Irfan Affandi ◽  
Dewangga Nikmatullah
Keyword(s):  
Consumer Satisfaction ◽  
Sampling Method ◽  
Descriptive Analysis ◽  
Case Study Research ◽  
Marketing Mix ◽  
Snowball Sampling ◽  
Satisfaction Index ◽  
Coffee Powder ◽  
Data Analysis Methods

This study aims to analyze the level of consumer satisfaction of coffee powder and the marketing mix of coffee powder agroindustry in Bandar Lampung City. The research method used was a case study. Research location was determined purposively. The number of interviewed samples was 60 respondents chosen using snowball sampling method. Respondents of this study consisted of consumers of coffee powder, owners, industry and trade in Bandar Lampung City, and experts of University Lampung chosen using snowball sampling. The study was conducted in February-April 2018. The data analysis methods used are the analysis of the Customer Satisfaction Index (CSI) and descriptive analysis. The results showed that: consumers of Jempol brand coffee powder in Bandar Lampung City were in satisfied criteria. The marketing mix for agroindustry has implemented marketing strategy (marketing mix).Key words: agroindustry, consumer satisfaction, coffee powder, marketing   mix

Sign in / Sign up

Export Citation Format

Share Document