TV's Dirty Little Secret: The Negative Effect of Popular TV on Online Retail Sales

2014 ◽  
Author(s):  
Oliver Hinz ◽  
Shawndra Hill ◽  
Ju-Young Kim
2016 ◽  
Author(s):  
David S. Evans ◽  
Scott R. Murray ◽  
Richard Schmalensee

2014 ◽  
Vol 32 (1) ◽  
pp. 14-29 ◽  
Author(s):  
Anastasios Panagiotelis ◽  
Michael S. Smith ◽  
Peter J. Danaher

2005 ◽  
Vol 65 (1) ◽  
pp. 36-71 ◽  
Author(s):  
PRICE V. FISHBACK ◽  
WILLIAM C. HORRACE ◽  
SHAWN KANTOR

Using data on New Deal grants to each U.S. county from 1933 to 1939, we estimate how relief and public works spending and payments to farmers through the Agricultural Adjustment Administration influenced retail consumption. On a per capita basis, we find that an additional dollar of public works and relief spending was associated with a 44 cent increase in 1939 retail sales. In contrast, the AAA seems to have had a negative effect on retail sales, suggesting that nonlandowners in the farm sector suffered disproportionate declines in income as a result of the AAA.


2014 ◽  
Vol 926-930 ◽  
pp. 3850-3853 ◽  
Author(s):  
Jie Ren ◽  
Dong Mei Zhao ◽  
Xiao Hua Zhang

Worldwide online retail sales continue to grow at a good pace. Online consumers purchase decisions are a very complex and robust subject. Consumers purchase decisions are greatly influenced by their attitudes, behavioral intention and local environmental security perception. The purpose of this study was to gain a better understanding that affect customer decision in online marketing from prospect theory perspective.


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